Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Jul 2025

All countries

Home/Insights/Retailers/nyxcosmetics.co.uk

TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

nyxcosmetics.co.uk

Start benchmarking for free

107.3K

Revenue

121.2K

Sessions

2.0-2.5%

Conv. rate

$25-50

AOV

Main country of store: UNITED KINGDOM
Website category: BEAUTY AND COSMETICS

discover nyx professional makeup & beauty products today on the official site and shop all of our new products, best sellers plus much more!

GRIPS CUSTOMERS & RESEARCH PARTNERS

nyxcosmetics.co.uk's revenueOVER TIME
View real-time data

Over the past three months, nyxcosmetics.co.uk revenue has experienced growth of 2.2%, compared to the preceding three months.

View real-time data

nyxcosmetics.co.uk revenue growth for last six months

Benchmark against your competitors for free

Continue with Google

OVERVIEW

In July 2025, nyxcosmetics.co.uk, in the BEAUTY AND COSMETICS industry, generated online sales revenue of $107,335, with a conversion rate of 2.00-2.50% and an AOV of $25-50. The store's sessions totaled 121,189. Compared to the median revenue of $48,182, nyxcosmetics.co.uk's performance was strong. The highest online store revenue in the industry was $113,233,299 from themancompany.com. Despite not reaching the highest conversion rate of 4.31% or AOV of $211, nyxcosmetics.co.uk had a respectable performance. Additionally, with 121,189 sessions, it outperformed the median sessions of 20,909 in the industry.

nyxcosmetics.co.uk competitors

In July 2025, nyxcosmetics.co.uk generated £107,335 in revenue from 2,570 transactions with 121,189 sessions, boasting an average order value (AOV) of £25-50 and a conversion rate of 2.00-2.50%. Comparing it to its competitors, nyxcosmetics.com leads the pack with £929,128 in revenue from 17,029 transactions and 976,974 sessions, a higher AOV of £50-75 but a slightly lower conversion rate of 1.50-2.00%. Urban decay.co.uk lagged behind with £11,620 in revenue, 395 transactions, and 10,790 sessions, a similar AOV of £25-50, but a significantly higher conversion rate of 3.50-4.00%. Iconic London inc.com performed well with £262,381 in revenue, 5,052 transactions, and 121,685 sessions, an AOV of £50-75, and a conversion rate of 4.00-4.50%. Care to beauty.com and Charlotte tilbury.com also excelled in revenue, transactions, sessions, AOV, and conversion rates compared to nyxcosmetics.co.uk.

#1 nyxcosmetics.com

929.1K

Revenue

977K

Sessions

1.5-2.0%

Conv. rate

$50-75

AOV

#2 urbandecay.co.uk

11.6K

Revenue

10.8K

Sessions

3.5-4.0%

Conv. rate

$25-50

AOV

#3 iconiclondoninc.com

262.4K

Revenue

121.7K

Sessions

4.0-4.5%

Conv. rate

$50-75

AOV

#4 caretobeauty.com

2.8M

Revenue

1.2M

Sessions

2.5-3.0%

Conv. rate

$75-100

AOV

#5 charlottetilbury.com

11.9M

Revenue

2.7M

Sessions

4.0-4.5%

Conv. rate

$100-125

AOV

CLOSEST COMPETITORSby revenue

TOP MARKET PERFORMERSby revenue

nyxcosmetics.co.uk vs top market performers

nyxcosmetics.co.uk

top retailers

Benchmark against your competitors for free

Continue with Google

Revenue share by device at nyxcosmetics.co.uk

In July large majority of sales on nyxcosmetics.co.uk, 65% was finalized on desktop devices, with 35% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Review the entire assortment of this retailer and thousands of others in the Grips app

Gain even more insights with the Grips app

nyxcosmetics.co.uk channels

Identify top traffic channels that drive growth for nyxcosmetics.co.ukand discover how performance of traffic channels has changed over time.

nyxcosmetics.co.uk Google Ads spend

Evaluate nyxcosmetics.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

nyxcosmetics.co.uk devices

Review nyxcosmetics.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

nyxcosmetics.co.uk top markets

Explore nyxcosmetics.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.