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Dec 2025
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Home/Insights/Retailers/napaonline.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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49.6M
Revenue
Dec 25
8M
Sessions
Dec 25
4.0-4.5%
Conv. rate
Dec 25
$150-175
AOV
Dec 25
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Napaonline.com is a website that offers a wide range of automotive parts and accessories. Customers can purchase products such as engine parts, batteries, brakes, filters, and fluids. The website also provides guides and resources for automotive enthusiasts and professionals, along with the option for online shopping and delivery.

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napaonline.com Annual Revenue and Growth

napaonline.com's annual sales on its online store amounted to $473.6M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 0-5%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$473.6M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
napaonline.com revenue by year

napaonline.com's monthly revenueOVER TIME
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Over the past three months, napaonline.com revenue has experienced growth of 12%, compared to the preceding three months.

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napaonline.com revenue growth for last six months
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OVERVIEW
In December 2025, napaonline.com generated $49,640,637 in online sales, making it the largest store in the vehicles category, significantly exceeding the median revenue of $133,941. The site boasted an impressive conversion rate of 4.00-4.50%, surpassing the high industry benchmark of 2.86%. With an Average Order Value (AOV) between $150-175, it remained competitive against a high AOV of $909. napaonline.com also recorded 8,017,034 sessions, just shy of the top competitor, carparts.com, which had 9,729,804 sessions, while the median for the sector stood at 44,141 sessions.
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napaonline.com competitors

In December 2025, napaonline.com generated a revenue of $49,640,637 from 329,086 transactions and 8,017,034 sessions, with an Average Order Value (AOV) ranging from $150-$175 and a conversion rate of 4.00-4.50%. Compared to its competitors, napaonline.com falls behind autozone.com in terms of revenue, transactions, and sessions, but surpasses advanceautoparts.com, carid.com, rockauto.com, and carparts.com in terms of conversion rate. autozone.com leads the pack with a revenue of $86,626,255 from 577,820 transactions and 36,128,342 sessions, but falls short in terms of AOV and conversion rate. Overall, napaonline.com holds its own in the competitive landscape of online auto parts retailers, showcasing strong conversion rates despite not leading in revenue or sessions.

advanceautoparts.com screenshot
#1 advanceautoparts.com
39.7M
Revenue
14M
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
autozone.com screenshot
#2 autozone.com
86.6M
Revenue
36.1M
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
carid.com screenshot
#3 carid.com
7M
Revenue
2.3M
Sessions
1.0-1.5%
Conv. rate
$200-225
AOV
rockauto.com screenshot
#4 rockauto.com
58.3M
Revenue
19.9M
Sessions
1.0-1.5%
Conv. rate
$200-225
AOV
carparts.com screenshot
#5 carparts.com
33.2M
Revenue
9.7M
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
napaonline.com vs top market performers
napaonline.com
top retailers
conversion rate vs average order value for napaonline.com and its competitors
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Revenue share by device at napaonline.com

In December large majority of sales on napaonline.com, 59% was finalized on desktop devices, with 41% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on napaonline.com, 59% was finalized on desktop devices, with 41% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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napaonline.com channels

Identify top traffic channels that drive growth for napaonline.comand discover how performance of traffic channels has changed over time.

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napaonline.com Google Ads spend

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napaonline.com devices

Review napaonline.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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napaonline.com top markets

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napaonline.com country & global rank

Assess the ranking of napaonline.com among other retailers within its primary country and worldwide.

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