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May 2026
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Home/Insights/Retailers/brillenplatz.de
TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

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274.5K
Revenue
May 26
62K
Sessions
May 26
2.5-3.0%
Conv. rate
May 26
$125-150
AOV
May 26
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Brillen, Sonnenbrillen, Sportbrillen und Skibrillen günstig online bestellen. ✓ Brillen inkl. Gläser ab 39,- EUR ✓ 30 Tage Rückgaberecht.

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brillenplatz.de Annual Revenue and Growth

brillenplatz.de's annual sales on its online store amounted to $2.6M in 2025, up 5-10% from the previous year. For 2026, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$2.6M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
brillenplatz.de revenue by year

brillenplatz.de's monthly revenueOVER TIME
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Over the past three months, brillenplatz.de revenue has experienced growth of 54%, compared to the preceding three months.

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brillenplatz.de revenue growth for last six months
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OVERVIEW
In May 2026, brillenplatz.de, operating in the health sector, generated online sales of $274,477, significantly surpassing the median revenue of $83,723; its conversion rate of 2.50-3.00% is commendable yet below the industry's high of 5.15%, while its average order value (AOV) ranges between $125-150, notably less than the high of $353; with 62,045 sessions, brillenplatz.de remains competitive, although still far from the leader walgreens.com, which has 62,619,521 sessions, highlighting a strong performance within its market niche.
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brillenplatz.de competitors

In May 2026, brillenplatz.de reported revenues of $274,477 from 1,848 transactions over 62,045 sessions, achieving an AOV of $125-150 and a conversion rate of 2.50-3.00%. Comparatively, my-spexx.de generated $64,428 with a lower transaction count of 554 and a conversion rate of 1.50-2.00%. lensonlineshop.de earned $89,576 from 615 transactions but struggled with a similar conversion rate of 1.50-2.00%. Dominating the market, ray-ban.com amassed an impressive $38,092,602 in revenue, albeit with a low conversion rate of 1.00-1.50% over its vast traffic of 16,121,899 sessions. Meanwhile, edel-optics.de reported $1,612,222 in revenue with a higher conversion rate of 2.00-2.50% but significantly more sessions at 539,282. Finally, smartbuyglasses.de's revenue of $144,149 and 896 transactions highlight its competitive edge, but it lags in AOV and conversion efficiency compared to brillenplatz.de.

my-spexx.de screenshot
#1 my-spexx.de
64.4K
Revenue
30.1K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
lensonlineshop.de screenshot
#2 lensonlineshop.de
89.6K
Revenue
33.2K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
ray-ban.com screenshot
#3 ray-ban.com
38.1M
Revenue
16.1M
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
edel-optics.de screenshot
#4 edel-optics.de
1.6M
Revenue
539.3K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
smartbuyglasses.de screenshot
#5 smartbuyglasses.de
144.1K
Revenue
56.6K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
brillenplatz.de vs top market performers
brillenplatz.de
top retailers
conversion rate vs average order value for brillenplatz.de and its competitors
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Revenue share by device at brillenplatz.de

In May large majority of sales on brillenplatz.de, 70% was finalized on desktop devices, with 30% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In May large majority of sales on brillenplatz.de, 70% was finalized on desktop devices, with 30% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brillenplatz.de channels

Identify top traffic channels that drive growth for brillenplatz.deand discover how performance of traffic channels has changed over time.

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brillenplatz.de Google Ads spend

Evaluate brillenplatz.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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brillenplatz.de devices

Review brillenplatz.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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brillenplatz.de top markets

Explore brillenplatz.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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brillenplatz.de country & global rank

Assess the ranking of brillenplatz.de among other retailers within its primary country and worldwide.

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