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Jul 2026
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Home/Insights/Retailers/penaddict.com
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

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243.7K
Revenue
Jul 26
209.7K
Sessions
Jul 26
1.0-1.5%
Conv. rate
Jul 26
$100-125
AOV
Jul 26
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  • Main country of store: UNITED STATES
  • Website category: ANTIQUES AND COLLECTIBLES

Penaddict.com is a website dedicated to all things pen-related. It provides a wide range of informative content on fine writing instruments, including reviews, comparisons, and news updates. The site also offers a platform for pen enthusiasts to engage in discussions and share their passion for pens.

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penaddict.com Annual Revenue and Growth

penaddict.com's annual sales on its online store amounted to $3.3M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 5-10%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$3.3M
Annual growth forecast2025/2026
5-10%
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eCommerce Revenue
penaddict.com revenue by year

penaddict.com's monthly revenueOVER TIME
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Over the past three months, penaddict.com revenue has experienced decline of 12%, compared to the preceding three months.

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penaddict.com revenue decline for last six months
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OVERVIEW
In July 2026, penaddict.com attracted 210,000 sessions, significantly higher than a typical store in the antiques and collectibles category, which sees around 13,900 sessions monthly. The site's revenue from online sales reached $244,000, markedly above the category's typical $50,900. With a conversion rate of 1.00-1.50%, penaddict.com performs within the category's typical range of 0.68% to 3.08%. Its average order value (AOV) of $100-125 also aligns well with the typical range of $88 to $655 for the antiques and collectibles category. Overall, these metrics demonstrate penaddict.com’s strong positioning in the market, significantly outperforming many of its peers.
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penaddict.com competitors

The competitive set includes goldspot.com, gouletpens.com, penchalet.com, jetpens.com, and penaddict.com. In July 2026, penaddict.com reported revenue of $244,000 from 2,186 transactions over 210,000 sessions, with an average order value (AOV) of $100-125 and a conversion rate of 1.00-1.50%. In comparison, jetpens.com leads with a staggering $7 million in revenue, outpacing penaddict.com by $6.8 million, with 77,500 transactions from 2.7 million sessions. While penaddict.com ranks fifth in revenue, it also ranks fifth in transactions, trailing jetpens.com by 75,300. In sessions, penaddict.com ranks fourth, falling short of jetpens.com by 2.5 million. Other competitors, such as gouletpens.com, also outperform penaddict.com significantly, with $2.1 million in revenue and 11,400 transactions. Overall, penaddict.com faces tough competition in the niche pen market, needing to enhance its performance metrics to keep pace.

goldspot.com screenshot
#1 goldspot.com
530.1K
Revenue
260.9K
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
gouletpens.com screenshot
#2 gouletpens.com
2.1M
Revenue
531K
Sessions
2.0-2.5%
Conv. rate
$175-200
AOV
penchalet.com screenshot
#3 penchalet.com
585.4K
Revenue
147.7K
Sessions
1.5-2.0%
Conv. rate
$200-225
AOV
jetpens.com screenshot
#4 jetpens.com
7M
Revenue
2.7M
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
truphaeinc.com screenshot
#5 truphaeinc.com
128K
Revenue
47.6K
Sessions
0.5-1.0%
Conv. rate
$375-400
AOV
penaddict.com vs top market performers
penaddict.com
top retailers
conversion rate vs average order value for penaddict.com and its competitors
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Revenue share by device at penaddict.com

In July large majority of sales on penaddict.com, 84% was finalized on desktop devices, with 16% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on penaddict.com, 84% was finalized on desktop devices, with 16% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries penaddict.com operates in

penaddict.com is tracked across 2 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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penaddict.com channels

Identify top traffic channels that drive growth for penaddict.comand discover how performance of traffic channels has changed over time.

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penaddict.com Google Ads spend

Evaluate penaddict.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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penaddict.com devices

Review penaddict.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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penaddict.com top markets

Explore penaddict.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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penaddict.com country & global rank

Assess the ranking of penaddict.com among other retailers within its primary country and worldwide.

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