nutrafol.com
Nutrafol.com is a website that offers a range of products targeted towards hair health and growth. They sell scientifically formulated supplements, which are rich in natural ingredients, aiming to address hair issues such as thinning, hair loss, and damage. The website provides information about the ingredients used and encourages consultations with healthcare providers.
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nutrafol.com Annual Revenue and Growth
nutrafol.com's annual sales on its online store amounted to $86.1M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to grow by 10-20%. The trend is expected to moderate.
nutrafol.com's monthly revenueOVER TIME
Over the past three months, nutrafol.com revenue has experienced growth of 94%, compared to the preceding three months.
nutrafol.com competitors
nutrafol.com stands out among its competitors in terms of revenue, with $11,755,010 in November 2025. In comparison, theskinspot.com generated $29,882, hairguard.com brought in $151,760, vegamour.com saw $2,401,550, renewskinsolutions.com had $5,088, and dorisdaymd.com earned $40,401 during the same period. nutrafol.com also had the highest number of transactions with 84,244, followed by vegamour.com with 17,247 transactions. Additionally, nutrafol.com had a significant number of sessions with 1,758,033, while vegamour.com had 409,572 sessions. In terms of average order value (AOV), nutrafol.com, theskinspot.com, and vegamour.com had similar ranges of $125-150. However, nutrafol.com had the highest conversion rate of 4.50-5.00%, surpassing its competitors.
Revenue share by device at nutrafol.com
In November large majority of sales on nutrafol.com, 51% was finalized on desktop devices, with 49% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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nutrafol.com channels
Identify top traffic channels that drive growth for nutrafol.comand discover how performance of traffic channels has changed over time.
nutrafol.com Google Ads spend
Evaluate nutrafol.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
nutrafol.com devices
Review nutrafol.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
