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May 2025
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Home/Insights/Retailers/dermstore.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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20.1M
Revenue
3.2M
Sessions
5.0-5.5%
Conv. rate
$100-125
AOV
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Dermstore.com is an online platform that offers a wide array of beauty and skincare products. The website provides customers with access to various brand-name skin care lines, cosmetics, haircare, and bath/body products. Dermstore.com also features product descriptions, customer reviews, and expert advice to assist users in making informed purchasing decisions.

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dermstore.com's revenueOVER TIME
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Over the past three months, dermstore.com revenue has experienced growth of 49%, compared to the preceding three months.

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dermstore.com revenue growth for last six months
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OVERVIEW
In May 2025, dermstore.com in the BEAUTY AND COSMETICS industry generated $20,115,720 in online sales revenue, with a conversion rate of 5.00-5.50% and an average order value (AOV) of $100-125. This places them below the highest revenue of $96,002,620 from ulta.com and above the median AOV of $46,882. Additionally, dermstore.com received 3,214,199 sessions, ranking below sephora.com with 38,510,361 sessions and above the median of 19,997 sessions in the BEAUTY AND COSMETICS industry.
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dermstore.com competitors

In May 2025, dermstore.com reported a revenue of $20,115,720 with 174,052 transactions and 3,214,199 sessions. Their average order value (AOV) ranged between $100-$125 with a conversion rate of 5.00-5.50%. When comparing these metrics to its competitors, sephora.com stands out with a significantly higher revenue of $49,097,273, 606,925 transactions, and 38,510,361 sessions. However, dermstore.com has a higher conversion rate and AOV. feelunique.com has a much lower revenue compared to dermstore.com, with $258,250, and a lower conversion rate as well. lovelyskin.com falls in a similar revenue range as dermstore.com, with $2,523,624, and has a slightly higher AOV. skinstore.com and bluemercury.com have lower revenues and conversion rates compared to dermstore.com, with skinstore.com having a higher AOV. Overall, dermstore.com seems to excel in conversion rate and AOV compared to its competitors in May 2025.

lovelyskin.com screenshot
#1 lovelyskin.com
2.5M
Revenue
540.6K
Sessions
3.5-4.0%
Conv. rate
$125-150
AOV
skinstore.com screenshot
#2 skinstore.com
28.5K
Revenue
4.4K
Sessions
3.5-4.0%
Conv. rate
$150-175
AOV
bluemercury.com screenshot
#3 bluemercury.com
1.6M
Revenue
465.2K
Sessions
1.5-2.0%
Conv. rate
$200-225
AOV
sephora.com screenshot
#4 sephora.com
49.1M
Revenue
38.5M
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
feelunique.com screenshot
#5 feelunique.com
258.3K
Revenue
132.3K
Sessions
4.0-4.5%
Conv. rate
$25-50
AOV
dermstore.com vs top market performers
dermstore.com
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conversion rate vs average order value for dermstore.com and its competitors
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Revenue share by device at dermstore.com

In May large majority of sales on dermstore.com, 70% was finalized on desktop devices, with 30% of sales coming from mobile devices.

In May large majority of sales on dermstore.com, 70% was finalized on desktop devices, with 30% of sales coming from mobile devices.
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brands overtime comparison

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dermstore.com channels

Identify top traffic channels that drive growth for dermstore.comand discover how performance of traffic channels has changed over time.

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dermstore.com Google Ads spend

Evaluate dermstore.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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dermstore.com devices

Review dermstore.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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dermstore.com top markets

Explore dermstore.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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dermstore.com country & global rank

Assess the ranking of dermstore.com among other retailers within its primary country and worldwide.

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