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Dec 2025
All countries
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

Favicon for onnit.comonnit.com

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1.2M
Revenue
Dec 25
358.1K
Sessions
Dec 25
3.0-3.5%
Conv. rate
Dec 25
$100-125
AOV
Dec 25
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Onnit.com is an online wellness store specializing in various products. They offer a wide range of items including supplements, fitness gear, foods, and apparel. The website aims to cater to individual health needs and offers products to support cognitive function, physical fitness, and overall well-being.

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onnit.com Annual Revenue and Growth

onnit.com's annual sales on its online store amounted to $41.1M in 2024, down 10-20% from the previous year. For 2025, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$41.1M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
onnit.com revenue by year

onnit.com's monthly revenueOVER TIME
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Over the past three months, onnit.com revenue has experienced growth of 12%, compared to the preceding three months.

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onnit.com revenue growth for last six months
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OVERVIEW
In December 2025, onnit.com generated $1,191,351 in online sales, significantly above the HEALTH median of $63,260, with a conversion rate of 3.00-3.50%, slightly below the sector high of 4.51%. The average order value (AOV) ranged from $100-125, lower than the category high of $217. With 358,126 sessions, onnit.com also exceeded the median of 29,226 but remained far from the leader, roguefitness.com, which saw 4,503,015 sessions. Overall, onnit.com performed strongly in revenue and session metrics, showcasing solid engagement within the competitive health and fitness industry.
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onnit.com competitors

In December 2025, onnit.com generated a revenue of $1,191,351 from 11,319 transactions with 358,126 sessions, boasting an average order value (AOV) of $100-125 and a conversion rate of 3.00-3.50%. When compared to its competitors, onnit.com outperforms bodybuilding.com in revenue but lags behind in transactions and sessions. muscleandstrength.com leads in revenue by a significant margin with a staggering $5,512,310, along with the highest number of transactions and sessions. However, onnit.com has a higher AOV and conversion rate than muscleandstrength.com. hugesupplements.com and swolverine.com fall behind onnit.com in revenue, transactions, and sessions, with lower AOVs and conversion rates. Overall, while onnit.com may not be the top performer in terms of revenue and traffic, its strong AOV and conversion rate indicate a more efficient and profitable operation.

bodybuilding.com screenshot
#1 bodybuilding.com
943.3K
Revenue
604.3K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
muscleandstrength.com screenshot
#2 muscleandstrength.com
5.5M
Revenue
3M
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
hugesupplements.com screenshot
#3 hugesupplements.com
214.1K
Revenue
138.4K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
swolverine.com screenshot
#4 swolverine.com
344.9K
Revenue
704.8K
Sessions
0.5-1.0%
Conv. rate
$75-100
AOV
trxtraining.com screenshot
#5 trxtraining.com
260.8K
Revenue
261.1K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
onnit.com vs top market performers
onnit.com
top retailers
conversion rate vs average order value for onnit.com and its competitors
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Revenue share by device at onnit.com

In December large majority of sales on onnit.com, 59% was finalized on desktop devices, with 41% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on onnit.com, 59% was finalized on desktop devices, with 41% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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onnit.com channels

Identify top traffic channels that drive growth for onnit.comand discover how performance of traffic channels has changed over time.

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onnit.com Google Ads spend

Evaluate onnit.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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onnit.com devices

Review onnit.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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onnit.com top markets

Explore onnit.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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onnit.com country & global rank

Assess the ranking of onnit.com among other retailers within its primary country and worldwide.

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