nutrafol.com
Nutrafol.com is a website that offers a range of products targeted towards hair health and growth. They sell scientifically formulated supplements, which are rich in natural ingredients, aiming to address hair issues such as thinning, hair loss, and damage. The website provides information about the ingredients used and encourages consultations with healthcare providers.
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nutrafol.com's revenueOVER TIME
Over the past three months, nutrafol.com revenue has experienced decline of 14%, compared to the preceding three months.
nutrafol.com competitors
In July 2025, nutrafol.com reported a revenue of $5,930,469 with 41,164 transactions and 1,646,346 sessions. The average order value (AOV) was between $125-150, and the conversion rate fell between 2.00-2.50%. In comparison to its competitors, nutrafol.com outperformed some but fell behind others. For instance, vegamour.com had a higher revenue of $1,681,483 with 11,044 transactions and 307,427 sessions, boasting an AOV of $150-175 and a conversion rate of 3.50-4.00%. On the other hand, theskinspot.com lagged behind nutrafol.com with only $24,877 in revenue, 182 transactions, and 10,860 sessions, despite having a similar AOV and conversion rate. Overall, nutrafol.com demonstrated solid performance in terms of revenue and transactions but could potentially improve its conversion rate to match some of its competitors.
Revenue share by device at nutrafol.com
In July large majority of sales on nutrafol.com, 52% was finalized on desktop devices, with 48% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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nutrafol.com channels
Identify top traffic channels that drive growth for nutrafol.comand discover how performance of traffic channels has changed over time.
nutrafol.com Google Ads spend
Evaluate nutrafol.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
nutrafol.com devices
Review nutrafol.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
