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May 2025
All countries
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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3.2M
Revenue
1.2M
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
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  • Main country of store: UNITED STATES
  • Website category: E COMMERCE AND SHOPPING
  • D2C

Muji.us is an online platform that offers an assortment of products. Their inventory comprises minimalist-inspired items with a focus on functionality and natural materials. From home furniture and accessories to clothing and stationery, Muji.us sells a diverse range of aesthetically neutral and thoughtfully designed products for everyday use.

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muji.us's revenueOVER TIME
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Over the past three months, muji.us revenue has experienced decline of 27%, compared to the preceding three months.

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muji.us revenue decline for last six months
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OVERVIEW
In May 2025, muji.us in the e-commerce_and_shopping industry had a revenue of $3,171,026, conversion rate of 2.00-2.50%, AOV of $100-125, and 1,225,808 sessions. The largest revenue in the category was $120,848,035 by qvc.com, highest conversion rate was 3.75%, AOV was $349, and sessions were 27,739,926 by boots.com, while the median revenue was $83,973, conversion rate was 0.79%, AOV was $57, and sessions were 37,355.
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muji.us competitors

In May 2025, muji.us generated $3,171,026 in revenue from 27,393 transactions and 1,225,808 sessions, with an average order value (AOV) of $100-125 and a conversion rate of 2.00-2.50%. Compared to its competitors, muji.us outperforms yosekastationery.com, notebooktherapy.com, and tokyopenshop.com in terms of revenue, transactions, and sessions. However, muji.us falls behind jetpens.com, which recorded $4,800,672 in revenue from 55,056 transactions and 2,026,939 sessions, with a slightly higher AOV range of $75-100 and a conversion rate of 2.50-3.00%. In terms of conversion rate, muji.us is on par with kawaiipenshop.com, which had a similar revenue of $212,197 from 2,550 transactions and 125,851 sessions, with a comparable AOV range of $75-100 and a conversion rate of 2.00-2.50%.

kawaiipenshop.com screenshot
#1 kawaiipenshop.com
212.2K
Revenue
125.9K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
jetpens.com screenshot
#2 jetpens.com
4.8M
Revenue
2M
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
notebooktherapy.com screenshot
#3 notebooktherapy.com
180.1K
Revenue
159.2K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
yosekastationery.com screenshot
#4 yosekastationery.com
206K
Revenue
211.3K
Sessions
0.5-1.0%
Conv. rate
$75-100
AOV
tokyopenshop.com screenshot
#5 tokyopenshop.com
167.9K
Revenue
123.7K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
muji.us vs top market performers
muji.us
top retailers
conversion rate vs average order value for muji.us and its competitors
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Revenue share by device at muji.us

In May large majority of sales on muji.us, 78% was finalized on desktop devices, with 22% of sales coming from mobile devices.

In May large majority of sales on muji.us, 78% was finalized on desktop devices, with 22% of sales coming from mobile devices.
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muji.us channels

Identify top traffic channels that drive growth for muji.usand discover how performance of traffic channels has changed over time.

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muji.us Google Ads spend

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muji.us devices

Review muji.us's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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muji.us top markets

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muji.us country & global rank

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