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Oct 2025
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Home/Insights/Retailers/purlisse.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

Favicon for purlisse.compurlisse.com

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67.7K
Revenue
Oct 25
17.3K
Sessions
Oct 25
5.5-6.0%
Conv. rate
Oct 25
$50-75
AOV
Oct 25
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Purlisse.com is an online platform that specializes in selling skincare and beauty products. The website features a diverse range of items such as cleansers, moisturizers, masks, and cosmetics. It offers a wide selection of products tailored to various skin types and concerns, providing ample options to meet different customers needs.

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purlisse.com Annual Revenue and Growth

purlisse.com's annual sales on its online store amounted to $850.5K in 2024, up 0-5% from the previous year. For 2025, revenue is expected to grow by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$850.5K
Annual growth forecast2024/2025
20-50%
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eCommerce Revenue
purlisse.com revenue by year

purlisse.com's monthly revenueOVER TIME
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Over the past three months, purlisse.com revenue has experienced decline of 32%, compared to the preceding three months.

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purlisse.com revenue decline for last six months
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OVERVIEW
In October 2025, purlisse.com generated $67,723 in online sales, significantly exceeding the BEAUTY AND COSMETICS median of $41,294, with a commendable conversion rate of 5.50-6.00%, above the industry average of 4.65%. The average order value (AOV) ranged between $50-75, closely aligning with the low end of the market spectrum. With 17,297 sessions, purlisse.com falls just short of the median of 18,156 in its category, but showcases robust performance in a competitive environment where the leading online store, themancompany.com, reported a staggering $119,786,747 in revenue.
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purlisse.com competitors

In October 2025, purlisse.com generated a revenue of $67,723 with 1,015 transactions and 17,297 sessions, boasting a conversion rate of 5.50-6.00% and an average order value (AOV) of $50-75. Comparing these metrics to its competitors, purcosmetics.com outperformed purlisse.com with a revenue of $145,984, 2,657 transactions, and 78,896 sessions, but had a lower conversion rate of 3.00-3.50%. biotrust.com also surpassed purlisse.com in revenue with $236,756, 3,274 transactions, and 113,728 sessions, but had a slightly lower conversion rate. adorecosmetics.com had lower revenue, transactions, and sessions compared to purlisse.com, but a higher AOV of $350-375. Lastly, itcosmetics.com excelled in all domains with a revenue of $1,306,659, 14,252 transactions, and 501,799 sessions, along with a higher AOV and competitive conversion rate.

purcosmetics.com screenshot
#1 purcosmetics.com
146K
Revenue
78.9K
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
biotrust.com screenshot
#2 biotrust.com
236.8K
Revenue
113.7K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
adorecosmetics.com screenshot
#3 adorecosmetics.com
28.4K
Revenue
5.6K
Sessions
1.0-1.5%
Conv. rate
$350-375
AOV
itcosmetics.com screenshot
#4 itcosmetics.com
1.3M
Revenue
501.8K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
yensa.com screenshot
#5 yensa.com
40.3K
Revenue
12.3K
Sessions
4.5-5.0%
Conv. rate
$50-75
AOV
purlisse.com vs top market performers
purlisse.com
top retailers
conversion rate vs average order value for purlisse.com and its competitors
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Revenue share by device at purlisse.com

In October large majority of sales on purlisse.com, 56% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 44% of sales coming from desktop devices.

In October large majority of sales on purlisse.com, 56% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 44% of sales coming from desktop devices.
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purlisse.com channels

Identify top traffic channels that drive growth for purlisse.comand discover how performance of traffic channels has changed over time.

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purlisse.com Google Ads spend

Evaluate purlisse.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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purlisse.com devices

Review purlisse.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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purlisse.com top markets

Explore purlisse.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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purlisse.com country & global rank

Assess the ranking of purlisse.com among other retailers within its primary country and worldwide.

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