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Jun 2026
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Home/Insights/Retailers/brillenplatz.de
TRANSACTION INTELLIGENCE - JUN 2026 GLOBALLY

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251.7K
Revenue
Jun 26
55.4K
Sessions
Jun 26
3.0-3.5%
Conv. rate
Jun 26
$125-150
AOV
Jun 26
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Brillen, Sonnenbrillen, Sportbrillen und Skibrillen günstig online bestellen. ✓ Brillen inkl. Gläser ab 39,- EUR ✓ 30 Tage Rückgaberecht.

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brillenplatz.de Annual Revenue and Growth

brillenplatz.de's annual sales on its online store amounted to $2.6M in 2025, up 5-10% from the previous year. For 2026, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$2.6M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
brillenplatz.de revenue by year

brillenplatz.de's monthly revenueOVER TIME
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Over the past three months, brillenplatz.de revenue has experienced growth of 32%, compared to the preceding three months.

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brillenplatz.de revenue growth for last six months
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OVERVIEW
In June 2026, brillenplatz.de, operating in the HEALTH industry, achieved impressive online sales revenue of $251,661, significantly surpassing the median of $79,349, while the largest competitor, walgreens.com, generated $117,664,833. The site's conversion rate ranged from 3.00% to 3.50%, falling short of the sector's high of 5.15%. With an average order value (AOV) between $125 and $150, brillenplatz.de's AOV is below the high benchmark of $348. The store attracted 55,366 sessions, well above the median of 21,230 but still below walgreens.com's leading 61,312,613 sessions, indicating a strong presence in the competitive health market.
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brillenplatz.de competitors

In June 2026, brillenplatz.de generated a revenue of $251,661 with 1,681 transactions across 55,366 sessions, resulting in a conversion rate of 3.00-3.50%. In comparison, my-spexx.de reported $85,051 in revenue from 730 transactions over 39,796 sessions, with a conversion rate of 1.50-2.00%. lensonlineshop.de performed similarly, earning $82,854 with 566 transactions from 31,370 sessions and a conversion rate of 1.50-2.00%. While brillenplatz.de stands out with a higher AOV of $125-150, competitors like smartbuyglasses.de ($119,657, 707 transactions) and edel-optics.de ($889,001, 6,204 transactions) still lag behind in conversion efficiency. Notably, ray-ban.com, although leading in overall revenue at $36,598,426, operates at a much lower conversion rate of 1.00-1.50%, indicating brillenplatz.de's strong performance in driving sales relative to its traffic.

my-spexx.de screenshot
#1 my-spexx.de
85.1K
Revenue
39.8K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
lensonlineshop.de screenshot
#2 lensonlineshop.de
82.9K
Revenue
31.4K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
ray-ban.com screenshot
#3 ray-ban.com
36.6M
Revenue
15.6M
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
edel-optics.de screenshot
#4 edel-optics.de
889K
Revenue
475.4K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
smartbuyglasses.de screenshot
#5 smartbuyglasses.de
119.7K
Revenue
46K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
brillenplatz.de vs top market performers
brillenplatz.de
top retailers
conversion rate vs average order value for brillenplatz.de and its competitors
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Revenue share by device at brillenplatz.de

In June large majority of sales on brillenplatz.de, 70% was finalized on desktop devices, with 30% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In June large majority of sales on brillenplatz.de, 70% was finalized on desktop devices, with 30% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brillenplatz.de channels

Identify top traffic channels that drive growth for brillenplatz.deand discover how performance of traffic channels has changed over time.

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brillenplatz.de Google Ads spend

Evaluate brillenplatz.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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brillenplatz.de devices

Review brillenplatz.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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brillenplatz.de top markets

Explore brillenplatz.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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brillenplatz.de country & global rank

Assess the ranking of brillenplatz.de among other retailers within its primary country and worldwide.

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