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Aug 2026
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Home/Insights/Retailers/brillenplatz.de
TRANSACTION INTELLIGENCE - AUG 2026 GLOBALLY

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177.6K
Revenue
Aug 26
36.3K
Sessions
Aug 26
2.5-3.0%
Conv. rate
Aug 26
$150-175
AOV
Aug 26
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Brillen, Sonnenbrillen, Sportbrillen und Skibrillen günstig online bestellen. ✓ Brillen inkl. Gläser ab 39,- EUR ✓ 30 Tage Rückgaberecht.

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brillenplatz.de Annual Revenue and Growth

brillenplatz.de's annual sales on its online store amounted to $2.6M in 2025, up 5-10% from the previous year. For 2026, revenue is expected to decline by 5-10%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$2.6M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
brillenplatz.de revenue by year

brillenplatz.de's monthly revenueOVER TIME
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Over the past three months, brillenplatz.de revenue has experienced decline of 12%, compared to the preceding three months.

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brillenplatz.de revenue decline for last six months
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OVERVIEW
brillenplatz.de is positioned in the health category, generating $178,000 in revenue for online sales in August 2026, significantly higher than a typical store in the health category, which earns around $89,200. Its conversion rate of 2.50-3.00% falls within the category's typical range of 1.2% to 5.21%. The average order value (AOV) of $150-175 is also within the typical range of $56 to $359. Additionally, brillenplatz.de recorded 36,300 sessions, surpassing a typical store in the health category's 26,500 sessions.
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brillenplatz.de competitors

In August 2026, brillenplatz.de trails significantly in sessions, achieving 36,300 compared to competitors like ray-ban.com, which boasts 13.8 million sessions. While brillenplatz.de generates $178,000 in revenue, it is outperformed by competitors such as smartbuyglasses.de with $194,000 and edel-optics.de with $863,000. In terms of transactions, brillenplatz.de has 1,070, falling behind smartbuyglasses.de at 1,251 and well below ray-ban.com, which leads with 195,000. However, brillenplatz.de's average order value of $150-175 aligns with competitors like ray-ban.com and edel-optics.de. Despite lower conversion rates of 2.50-3.00%, brillenplatz.de shows strong performance in its niche compared to my-spexx.de and lensonlineshop.de.

my-spexx.de screenshot
#1 my-spexx.de
81.5K
Revenue
38.1K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
lensonlineshop.de screenshot
#2 lensonlineshop.de
66K
Revenue
26.1K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
ray-ban.com screenshot
#3 ray-ban.com
30.8M
Revenue
13.8M
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
edel-optics.de screenshot
#4 edel-optics.de
862.9K
Revenue
512.3K
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
smartbuyglasses.de screenshot
#5 smartbuyglasses.de
194K
Revenue
74.6K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
brillenplatz.de vs top market performers
brillenplatz.de
top retailers
conversion rate vs average order value for brillenplatz.de and its competitors
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brillenplatz.de channels

Identify top traffic channels that drive growth for brillenplatz.deand discover how performance of traffic channels has changed over time.

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brillenplatz.de Google Ads spend

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brillenplatz.de devices

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brillenplatz.de top markets

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brillenplatz.de country & global rank

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