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Jul 2025
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Home/Insights/Retailers/brillenplatz.de
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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135.8K
Revenue
30.1K
Sessions
3.0-3.5%
Conv. rate
$125-150
AOV
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Brillen, Sonnenbrillen, Sportbrillen und Skibrillen günstig online bestellen. ✓ Brillen inkl. Gläser ab 39,- EUR ✓ 30 Tage Rückgaberecht.

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brillenplatz.de's revenueOVER TIME
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Over the past three months, brillenplatz.de revenue has experienced decline of 19%, compared to the preceding three months.

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brillenplatz.de revenue decline for last six months
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OVERVIEW
In July 2025, brillenplatz.de in the HEALTH industry had a revenue of $135,768 for online sales, with a conversion rate of 3.00-3.50% and an AOV of $125-150. The store had 30,121 sessions, while the highest sessions were at 56,141,481 from walgreens.com. The median revenue in the HEALTH industry was $87,025, with the largest online store being walgreens.com at $144,889,389. A very high conversion rate in HEALTH was 5.18%, with a very low conversion rate at 1.23%. A very high AOV in the HEALTH industry was $351, and a very low AOV was $51.
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brillenplatz.de competitors

In July 2025, brillenplatz.de is performing well compared to its competitors in certain areas. While brillenplatz.de has a revenue of 135,768 with 956 transactions and 30,121 sessions, its average order value (AOV) ranges from 125-150 with a conversion rate of 3.00-3.50. In contrast, my-spexx.de has a lower revenue of 76,105 with 700 transactions and 38,528 sessions, a lower AOV of 100-125, and a conversion rate of 1.50-2.00. Similarly, lensonlineshop.de has a revenue of 118,603 with 788 transactions and 41,953 sessions, a higher AOV of 150-175, and a conversion rate of 1.50-2.00. ray-ban.com stands out with significantly higher revenue of 26,638,406, 159,232 transactions, and 14,201,952 sessions, also with an AOV of 150-175 but a lower conversion rate of 1.00-1.50. edel-optics.de and smartbuyglasses.de fall within the same range as brillenplatz.de in terms of revenue, transactions, sessions, AOV, and conversion rate. brillenplatz.de appears to be competitive in the market based on these metrics.

my-spexx.de screenshot
#1 my-spexx.de
76.1K
Revenue
38.5K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
lensonlineshop.de screenshot
#2 lensonlineshop.de
118.6K
Revenue
42K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
ray-ban.com screenshot
#3 ray-ban.com
26.6M
Revenue
14.2M
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
edel-optics.de screenshot
#4 edel-optics.de
902.4K
Revenue
495.2K
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
smartbuyglasses.de screenshot
#5 smartbuyglasses.de
169.8K
Revenue
67.7K
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
brillenplatz.de vs top market performers
brillenplatz.de
top retailers
conversion rate vs average order value for brillenplatz.de and its competitors
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Revenue share by device at brillenplatz.de

In July large majority of sales on brillenplatz.de, 71% was finalized on desktop devices, with 29% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on brillenplatz.de, 71% was finalized on desktop devices, with 29% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brillenplatz.de channels

Identify top traffic channels that drive growth for brillenplatz.deand discover how performance of traffic channels has changed over time.

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brillenplatz.de Google Ads spend

Evaluate brillenplatz.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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brillenplatz.de devices

Review brillenplatz.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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brillenplatz.de top markets

Explore brillenplatz.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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brillenplatz.de country & global rank

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