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May 2025
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Home/Insights/Retailers/vegamour.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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1.8M
Revenue
291.9K
Sessions
3.5-4.0%
Conv. rate
$150-175
AOV
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Vegamour.com is a website that offers a variety of plant-based products and services. They sell hair care products, including serums and supplements, promoting natural hair growth. Additionally, they provide grooming tools and vegan lash products, such as mascaras and eyelash serum, for individuals seeking sustainable beauty alternatives.

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vegamour.com's revenueOVER TIME
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Over the past three months, vegamour.com revenue has experienced decline of 19%, compared to the preceding three months.

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vegamour.com revenue decline for last six months
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Top products on vegamour.comby revenue

#1 GRO Essentials Kit
$136.9
Price
$514K
Revenue
#2 GRO Hair Serum
$59.4
Price
$436.7K
Revenue
#3 GRO and HYDR-8 Essentials Kit
$178.8
Price
$387.8K
Revenue
#4 GRO+ Advanced Essentials Kit
$154.6
Price
Revenue
#5 GRO+ Advanced Complete System
$185.8
Price
Revenue
#6 GRO Hair Serum (3 Pack)
$156.8
Price
Revenue
#7 GRO Better Duo
$68.8
Price
Revenue
#8 GRO Full Routine Kit
$233
Price
Revenue
#9 GRO+ Advanced Hair Serum (3 Pack)
$194.3
Price
Revenue
#10 GRO Hair Serum Test
$69.3
Price
Revenue
#1 GRO Essentials Kit
$136.9
Price
$514K
Revenue
#2 GRO Hair Serum
$59.4
Price
$436.7K
Revenue
#3 GRO and HYDR-8 Essentials Kit
$178.8
Price
$387.8K
Revenue
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OVERVIEW
In May 2025, vegamour.com in the BEAUTY AND COSMETICS industry had a revenue of $1,752,898, a conversion rate of 3.50-4.00%, an AOV of $150-175, and 291,864 sessions. The median revenue in the industry was $46,882, the largest online store was ulta.com with $96,002,620, the highest conversion rate was 4.51%, the lowest was 1.17%, the highest AOV was $213, the lowest was $53, and the store with the most sessions was sephora.com with 38,510,361, while the median sessions were 19,997.
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vegamour.com competitors

In May 2025, vegamour.com generated a revenue of $1,752,898 from 11,662 transactions with 291,864 sessions, boasting an average order value (AOV) of $150-$175 and a conversion rate of 3.50-4.00%. Compared to its competitors, vegamour.com outperforms functionofbeauty.com, which had a revenue of $216,329 from 2,764 transactions and 278,297 sessions, with an AOV of $75-$100 and a conversion rate of 0.50-1.00%. Additionally, vegamour.com surpasses better-notyounger.com, hairguard.com, and dslaboratories.com in terms of revenue, transactions, sessions, AOV, and conversion rate. However, nutrafol.com stands out as the top performer among the competitors, with a revenue of $6,554,803 from 43,762 transactions and 1,783,928 sessions, with an AOV of $125-$150 and a conversion rate of 2.00-2.50%. Overall, vegamour.com holds its ground well in the competitive landscape of hair care e-commerce websites in May 2025.

better-notyounger.com screenshot
#1 better-notyounger.com
30K
Revenue
54K
Sessions
0.5-1.0%
Conv. rate
$75-100
AOV
nutrafol.com screenshot
#2 nutrafol.com
6.6M
Revenue
1.8M
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
hairguard.com screenshot
#3 hairguard.com
119.1K
Revenue
75.6K
Sessions
0.5-1.0%
Conv. rate
$200-225
AOV
dslaboratories.com screenshot
#4 dslaboratories.com
288.3K
Revenue
131.1K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
functionofbeauty.com screenshot
#5 functionofbeauty.com
216.3K
Revenue
278.3K
Sessions
0.5-1.0%
Conv. rate
$75-100
AOV
vegamour.com vs top market performers
vegamour.com
top retailers
conversion rate vs average order value for vegamour.com and its competitors
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Revenue share by device at vegamour.com

In May large majority of sales on vegamour.com, 73% was finalized on desktop devices, with 27% of sales coming from mobile devices.

In May large majority of sales on vegamour.com, 73% was finalized on desktop devices, with 27% of sales coming from mobile devices.
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brands overtime comparison

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vegamour.com channels

Identify top traffic channels that drive growth for vegamour.comand discover how performance of traffic channels has changed over time.

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vegamour.com Google Ads spend

Evaluate vegamour.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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vegamour.com devices

Review vegamour.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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vegamour.com top markets

Explore vegamour.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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vegamour.com country & global rank

Assess the ranking of vegamour.com among other retailers within its primary country and worldwide.

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