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Oct 2025
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Home/Insights/Retailers/transparentlabs.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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2.7M
Revenue
Oct 25
1M
Sessions
Oct 25
2.5-3.0%
Conv. rate
Oct 25
$75-100
AOV
Oct 25
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Transparentlabs.com is an online platform that offers various nutritional supplements and workout products. The website provides detailed information about their products, listing ingredients, usage directions, and benefits. They cater to fitness enthusiasts and individuals seeking transparent insight into the contents and effectiveness of health and fitness supplements.

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transparentlabs.com Annual Revenue and Growth

transparentlabs.com's annual sales on its online store amounted to $33.6M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 0-5%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$33.6M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
transparentlabs.com revenue by year

transparentlabs.com's monthly revenueOVER TIME
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Over the past three months, transparentlabs.com revenue has experienced decline of 8.8%, compared to the preceding three months.

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transparentlabs.com revenue decline for last six months
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Top products on transparentlabs.comby revenue

#1 ProteinSeries 100% Grass-Fed Whey Protein Isolate - 2lbs
$64.6
Price
$2.6M
Revenue
#2 Whey Protein + Free Starter Kit
$67
Price
$2.6M
Revenue
#3 StrengthSeries Creatine HMB
$52.7
Price
$1.4M
Revenue
#4 Grass-Fed Protein+ Bars
$40
Price
Revenue
#5 Grass-Fed Protein Shake
$55
Price
Revenue
#6 CoreSeries Hydrate
$30
Price
Revenue
#7 Hydrate + Free Sample Pack
$30
Price
Revenue
#8 Mass Gainer
$80
Price
Revenue
#9 Bulk Black Pre-Workout
$55
Price
Revenue
#10 BULK Pre-Workout
$50
Price
Revenue
#1 ProteinSeries 100% Grass-Fed Whey Protein Isolate - 2lbs
$64.6
Price
$2.6M
Revenue
#2 Whey Protein + Free Starter Kit
$67
Price
$2.6M
Revenue
#3 StrengthSeries Creatine HMB
$52.7
Price
$1.4M
Revenue
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OVERVIEW
In October 2025, transparentlabs.com, operating in the HEALTH industry, generated $2,670,743 in online sales, significantly surpassing the median revenue of $51,854. The site achieved a conversion rate of 2.50-3.00%, below the high benchmark of 4.43% and above the low of 1.07%. With an average order value (AOV) between $75-100, it remains under the high AOV of $216, while above the low of $57. The site attracted 1,028,241 sessions, a figure dwarfed by myprotein.com’s 4,774,056 sessions, but notably higher than the industry median of 24,697.
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transparentlabs.com competitors

In October 2025, Transparent Labs outperformed its competitors in terms of revenue, with a total of $2,670,743. While Naked Nutrition and Legion Athletics generated $970,783 and $931,254 respectively, Transparent Labs led the pack. In terms of transactions, Transparent Labs also had the highest number at 27,080, compared to Naked Nutrition's 11,082 and Legion Athletics' 8,144. When looking at website sessions, Transparent Labs again surpassed its competitors with over 1 million sessions, while Swolverine had the highest number of sessions among the competitors at 680,887. With a conversion rate of 2.50-3.00, Transparent Labs also showed strong performance compared to bodybuilding.com, which had a similar conversion rate. Overall, Transparent Labs demonstrated strong performance in revenue, transactions, sessions, and conversion rates when compared to its competitors in October 2025.

nakednutrition.com screenshot
#1 nakednutrition.com
970.8K
Revenue
465.7K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
legionathletics.com screenshot
#2 legionathletics.com
931.3K
Revenue
491.3K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
swolverine.com screenshot
#3 swolverine.com
740.9K
Revenue
680.9K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
gainful.com screenshot
#4 gainful.com
105.3K
Revenue
93.8K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
bodybuilding.com screenshot
#5 bodybuilding.com
1.1M
Revenue
631.2K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
transparentlabs.com vs top market performers
transparentlabs.com
top retailers
conversion rate vs average order value for transparentlabs.com and its competitors
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Revenue share by device at transparentlabs.com

In October large majority of sales on transparentlabs.com, 69% was finalized on desktop devices, with 31% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on transparentlabs.com, 69% was finalized on desktop devices, with 31% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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transparentlabs.com channels

Identify top traffic channels that drive growth for transparentlabs.comand discover how performance of traffic channels has changed over time.

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transparentlabs.com Google Ads spend

Evaluate transparentlabs.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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transparentlabs.com devices

Review transparentlabs.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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transparentlabs.com top markets

Explore transparentlabs.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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transparentlabs.com country & global rank

Assess the ranking of transparentlabs.com among other retailers within its primary country and worldwide.

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