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Sep 2026
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Home/Insights/Retailers/edel-optics.de
TRANSACTION INTELLIGENCE - SEP 2026 GLOBALLY

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801.4K
Revenue
Sep 26
507.1K
Sessions
Sep 26
1.0-1.5%
Conv. rate
Sep 26
$150-175
AOV
Sep 26
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Ihr Online-Optiker: Über 30.000 Brillen, Sonnenbrillen und Kontaktlinsen günstig in unserem Online Shop kaufen bzw. bestellen. Schneller und kostenloser Versand innerhalb von Deutschland.

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edel-optics.de Annual Revenue and Growth

edel-optics.de's annual sales on its online store amounted to $9M in 2025, up 50%+ from the previous year. For 2026, revenue is expected to grow by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$9M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
edel-optics.de revenue by year

edel-optics.de's monthly revenueOVER TIME
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Over the past three months, edel-optics.de revenue has experienced decline of 37%, compared to the preceding three months.

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edel-optics.de revenue decline for last six months
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OVERVIEW
In September 2026, edel-optics.de attracted 507,000 sessions, significantly exceeding the average health store's 19,700 sessions. The website generated $801,000 in revenue from online sales, which is much higher than the average health store's $70,300 monthly revenue. Its conversion rate ranged from 0.50% to 1.00%, below the typical range of 1.25% to 5.13% for the category. The average order value (AOV) fell between $150-175, which is within the category's typical range of $61 to $378. Overall, these metrics highlight edel-optics.de's strong traffic performance while indicating areas for improvement in conversion.
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edel-optics.de competitors

edel-optics.de trails its competitors significantly in revenue, generating $801,000 compared to misterspex.de's $5.5 million, ray-ban.com's $26.5 million, and others. In September 2026, edel-optics.de achieved 5,087 transactions from 507,000 sessions, reflecting a conversion rate of 0.50-1.00%. While this places it third in transactions and sessions, it lags behind misterspex.de, which garnered 40,100 transactions and 1.4 million sessions with a conversion rate of 2.50-3.00%. On the other hand, smartbuyglasses.de and brilledirekt.de reported $146,000 and $136,000 in revenue, respectively, with comparable AOVs. Despite its lower performance, edel-optics.de has an AOV range of $150-175, similar to smartbuyglasses.de and ray-ban.com. Overall, while edel-optics.de has strengths in average order value, it struggles significantly in revenue and transaction volume against its competitors.

misterspex.de screenshot
#1 misterspex.de
5.5M
Revenue
1.4M
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
brilledirekt.de screenshot
#2 brilledirekt.de
135.6K
Revenue
20.8K
Sessions
1.5-2.0%
Conv. rate
$325-350
AOV
smartbuyglasses.de screenshot
#3 smartbuyglasses.de
145.5K
Revenue
62.1K
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
lensonlineshop.de screenshot
#4 lensonlineshop.de
80.9K
Revenue
31K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
ray-ban.com screenshot
#5 ray-ban.com
26.5M
Revenue
13.4M
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
edel-optics.de vs top market performers
edel-optics.de
top retailers
conversion rate vs average order value for edel-optics.de and its competitors
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Revenue share by device at edel-optics.de

In September large majority of sales on edel-optics.de, 77% was finalized on desktop devices, with 23% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on edel-optics.de, 77% was finalized on desktop devices, with 23% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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edel-optics.de channels

Identify top traffic channels that drive growth for edel-optics.deand discover how performance of traffic channels has changed over time.

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edel-optics.de Google Ads spend

Evaluate edel-optics.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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edel-optics.de devices

Review edel-optics.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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edel-optics.de top markets

Explore edel-optics.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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edel-optics.de country & global rank

Assess the ranking of edel-optics.de among other retailers within its primary country and worldwide.

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