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Oct 2025
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Home/Insights/Retailers/mountainsmith.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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54.2K
Revenue
Oct 25
20.6K
Sessions
Oct 25
1.5-2.0%
Conv. rate
Oct 25
$150-175
AOV
Oct 25
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  • Main country of store: UNITED STATES
  • Website category: E COMMERCE AND SHOPPING

Mountainsmith is an outdoor gear manufacturer that specializes in durable goods for hiking and camping. Since 1979 Mountainsmith has made gear that is forged for life.

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mountainsmith.com's monthly revenueOVER TIME
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Over the past three months, mountainsmith.com revenue has experienced decline of 2.9%, compared to the preceding three months.

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mountainsmith.com revenue decline for last six months
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OVERVIEW
In October 2025, mountainsmith.com generated $54,226 in online sales, significantly lower than the e-commerce and shopping median of $93,795, while achieving a conversion rate of 1.50-2.00%, below the high benchmark of 3.89%. The average order value (AOV) ranged from $150-175, well beneath the high AOV of $350, with 20,555 sessions, considerably fewer than the median of 39,049 and far from the leader michaels.com, which amassed 32,351,606 sessions. Overall, these metrics indicate a need for strategic improvements to enhance revenue, conversion rates, and overall traffic.
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mountainsmith.com competitors

In October 2025, mountainsmith.com had a revenue of $54,226 with 315 transactions and 20,555 sessions, boasting an average order value (AOV) of $150-175 and a conversion rate of 1.50-2.00%. When compared to its competitors, mountainsmith.com falls behind in terms of revenue, transactions, and sessions. For example, kelty.com generated $150,701 in revenue with 733 transactions and 113,961 sessions, displaying a higher AOV of $200-225 but a lower conversion rate of 0.50-1.00%. Meanwhile, zpacks.com outperformed mountainsmith.com with an impressive revenue of $712,602, 3,449 transactions, and 257,588 sessions, along with a matching AOV of $200-225 and a conversion rate of 1.00-1.50%. Overall, mountainsmith.com may need to focus on increasing its transaction volume and revenue to compete effectively in the outdoor products market.

cascademountaintech.com screenshot
#1 cascademountaintech.com
59.2K
Revenue
20.9K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
pariaoutdoorproducts.com screenshot
#2 pariaoutdoorproducts.com
85.8K
Revenue
46.7K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
kelty.com screenshot
#3 kelty.com
150.7K
Revenue
114K
Sessions
0.5-1.0%
Conv. rate
$200-225
AOV
outdoorproducts.com screenshot
#4 outdoorproducts.com
41K
Revenue
18K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
zpacks.com screenshot
#5 zpacks.com
712.6K
Revenue
257.6K
Sessions
1.0-1.5%
Conv. rate
$200-225
AOV
mountainsmith.com vs top market performers
mountainsmith.com
top retailers
conversion rate vs average order value for mountainsmith.com and its competitors
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Revenue share by device at mountainsmith.com

In October large majority of sales on mountainsmith.com, 55% was finalized on desktop devices, with 45% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on mountainsmith.com, 55% was finalized on desktop devices, with 45% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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mountainsmith.com channels

Identify top traffic channels that drive growth for mountainsmith.comand discover how performance of traffic channels has changed over time.

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mountainsmith.com Google Ads spend

Evaluate mountainsmith.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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mountainsmith.com devices

Review mountainsmith.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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mountainsmith.com top markets

Explore mountainsmith.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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mountainsmith.com country & global rank

Assess the ranking of mountainsmith.com among other retailers within its primary country and worldwide.

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