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Apr 2026
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Home/Insights/Retailers/penchalet.com
TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

Favicon for penchalet.compenchalet.com

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325.1K
Revenue
Apr 26
110.5K
Sessions
Apr 26
1.5-2.0%
Conv. rate
Apr 26
$175-200
AOV
Apr 26
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  • Main country of store: UNITED STATES
  • Website category: BUSINESS AND CONSUMER SERVICES

Penchalet.com is an e-commerce website that offers a variety of writing instruments and accessories for writing enthusiasts. Their inventory spans fountain pens, rollerball pens, ballpoint pens, and mechanical pencils from well-known brands. Additionally, they provide refills, ink bottles, pen cases, and other stationery items to support pen aficionados in their writing endeavors.

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penchalet.com Annual Revenue and Growth

penchalet.com's annual sales on its online store amounted to $4.2M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$4.2M
Annual growth forecast2025/2026
10-20%
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eCommerce Revenue
penchalet.com revenue by year

penchalet.com's monthly revenueOVER TIME
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Over the past three months, penchalet.com revenue has experienced decline of 22%, compared to the preceding three months.

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penchalet.com revenue decline for last six months
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OVERVIEW
In April 2026, penchalet.com generated $325,147 in online sales, significantly surpassing the business services median of $151,518. With a conversion rate between 1.50-2.00%, it falls short of the sector's high of 5.32%, while its average order value (AOV) of $175-200 is also below the peak of $592. The site recorded 110,513 sessions, outpacing the median of 30,486 but lagging far behind industry leader staples.com, which saw 11,497,637 sessions. Despite strong revenue performance, penchalet.com exhibits areas for improvement in conversion rate and AOV to compete more effectively in its category.
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penchalet.com competitors

In April 2026, penchalet.com generated $325,147 in revenue from 1,720 transactions across 110,513 sessions, achieving an AOV between $175-200 and a conversion rate of 1.50-2.00%. In comparison, gouletpens.com led significantly with $1,531,108 in revenue from 8,326 transactions, benefiting from a larger user base with 447,137 sessions, while maintaining a similar AOV and conversion rate. goldspot.com earned $412,078 with 2,421 transactions from 261,964 sessions, featuring a lower AOV of $150-175 and a conversion rate of 0.50-1.00%. penboutique.com outperformed others with $2,063,983 in revenue, 7,689 transactions, and a high AOV of $250-275, though its conversion rate was higher at 3.50-4.00%. Meanwhile, truphaeinc.com and penaddict.com lagged behind, with revenues of $138,384 and $170,831 respectively, showcasing varying AOVs and lower conversion rates.

gouletpens.com screenshot
#1 gouletpens.com
1.5M
Revenue
447.1K
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
goldspot.com screenshot
#2 goldspot.com
412.1K
Revenue
262K
Sessions
0.5-1.0%
Conv. rate
$150-175
AOV
penboutique.com screenshot
#3 penboutique.com
2.1M
Revenue
201.6K
Sessions
3.5-4.0%
Conv. rate
$250-275
AOV
truphaeinc.com screenshot
#4 truphaeinc.com
138.4K
Revenue
36.2K
Sessions
1.0-1.5%
Conv. rate
$300-325
AOV
penaddict.com screenshot
#5 penaddict.com
170.8K
Revenue
269.2K
Sessions
0.5-1.0%
Conv. rate
$100-125
AOV
penchalet.com vs top market performers
penchalet.com
top retailers
conversion rate vs average order value for penchalet.com and its competitors
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Revenue share by device at penchalet.com

In April large majority of sales on penchalet.com, 69% was finalized on desktop devices, with 31% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In April large majority of sales on penchalet.com, 69% was finalized on desktop devices, with 31% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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penchalet.com channels

Identify top traffic channels that drive growth for penchalet.comand discover how performance of traffic channels has changed over time.

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penchalet.com Google Ads spend

Evaluate penchalet.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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penchalet.com devices

Review penchalet.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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penchalet.com top markets

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penchalet.com country & global rank

Assess the ranking of penchalet.com among other retailers within its primary country and worldwide.

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