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Dec 2025
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Home/Insights/Retailers/brillenplatz.de
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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186.8K
Revenue
Dec 25
43.1K
Sessions
Dec 25
3.0-3.5%
Conv. rate
Dec 25
$125-150
AOV
Dec 25
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Brillen, Sonnenbrillen, Sportbrillen und Skibrillen günstig online bestellen. ✓ Brillen inkl. Gläser ab 39,- EUR ✓ 30 Tage Rückgaberecht.

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brillenplatz.de's monthly revenueOVER TIME
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Over the past three months, brillenplatz.de revenue has experienced growth of 10%, compared to the preceding three months.

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brillenplatz.de revenue growth for last six months
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OVERVIEW
In December 2025, brillenplatz.de generated $186,757 in online sales, significantly outperforming the HEALTH median of $97,286, although still far behind industry leader walgreens.com at $134,927,102; with a conversion rate of 3.00-3.50%, it remains below the HEALTH benchmark of 5.42% but above the lower limit of 1.43%, while its average order value (AOV) ranges from $125-150, considerably lower than the sector's high of $363, and with 43,109 sessions, it exceeds the median of 27,706 but pales in comparison to walgreens.com’s impressive 74,557,289 sessions.
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brillenplatz.de competitors

In December 2025, brillenplatz.de outperformed most of its competitors in terms of revenue, with a total of $186,757. The closest competitor in revenue was my-spexx.de with $77,634, followed by smartbuyglasses.de with $95,328. brillenplatz.de also had a higher number of transactions at 1,296 compared to other competitors like lensonlineshop.de with 273 transactions. However, brillenplatz.de had a slightly lower conversion rate of 3.00-3.50%, while edel-optics.de had the highest conversion rate at 2.00-2.50%. In terms of Average Order Value (AOV), brillenplatz.de falls within the range of $125-$150, which is similar to competitors like lensonlineshop.de and smartbuyglasses.de, but lower than ray-ban.com and edel-optics.de, which have higher AOVs in the range of $150-$175.

my-spexx.de screenshot
#1 my-spexx.de
77.6K
Revenue
36.5K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
lensonlineshop.de screenshot
#2 lensonlineshop.de
38.1K
Revenue
15.7K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
ray-ban.com screenshot
#3 ray-ban.com
32.3M
Revenue
10.6M
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
edel-optics.de screenshot
#4 edel-optics.de
930K
Revenue
264.5K
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
smartbuyglasses.de screenshot
#5 smartbuyglasses.de
95.3K
Revenue
40K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
brillenplatz.de vs top market performers
brillenplatz.de
top retailers
conversion rate vs average order value for brillenplatz.de and its competitors
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Revenue share by device at brillenplatz.de

In December large majority of sales on brillenplatz.de, 70% was finalized on desktop devices, with 30% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on brillenplatz.de, 70% was finalized on desktop devices, with 30% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brillenplatz.de channels

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brillenplatz.de Google Ads spend

Evaluate brillenplatz.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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brillenplatz.de devices

Review brillenplatz.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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brillenplatz.de top markets

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brillenplatz.de country & global rank

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