Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Grips
Sep 2025
All countries
Home/Insights/Retailers/monicaandandy.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

Favicon for monicaandandy.commonicaandandy.com

Start benchmarking for free
Sign in with GoogleSign up with Google
476.9K
Revenue
Sep 25
214.8K
Sessions
Sep 25
1.0-1.5%
Conv. rate
Sep 25
$175-200
AOV
Sep 25
Loading...

Monicaandandy.com is an e-commerce website that primarily focuses on selling a wide variety of baby and childrens clothing, accessories, furniture, and bedding. The online store offers products ranging from clothing for newborns to toddlers, and also offers a selection of maternity wear and toys for children.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

monicaandandy.com Annual Revenue and Growth

monicaandandy.com's annual sales on its online store amounted to $12.2M in 2024, up 50%+ from the previous year. For 2025, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$12.2M
Annual growth forecast2024/2025
<0%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
monicaandandy.com revenue by year

monicaandandy.com's monthly revenueOVER TIME
View real-time data

Over the past three months, monicaandandy.com revenue has experienced decline of 46%, compared to the preceding three months.

View real-time data
monicaandandy.com revenue decline for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In September 2025, monicaandandy.com generated $476,870 in revenue from online sales, significantly surpassing the CHILDCARE median of $41,793, with a conversion rate of 1.00-1.50%, falling short of the high benchmark of 4.29%. Their average order value (AOV) ranged from $175-200, below the industry high of $255, and they recorded 214,757 sessions, far exceeding the median of 19,629, but notably lower than babylist.com's 12,615,638 sessions, the largest in the sector. Overall, monicaandandy.com demonstrates robust sales performance amidst a competitive landscape, with room for improvement in conversion rate and AOV.
Read more

monicaandandy.com competitors

In September 2025, monicaandandy.com stands out from its competitors in various metrics. While monicaandandy.com generated $476,870 in revenue from 2,460 transactions and 214,757 sessions, its average order value (AOV) ranged from $175 to $200, with a conversion rate of 1.00-1.50%. Comparing this to its competitors, Burt's Bees Baby had the highest revenue at $1,144,817 but had a lower AOV of $50-$75 and a similar conversion rate of 1.50-2.00%. babyletto.com had the highest revenue of $3,087,518 with a higher AOV of $475-$500, but a lower conversion rate of 1.50-2.00%. In terms of conversion rates, honestbabyclothing.com had the highest at 4.00-4.50%, but monicaandandy.com was competitive in this metric. Overall, monicaandandy.com offers a solid performance in revenue and transactions compared to its competitors, showcasing its strong market presence in the baby clothing industry.

burtsbeesbaby.com screenshot
#1 burtsbeesbaby.com
1.1M
Revenue
1M
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
pehr.com screenshot
#2 pehr.com
410.4K
Revenue
65.5K
Sessions
3.0-3.5%
Conv. rate
$175-200
AOV
coloredorganics.com screenshot
#3 coloredorganics.com
330.6K
Revenue
109.5K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
gerberchildrenswear.com screenshot
#4 gerberchildrenswear.com
1.4M
Revenue
361.4K
Sessions
4.0-4.5%
Conv. rate
$75-100
AOV
babyletto.com screenshot
#5 babyletto.com
3.1M
Revenue
376.8K
Sessions
1.5-2.0%
Conv. rate
$400-500
AOV
monicaandandy.com vs top market performers
monicaandandy.com
top retailers
conversion rate vs average order value for monicaandandy.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at monicaandandy.com

In September large majority of sales on monicaandandy.com, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on monicaandandy.com, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

monicaandandy.com channels

Identify top traffic channels that drive growth for monicaandandy.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

monicaandandy.com Google Ads spend

Evaluate monicaandandy.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

monicaandandy.com devices

Review monicaandandy.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

monicaandandy.com top markets

Explore monicaandandy.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

monicaandandy.com country & global rank

Assess the ranking of monicaandandy.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard