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Aug 2025
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Home/Insights/Retailers/powells.com
TRANSACTION INTELLIGENCE - AUG 2025 GLOBALLY

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1.1M
Revenue
Aug 25
482.9K
Sessions
Aug 25
1.0-1.5%
Conv. rate
Aug 25
$150-175
AOV
Aug 25
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  • Main country of store: UNITED STATES
  • Website category: E COMMERCE AND SHOPPING

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powells.com's monthly revenueOVER TIME
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Over the past three months, powells.com revenue has experienced decline of 25%, compared to the preceding three months.

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powells.com revenue decline for last six months
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OVERVIEW
In August 2025, powells.com, an e-commerce and shopping website, generated $1,081,296 in online sales with a conversion rate of 1.00-1.50% and an average order value (AOV) of $150-175. Compared to the industry median revenue of $88,799, powells.com performed well. However, it fell short of the highest revenue of $116,936,529 by qvc.com. With 482,908 sessions, powells.com exceeded the median sessions of 41,767 but was significantly lower than the top performer boots.com with 28,050,888 sessions. The performance metrics indicate room for improvement in increasing both conversion rate and AOV for powells.com.
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powells.com competitors

In August 2025, powells.com reported a revenue of $1,081,296 from 6,234 transactions and 482,908 sessions with an average order value (AOV) of $150-175 and a conversion rate of 1.00-1.50%. Comparing this data to its competitors, bookshop.org stands out with a significantly higher revenue of $30,011,072 from 130,725 transactions and 3,743,712 sessions, boasting an AOV of $225-250 and a conversion rate of 3.00-3.50%. hpb.com follows with $5,002,543 in revenue from 53,181 transactions and 1,379,932 sessions, with an AOV of $75-100 and a high conversion rate of 3.50-4.00%. While powells.com performs well in certain metrics, it faces tough competition from bookshop.org and hpb.com in terms of revenue, transactions, and sessions. Additionally, bookshop.org has a higher AOV and conversion rate, indicating strong performance in attracting and converting customers.

bookshop.org screenshot
#1 bookshop.org
30M
Revenue
3.7M
Sessions
3.0-3.5%
Conv. rate
$225-250
AOV
hpb.com screenshot
#2 hpb.com
5M
Revenue
1.4M
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
betterworldbooks.com screenshot
#3 betterworldbooks.com
2.1M
Revenue
1.7M
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
booksamillion.com screenshot
#4 booksamillion.com
1.7M
Revenue
2.2M
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
bookoutlet.com screenshot
#5 bookoutlet.com
5.2M
Revenue
1M
Sessions
2.0-2.5%
Conv. rate
$200-225
AOV
powells.com vs top market performers
powells.com
top retailers
conversion rate vs average order value for powells.com and its competitors
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Revenue share by device at powells.com

In August large majority of sales on powells.com, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In August large majority of sales on powells.com, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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powells.com channels

Identify top traffic channels that drive growth for powells.comand discover how performance of traffic channels has changed over time.

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powells.com Google Ads spend

Evaluate powells.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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powells.com devices

Review powells.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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powells.com top markets

Explore powells.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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powells.com country & global rank

Assess the ranking of powells.com among other retailers within its primary country and worldwide.

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