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Nov 2025
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Home/Insights/Retailers/monicaandandy.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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812.2K
Revenue
Nov 25
254.7K
Sessions
Nov 25
1.5-2.0%
Conv. rate
Nov 25
$175-200
AOV
Nov 25
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Monicaandandy.com is an e-commerce website that primarily focuses on selling a wide variety of baby and childrens clothing, accessories, furniture, and bedding. The online store offers products ranging from clothing for newborns to toddlers, and also offers a selection of maternity wear and toys for children.

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monicaandandy.com Annual Revenue and Growth

monicaandandy.com's annual sales on its online store amounted to $12.2M in 2024, up 50%+ from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$12.2M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
monicaandandy.com revenue by year

monicaandandy.com's monthly revenueOVER TIME
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Over the past three months, monicaandandy.com revenue has experienced growth of 6.9%, compared to the preceding three months.

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monicaandandy.com revenue growth for last six months
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OVERVIEW
In November 2025, monicaandandy.com achieved online sales of $812,227, significantly surpassing the CHILDCARE median of $48,384, with a conversion rate between 1.50-2.00%, lower than the industry high of 4.61%. Their average order value (AOV) ranged from $175-200, below the top tier of $271, and attracted 254,658 sessions, markedly higher than the median of 19,212 but far from carters.com's leading 14,054,859 sessions, highlighting strong performance within its niche yet indicating room for growth against top competitors.
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monicaandandy.com competitors

In November 2025, monicaandandy.com falls behind its competitors in terms of revenue and transactions. While monicaandandy.com has a revenue of $812,227 and 4,107 transactions, competitors like babyletto.com lead the pack with a revenue of $5,280,495 and 10,516 transactions. In terms of sessions, monicaandandy.com also lags behind with 254,658 sessions compared to honestbabyclothing.com's 146,853 sessions. However, monicaandandy.com excels in Average Order Value (AOV) with a range of $175-$200, outperforming Burt's Bees Baby with an AOV of $50-$75. Despite a lower conversion rate of 1.50-2.00, monicaandandy.com competes closely with Colored Organics and Babyletto. Overall, monicaandandy.com can improve its revenue and transactions to match its competitors' performance.

burtsbeesbaby.com screenshot
#1 burtsbeesbaby.com
2.5M
Revenue
1.3M
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
pehr.com screenshot
#2 pehr.com
625.8K
Revenue
72.6K
Sessions
3.5-4.0%
Conv. rate
$225-250
AOV
coloredorganics.com screenshot
#3 coloredorganics.com
440.6K
Revenue
151.2K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
gerberchildrenswear.com screenshot
#4 gerberchildrenswear.com
2M
Revenue
694.2K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
babyletto.com screenshot
#5 babyletto.com
5.3M
Revenue
446.4K
Sessions
2.0-2.5%
Conv. rate
$500-600
AOV
monicaandandy.com vs top market performers
monicaandandy.com
top retailers
conversion rate vs average order value for monicaandandy.com and its competitors
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Revenue share by device at monicaandandy.com

In November large majority of sales on monicaandandy.com, 78% was finalized on desktop devices, with 22% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on monicaandandy.com, 78% was finalized on desktop devices, with 22% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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monicaandandy.com channels

Identify top traffic channels that drive growth for monicaandandy.comand discover how performance of traffic channels has changed over time.

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monicaandandy.com Google Ads spend

Evaluate monicaandandy.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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monicaandandy.com devices

Review monicaandandy.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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monicaandandy.com top markets

Explore monicaandandy.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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monicaandandy.com country & global rank

Assess the ranking of monicaandandy.com among other retailers within its primary country and worldwide.

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