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Dec 2025
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Home/Insights/Retailers/dermstore.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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13.6M
Revenue
Dec 25
3.5M
Sessions
Dec 25
3.5-4.0%
Conv. rate
Dec 25
$75-100
AOV
Dec 25
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Dermstore.com is an online platform that offers a wide array of beauty and skincare products. The website provides customers with access to various brand-name skin care lines, cosmetics, haircare, and bath/body products. Dermstore.com also features product descriptions, customer reviews, and expert advice to assist users in making informed purchasing decisions.

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dermstore.com Annual Revenue and Growth

dermstore.com's annual sales on its online store amounted to $130M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2024
$130M
Annual growth forecast2024/2025
20-50%
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eCommerce Revenue
dermstore.com revenue by year

dermstore.com's monthly revenueOVER TIME
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Over the past three months, dermstore.com revenue has experienced growth of 12%, compared to the preceding three months.

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dermstore.com revenue growth for last six months
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OVERVIEW
In December 2025, dermstore.com achieved $13,576,217 in online sales, significantly outperforming the median of $53,444 in the BEAUTY AND COSMETICS industry, yet trailing behind ulta.com’s $152,769,917. The site maintained a conversion rate of 3.50-4.00%, slightly below the high of 4.87% for the sector. With an average order value (AOV) between $75-100, it also fell short of the industry high of $191. The platform attracted 3,484,772 sessions, which surpassed the median of 23,270 but was dwarfed by sephora.com's 76,213,109 sessions, illustrating its competitive positioning in the marketplace.
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dermstore.com competitors

In December 2025, dermstore.com stood out among its competitors with a revenue of $13,576,217 generated from 138,373 transactions and 3,484,772 sessions. The average order value (AOV) ranged from $75 to $100, and the conversion rate was between 3.50% and 4.00%. In comparison, lovelyskin.com had a revenue of $4,560,168, skinstore.com had a revenue of $27,033, bluemercury.com had a revenue of $2,730,421, sephora.com had a revenue of $88,260,263, and feelunique.com had a revenue of $67,497. While dermstore.com's revenue was higher than most competitors, it had a lower AOV than bluemercury.com and a lower conversion rate than lovelyskin.com and feelunique.com. Despite these differences, dermstore.com maintained a strong position in the market with its solid revenue and transaction numbers.

lovelyskin.com screenshot
#1 lovelyskin.com
4.6M
Revenue
918.3K
Sessions
4.0-4.5%
Conv. rate
$100-125
AOV
skinstore.com screenshot
#2 skinstore.com
27K
Revenue
5.2K
Sessions
3.5-4.0%
Conv. rate
$125-150
AOV
bluemercury.com screenshot
#3 bluemercury.com
2.7M
Revenue
929.6K
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
sephora.com screenshot
#4 sephora.com
88.3M
Revenue
76.2M
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
feelunique.com screenshot
#5 feelunique.com
67.5K
Revenue
26K
Sessions
4.5-5.0%
Conv. rate
$50-75
AOV
dermstore.com vs top market performers
dermstore.com
top retailers
conversion rate vs average order value for dermstore.com and its competitors
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Revenue share by device at dermstore.com

In December large majority of sales on dermstore.com, 68% was finalized on desktop devices, with 32% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on dermstore.com, 68% was finalized on desktop devices, with 32% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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dermstore.com channels

Identify top traffic channels that drive growth for dermstore.comand discover how performance of traffic channels has changed over time.

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dermstore.com Google Ads spend

Evaluate dermstore.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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dermstore.com devices

Review dermstore.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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dermstore.com top markets

Explore dermstore.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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dermstore.com country & global rank

Assess the ranking of dermstore.com among other retailers within its primary country and worldwide.

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