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Jul 2025
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TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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1.3M
Revenue
668.5K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
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Onnit.com is an online wellness store specializing in various products. They offer a wide range of items including supplements, fitness gear, foods, and apparel. The website aims to cater to individual health needs and offers products to support cognitive function, physical fitness, and overall well-being.

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onnit.com's revenueOVER TIME
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Over the past three months, onnit.com revenue has experienced decline of 18%, compared to the preceding three months.

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onnit.com revenue decline for last six months
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OVERVIEW
onnit.com's online sales revenue in the HEALTH industry for July 2025 was $1,282,453, with a conversion rate of 1.50-2.00% and an AOV of $100-125. The highest conversion rate in the industry was 4.16% and the highest AOV was $221, while the lowest conversion rate was 0.93% and the lowest AOV was $57. onnit.com had a total of 668,499 sessions during the month, compared to the highest session count of 6,593,446 from myprotein.com and a median session count of 29,313 for the industry.
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onnit.com competitors

In July 2025, onnit.com generated a revenue of $1,282,453 with 11,998 transactions and 668,499 sessions. The average order value (AOV) ranged from $100-$125, and the conversion rate was between 1.50% and 2.00%. Compared to its competitors, onnit.com performed well in terms of revenue and sessions, although it had fewer transactions and a slightly lower conversion rate. bodybuilding.com, with revenue of $1,010,772, had more transactions and sessions but a lower AOV and a slightly higher conversion rate. muscleandstrength.com outperformed both in revenue with $8,418,433, but also had significantly more transactions and sessions. onnit.com was on par with the conversion rate of huge supplements.com, which had lower revenue. Steel supplements.com had a higher AOV but a lower conversion rate, while swolverine.com had similar revenue with fewer transactions and sessions.

bodybuilding.com screenshot
#1 bodybuilding.com
1M
Revenue
812.1K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
muscleandstrength.com screenshot
#2 muscleandstrength.com
8.4M
Revenue
4.6M
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
hugesupplements.com screenshot
#3 hugesupplements.com
202.9K
Revenue
137.6K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
steelsupplements.com screenshot
#4 steelsupplements.com
267.9K
Revenue
407.5K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
swolverine.com screenshot
#5 swolverine.com
288.5K
Revenue
479.4K
Sessions
0.5-1.0%
Conv. rate
$75-100
AOV
onnit.com vs top market performers
onnit.com
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conversion rate vs average order value for onnit.com and its competitors
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Revenue share by device at onnit.com

In July large majority of sales on onnit.com, 50% was finalized on desktop devices, with 50% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on onnit.com, 50% was finalized on desktop devices, with 50% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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onnit.com channels

Identify top traffic channels that drive growth for onnit.comand discover how performance of traffic channels has changed over time.

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onnit.com Google Ads spend

Evaluate onnit.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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onnit.com devices

Review onnit.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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onnit.com top markets

Explore onnit.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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onnit.com country & global rank

Assess the ranking of onnit.com among other retailers within its primary country and worldwide.

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