paulaschoice.com
PaulasChoice.com is an e-commerce website offering a variety of skincare and makeup products. The website provides a wide range of items such as cleansers, toners, serums, moisturizers, sunscreens, masks, and cosmetics. It also features informative content on ingredients, expert advice, customer reviews, and community forums for skincare discussions.
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paulaschoice.com's revenueOVER TIME
Over the past three months, paulaschoice.com revenue has experienced decline of 5.4%, compared to the preceding three months.
paulaschoice.com competitors
In July 2025, paulaschoice.com outperformed some of its competitors in terms of revenue, transactions, sessions, average order value (AOV), and conversion rate. For example, paulaschoice.com generated $3,613,441 in revenue from 43,931 transactions and 1,413,368 sessions, with an AOV of $75-100 and a conversion rate of 3.00-3.50%. In comparison, paulaschoice-eu.com had significantly lower revenue of $125,478 from 1,342 transactions and 141,084 sessions, with a conversion rate of 0.50-1.00%. Meanwhile, dermstore.com performed better than paulaschoice.com in terms of revenue with $14,235,152, 128,337 transactions, and 2,149,906 sessions, along with a higher AOV of $100-125 and a conversion rate of 5.50-6.00%. Overall, paulaschoice.com's performance in revenue, transactions, and conversion rate placed it above some competitors but below others in the beauty and skincare industry in July 2025.
Revenue share by device at paulaschoice.com
In July large majority of sales on paulaschoice.com, 56% was finalized on desktop devices, with 44% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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paulaschoice.com channels
Identify top traffic channels that drive growth for paulaschoice.comand discover how performance of traffic channels has changed over time.
paulaschoice.com Google Ads spend
Evaluate paulaschoice.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
paulaschoice.com devices
Review paulaschoice.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
