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Sep 2025
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TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

Favicon for zpacks.comzpacks.com

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729.8K
Revenue
Sep 25
299.9K
Sessions
Sep 25
1.0-1.5%
Conv. rate
Sep 25
$200-225
AOV
Sep 25
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  • Main country of store: UNITED STATES
  • Website category: E COMMERCE AND SHOPPING

Zpacks.com is an online platform that primarily offers a wide range of outdoor gear and equipment, focusing on ultralight backpacking gear. Their product range includes backpacks, shelters, sleeping bags, clothing, and accessories. The website provides product information, specifications, and customer reviews to aid in purchasing decisions for outdoor enthusiasts and backpackers.

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zpacks.com Annual Revenue and Growth

zpacks.com's annual sales on its online store amounted to $11.6M in 2024, up 5-10% from the previous year. For 2025, revenue is expected to decline by 5-10%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$11.6M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
zpacks.com revenue by year

zpacks.com's monthly revenueOVER TIME
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Over the past three months, zpacks.com revenue has experienced decline of 7.6%, compared to the preceding three months.

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zpacks.com revenue decline for last six months
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OVERVIEW
In September 2025, zpacks.com generated $729,839 in online sales, significantly surpassing the e-commerce industry median of $81,105, though still trailing behind the leading store, qvc.com, at $118,237,048. The site's conversion rate ranged from 1.00-1.50%, below the high benchmark of 3.72%. With an average order value (AOV) of $200-225, it remained below the sector's high of $351, while its 299,876 sessions were far above the median of 37,786, yet dwarfed by michaels.com’s 30,281,186 sessions, highlighting zpacks.com’s competitive but challenging position in the e-commerce landscape.
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zpacks.com competitors

Compared to its competitors in September 2025, zpacks.com ranks second in revenue with $729,839, falling behind garagegrowngear.com at $1,072,626. zpacks.com also has the second highest number of transactions at 3,527, with hyperlitemountaingear.com leading at 2,829. In terms of sessions, zpacks.com again places second with 299,876, while garagegrowngear.com takes the lead with 428,947. zpacks.com maintains a competitive average order value (AOV) range of $200-225, which is consistent with other top performers. Its conversion rate falls within the typical range of 1.00-1.50%. Overall, while zpacks.com is a strong contender in the outdoor gear market, it faces stiff competition from garagegrowngear.com, especially in terms of revenue and website traffic.

garagegrowngear.com screenshot
#1 garagegrowngear.com
1.1M
Revenue
428.9K
Sessions
1.0-1.5%
Conv. rate
$175-200
AOV
hyperlitemountaingear.com screenshot
#2 hyperlitemountaingear.com
825.1K
Revenue
268K
Sessions
1.0-1.5%
Conv. rate
$275-300
AOV
gossamergear.com screenshot
#3 gossamergear.com
477.8K
Revenue
186.3K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
ula-equipment.com screenshot
#4 ula-equipment.com
101.8K
Revenue
100.8K
Sessions
0.0-0.5%
Conv. rate
$200-225
AOV
mountainlaureldesigns.com screenshot
#5 mountainlaureldesigns.com
77.5K
Revenue
51.5K
Sessions
0.5-1.0%
Conv. rate
$150-175
AOV
zpacks.com vs top market performers
zpacks.com
top retailers
conversion rate vs average order value for zpacks.com and its competitors
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Revenue share by device at zpacks.com

In September large majority of sales on zpacks.com, 61% was finalized on desktop devices, with 39% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on zpacks.com, 61% was finalized on desktop devices, with 39% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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zpacks.com channels

Identify top traffic channels that drive growth for zpacks.comand discover how performance of traffic channels has changed over time.

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zpacks.com Google Ads spend

Evaluate zpacks.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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zpacks.com devices

Review zpacks.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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zpacks.com top markets

Explore zpacks.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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zpacks.com country & global rank

Assess the ranking of zpacks.com among other retailers within its primary country and worldwide.

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