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Oct 2025
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Home/Insights/Retailers/powells.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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1.4M
Revenue
Oct 25
482.6K
Sessions
Oct 25
1.5-2.0%
Conv. rate
Oct 25
$150-175
AOV
Oct 25
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  • Main country of store: UNITED STATES
  • Website category: E COMMERCE AND SHOPPING

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powells.com's monthly revenueOVER TIME
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Over the past three months, powells.com revenue has experienced growth of 15%, compared to the preceding three months.

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powells.com revenue growth for last six months
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OVERVIEW
In October 2025, powells.com generated $1,424,683 in online sales, significantly surpassing the e-commerce industry median of $93,795. Its conversion rate ranged from 1.50% to 2.00%, below the industry's high of 3.89% but well above the low of 0.74%. With an average order value (AOV) between $150 and $175, powells.com remains competitive, although below the high AOV of $350 in its category. The website attracted 482,592 sessions, notably higher than the industry median of 39,049 but dwarfed by the 32,351,606 sessions seen at the largest competitor, michaels.com.
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powells.com competitors

In October 2025, powells.com generated $1,424,683 in revenue from 8,493 transactions with a conversion rate of 1.50-2.00% from 482,592 sessions. Compared to its competitors, bookshop.org leads the pack with $39,270,318 in revenue from 147,812 transactions and a conversion rate of 4.00-4.50% from 3,555,031 sessions. hpb.com follows with $4,423,540 in revenue from 45,427 transactions and a conversion rate of 4.00-4.50% from 1,102,516 sessions. betterworldbooks.com, booksamillion.com, and bookoutlet.com generated $2,545,452, $2,881,862, and $5,596,077 in revenue, respectively, with varying transaction numbers, sessions, and average order values. While powells.com may not lead in revenue, it holds its own with a solid conversion rate and a competitive average order value range.

bookshop.org screenshot
#1 bookshop.org
39.3M
Revenue
3.6M
Sessions
4.0-4.5%
Conv. rate
$250-275
AOV
hpb.com screenshot
#2 hpb.com
4.4M
Revenue
1.1M
Sessions
4.0-4.5%
Conv. rate
$75-100
AOV
betterworldbooks.com screenshot
#3 betterworldbooks.com
2.5M
Revenue
1.5M
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
booksamillion.com screenshot
#4 booksamillion.com
2.9M
Revenue
2.3M
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
bookoutlet.com screenshot
#5 bookoutlet.com
5.6M
Revenue
990.6K
Sessions
2.5-3.0%
Conv. rate
$200-225
AOV
powells.com vs top market performers
powells.com
top retailers
conversion rate vs average order value for powells.com and its competitors
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Revenue share by device at powells.com

In October large majority of sales on powells.com, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on powells.com, 76% was finalized on desktop devices, with 24% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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powells.com channels

Identify top traffic channels that drive growth for powells.comand discover how performance of traffic channels has changed over time.

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powells.com Google Ads spend

Evaluate powells.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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powells.com devices

Review powells.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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powells.com top markets

Explore powells.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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powells.com country & global rank

Assess the ranking of powells.com among other retailers within its primary country and worldwide.

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