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Mar 2026
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TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

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5.7M
Revenue
Mar 26
1.8M
Sessions
Mar 26
2.5-3.0%
Conv. rate
Mar 26
$100-125
AOV
Mar 26
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  • Main country of store: UNITED STATES
  • Website category: E COMMERCE AND SHOPPING
  • D2C

Muji.us is an online platform that offers an assortment of products. Their inventory comprises minimalist-inspired items with a focus on functionality and natural materials. From home furniture and accessories to clothing and stationery, Muji.us sells a diverse range of aesthetically neutral and thoughtfully designed products for everyday use.

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muji.us Annual Revenue and Growth

muji.us's annual sales on its online store amounted to $65.5M in 2025, up 5-10% from the previous year. For 2026, revenue is expected to grow by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$65.5M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
muji.us revenue by year

muji.us's monthly revenueOVER TIME
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Over the past three months, muji.us revenue has experienced decline of 32%, compared to the preceding three months.

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muji.us revenue decline for last six months
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OVERVIEW
In March 2026, muji.us generated $5,736,148 in online sales, significantly exceeding the e-commerce industry median of $87,386, though it trails behind industry leader qvc.com at $110,955,292. The website achieved a conversion rate between 2.50% and 3.00%, close to the high benchmark of 3.76%, with an average order value (AOV) ranging from $100 to $125, while the highest AOV in the sector stands at $323. Additionally, muji.us attracted 1,789,192 sessions, far below the highest performer, boots.com, which garnered 29,131,775 sessions, contrasting with the median of 37,859.
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muji.us competitors

In March 2026, muji.us outperformed its competitors in terms of revenue, with $5,736,148 compared to kawaiipenshop.com ($358,159), jetpens.com ($3,179,653), notebooktherapy.com ($277,970), yosekastationery.com ($329,562), and tokyopenshop.com ($143,769). muji.us also had the highest number of transactions (53,495) and sessions (1,789,192) among the competitors. In addition, muji.us had a higher average order value (AOV) range of $100-125 compared to the other competitors. Despite having a slightly lower conversion rate of 2.50-3.00%, muji.us still managed to generate higher revenue and attract more transactions and sessions, showcasing its strong performance in the online stationery market.

kawaiipenshop.com screenshot
#1 kawaiipenshop.com
358.2K
Revenue
222.4K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
jetpens.com screenshot
#2 jetpens.com
3.2M
Revenue
2.8M
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
notebooktherapy.com screenshot
#3 notebooktherapy.com
278K
Revenue
268.3K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
yosekastationery.com screenshot
#4 yosekastationery.com
329.6K
Revenue
320.3K
Sessions
0.5-1.0%
Conv. rate
$100-125
AOV
tokyopenshop.com screenshot
#5 tokyopenshop.com
143.8K
Revenue
141K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
muji.us vs top market performers
muji.us
top retailers
conversion rate vs average order value for muji.us and its competitors
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Revenue share by device at muji.us

In March large majority of sales on muji.us, 74% was finalized on desktop devices, with 26% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In March large majority of sales on muji.us, 74% was finalized on desktop devices, with 26% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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muji.us channels

Identify top traffic channels that drive growth for muji.usand discover how performance of traffic channels has changed over time.

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muji.us Google Ads spend

Evaluate muji.us's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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muji.us devices

Review muji.us's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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muji.us top markets

Explore muji.us's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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muji.us country & global rank

Assess the ranking of muji.us among other retailers within its primary country and worldwide.

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