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Nov 2025
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Home/Insights/Retailers/brillenplatz.de
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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181.5K
Revenue
Nov 25
36.2K
Sessions
Nov 25
3.0-3.5%
Conv. rate
Nov 25
$150-175
AOV
Nov 25
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Brillen, Sonnenbrillen, Sportbrillen und Skibrillen günstig online bestellen. ✓ Brillen inkl. Gläser ab 39,- EUR ✓ 30 Tage Rückgaberecht.

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brillenplatz.de's monthly revenueOVER TIME
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Over the past three months, brillenplatz.de revenue has experienced decline of 26%, compared to the preceding three months.

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brillenplatz.de revenue decline for last six months
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OVERVIEW
In November 2025, brillenplatz.de generated $181,512 in online sales, significantly exceeding the health industry's median of $88,366, with a conversion rate between 3.00-3.50%, which is competitive but below the industry's high of 5.5%. Their average order value (AOV) ranged from $150 to $175, lower than the top-tier AOV of $370. The site recorded 36,152 sessions, surpassing the median of 24,054 but still lagging far behind walgreens.com’s impressive 57,360,068 sessions, reflecting strong potential for growth in engagement and revenue in the HEALTH sector.
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brillenplatz.de competitors

In November 2025, brillenplatz.de outperformed its competitors in terms of revenue, with a total of 181,512. While my-spexx.de and lensonlineshop.de had revenues of 61,958 and 67,697 respectively, brillenplatz.de showcased significantly higher earnings. Additionally, brillenplatz.de had a higher number of transactions at 1,201 compared to its competitors, showcasing a strong customer base. In terms of sessions, brillenplatz.de also had a higher number at 36,152, indicating a larger pool of potential customers visiting the site. The Average Order Value (AOV) for brillenplatz.de fell within the range of 150-175, similar to other competitors like edel-optics.de and smartbuyglasses.de. However, brillenplatz.de stood out with a conversion rate of 3.00-3.50, surpassing the rates of its competitors such as ray-ban.com and edel-optics.de.

my-spexx.de screenshot
#1 my-spexx.de
62K
Revenue
28.5K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
lensonlineshop.de screenshot
#2 lensonlineshop.de
67.7K
Revenue
28.3K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
ray-ban.com screenshot
#3 ray-ban.com
35M
Revenue
10.8M
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
edel-optics.de screenshot
#4 edel-optics.de
497.5K
Revenue
228.1K
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
smartbuyglasses.de screenshot
#5 smartbuyglasses.de
85.8K
Revenue
32K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
brillenplatz.de vs top market performers
brillenplatz.de
top retailers
conversion rate vs average order value for brillenplatz.de and its competitors
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Revenue share by device at brillenplatz.de

In November large majority of sales on brillenplatz.de, 70% was finalized on desktop devices, with 30% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on brillenplatz.de, 70% was finalized on desktop devices, with 30% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brillenplatz.de channels

Identify top traffic channels that drive growth for brillenplatz.deand discover how performance of traffic channels has changed over time.

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brillenplatz.de Google Ads spend

Evaluate brillenplatz.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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brillenplatz.de devices

Review brillenplatz.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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brillenplatz.de top markets

Explore brillenplatz.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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brillenplatz.de country & global rank

Assess the ranking of brillenplatz.de among other retailers within its primary country and worldwide.

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