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Sep 2024
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Home/Insights/Retailers/obviousstate.com
TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

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63.6K
Revenue
17.7K
Sessions
3.0-3.5%
Conversion rate
$100-125
Average order value
Online only revenue for obviousstate.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Obvious State (obviousstate.com) is a website that offers a wide range of products for book enthusiasts and lovers of literature. Their collection includes beautifully designed literary-themed art prints, notebooks, postcards, tote bags, and more. The site aims to provide high-quality products inspired by literary works without directly promoting itself.

obviousstate.com’s revenueOVER TIME
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Over the past three months, obviousstate.com revenue has experienced growth of 34%, compared to the preceding three months.

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obviousstate.com revenue growth for last six months
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OVERVIEW
In September 2024, obviousstate.com, a BEAUTY AND COSMETICS website, generated $63,608 in revenue from online sales, with a conversion rate of 3.00-3.50% and an AOV of $100-125. The website had 17,663 sessions, falling below the median of 22,216 for the industry. However, obviousstate.com's performance metrics outperformed the industry median revenue of $53,315, but lagged behind ulta.com, the leading online store in the category with $114,902,798 in revenue. Despite a competitive AOV, the conversion rate and sessions indicate room for improvement in driving more sales and traffic to obviousstate.com.
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obviousstate.com competitors

Compare obviousstate.com's performance against the competition worldwide. obviousstate.com has
conversion rate of 3.0-3.5% and average order value of $100-125.

CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
obviousstate.com vs top market performers
obviousstate.com
top retailers
conversion rate vs average order value for obviousstate.com and its competitors
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Top products on obviousstate.comby revenue

#1 Aurelius "Thoughts"
$28
Price
$43.3K
Revenue
#2 PRE-ORDER: Aurelius Illustrated Book
$12
Price
$32.6K
Revenue
#3 Women Writers Postcard Set
$18
Price
$27.3K
Revenue
#4 Quarterly Mystery Pack: Summer
$25
Price
Revenue
#5 Custom Print Sizes
$79.1
Price
Revenue
#6 Literary Postcard Collection
$18
Price
Revenue
#7 Marcus Aurelius
$28
Price
Revenue
#8 Romantic Poets Bookmark Set
$8
Price
Revenue
#9 Goethe Notebook
$6
Price
Revenue
#10 Kierkegaard Notebook
$6
Price
Revenue
#1 Aurelius "Thoughts"
$28
Price
$43.3K
Revenue
#2 PRE-ORDER: Aurelius Illustrated Book
$12
Price
$32.6K
Revenue
#3 Women Writers Postcard Set
$18
Price
$27.3K
Revenue
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obviousstate.com brandsby revenue

1
Logo for obvious stateObvious State
2
Logo for obvious state onlineObvious State Online

obviousstate.com categoriesby revenue

1
Notebooks & Notepads
2
Bookmarks
3
Handbags
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brands overtime comparison

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obviousstate.com channels

Identify top traffic channels that drive growth for obviousstate.comand discover how performance of traffic channels has changed over time.

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obviousstate.com Google Ads spend

Evaluate obviousstate.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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obviousstate.com devices

Review obviousstate.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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obviousstate.com top markets

Explore obviousstate.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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obviousstate.com country & global rank

Assess the ranking of obviousstate.com among other retailers within its primary country and worldwide.

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