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May 2025
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Home/Insights/Retailers/napaonline.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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33.9M
Revenue
6.9M
Sessions
3.0-3.5%
Conv. rate
$150-175
AOV
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Napaonline.com is a website that offers a wide range of automotive parts and accessories. Customers can purchase products such as engine parts, batteries, brakes, filters, and fluids. The website also provides guides and resources for automotive enthusiasts and professionals, along with the option for online shopping and delivery.

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napaonline.com's revenueOVER TIME
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Over the past three months, napaonline.com revenue has experienced growth of 1.7%, compared to the preceding three months.

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napaonline.com revenue growth for last six months
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OVERVIEW
In May 2025, napaonline.com, the leading online store in the VEHICLES industry, recorded a revenue of $33,936,071 with a conversion rate of 3.00-3.50% and an average order value (AOV) of $150-175. The highest conversion rate in the industry was 2.76% while the lowest was 0.42%. Additionally, the highest AOV was $898, while the lowest was $119. The website attracted 6,872,657 sessions, falling short of the highest session count of 7,497,240 from carparts.com, and significantly exceeding the median of 40,610 sessions in the VEHICLES category.
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napaonline.com competitors

In May 2025, napaonline.com generated $33,936,071 in revenue from 217,385 transactions with a total of 6,872,657 sessions, boasting an average order value (AOV) of $150-175 and a conversion rate of 3.00-3.50%. In comparison, rockauto.com leads the pack with $66,569,899 in revenue from 312,351 transactions and 24,449,173 sessions, with an AOV of $200-225 but a lower conversion rate of 1.00-1.50%. carparts.com follows with $24,571,340 in revenue from 153,979 transactions and 7,497,240 sessions, maintaining a similar AOV and conversion rate to napaonline.com. Meanwhile, carid.com lags behind with $7,495,153 in revenue from 33,464 transactions and 2,750,232 sessions, reflecting a lower AOV and conversion rate. autozone.com and advanceautoparts.com also outperform napaonline.com in revenue and sessions, with similar AOV and conversion rates but higher transaction volumes.

advanceautoparts.com screenshot
#1 advanceautoparts.com
37.2M
Revenue
13.4M
Sessions
1.0-1.5%
Conv. rate
$175-200
AOV
autozone.com screenshot
#2 autozone.com
54.3M
Revenue
27.2M
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
carid.com screenshot
#3 carid.com
7.5M
Revenue
2.8M
Sessions
1.0-1.5%
Conv. rate
$200-225
AOV
rockauto.com screenshot
#4 rockauto.com
66.6M
Revenue
24.4M
Sessions
1.0-1.5%
Conv. rate
$200-225
AOV
carparts.com screenshot
#5 carparts.com
24.6M
Revenue
7.5M
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
napaonline.com vs top market performers
napaonline.com
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conversion rate vs average order value for napaonline.com and its competitors
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Revenue share by device at napaonline.com

In May large majority of sales on napaonline.com, 59% was finalized on desktop devices, with 41% of sales coming from mobile devices.

In May large majority of sales on napaonline.com, 59% was finalized on desktop devices, with 41% of sales coming from mobile devices.
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napaonline.com channels

Identify top traffic channels that drive growth for napaonline.comand discover how performance of traffic channels has changed over time.

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napaonline.com Google Ads spend

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napaonline.com devices

Review napaonline.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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napaonline.com top markets

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napaonline.com country & global rank

Assess the ranking of napaonline.com among other retailers within its primary country and worldwide.

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