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Jul 2026
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Home/Insights/Retailers/relaxdays.de
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

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322.5K
Revenue
Jul 26
139.8K
Sessions
Jul 26
2.0-2.5%
Conv. rate
Jul 26
$100-125
AOV
Jul 26
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  • Main country of store: GERMANY
  • Website category: HOME AND GARDEN

Über 20.0000 Produkte für Dein Hobby, den Garten & die nächste Party. Bequem online bestellen Schnelle Lieferung ✓ Versandkostenfrei ✓ Jetzt shoppen!

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relaxdays.de Annual Revenue and Growth

relaxdays.de's annual sales on its online store amounted to $2M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 50%+. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$2M
Annual growth forecast2025/2026
50%+
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eCommerce Revenue
relaxdays.de revenue by year

relaxdays.de's monthly revenueOVER TIME
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Over the past three months, relaxdays.de revenue has experienced growth of 42%, compared to the preceding three months.

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relaxdays.de revenue growth for last six months
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OVERVIEW
In July 2026, relaxdays.de generated $322,000 in online sales, significantly higher than a typical store in the home and garden category, which generates around $118,000 monthly. Its conversion rate of 2.00-2.50% falls within the typical range of 0.64% to 3.35%. The average order value (AOV) of $100-125 aligns with the category's typical range of $99 to $687. Additionally, relaxdays.de attracted 140,000 sessions, substantially above the typical store in the home and garden category, which sees about 33,500 sessions monthly.
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relaxdays.de competitors

The competitive set includes home24.de, heute-wohnen.de, costway.de, and afterbuy.de. In July 2026, relaxdays.de generated $322,000 in revenue with 3,066 transactions and 140,000 sessions, resulting in an average order value (AOV) of $100-125 and a conversion rate of 2.00-2.50%. In contrast, home24.de led with $24.2 million in revenue, outperforming relaxdays.de by $23.9 million. In transactions, home24.de also topped the list with 93,300, leaving relaxdays.de trailing by 90,200. With 6.7 million sessions, home24.de again surpassed relaxdays.de, which trails by 6.6 million. While costway.de matches relaxdays.de's conversion rate, it significantly outperforms in revenue and transactions, illustrating a competitive landscape where relaxdays.de ranks third among its peers.

home24.de screenshot
#1 home24.de
24.2M
Revenue
6.7M
Sessions
1.0-1.5%
Conv. rate
$250-275
AOV
heute-wohnen.de screenshot
#2 heute-wohnen.de
316.8K
Revenue
118.1K
Sessions
0.5-1.0%
Conv. rate
$275-300
AOV
costway.de screenshot
#3 costway.de
891.6K
Revenue
224.5K
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
afterbuy.de screenshot
#4 afterbuy.de
287.2K
Revenue
79.6K
Sessions
4.0-4.5%
Conv. rate
$75-100
AOV
buero-bedarf-thueringen.de screenshot
#5 buero-bedarf-thueringen.de
914.8K
Revenue
118.6K
Sessions
3.5-4.0%
Conv. rate
$200-225
AOV
relaxdays.de vs top market performers
relaxdays.de
top retailers
conversion rate vs average order value for relaxdays.de and its competitors
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Revenue share by device at relaxdays.de

In July large majority of sales on relaxdays.de, 64% was finalized on desktop devices, with 36% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on relaxdays.de, 64% was finalized on desktop devices, with 36% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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relaxdays.de channels

Identify top traffic channels that drive growth for relaxdays.deand discover how performance of traffic channels has changed over time.

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relaxdays.de Google Ads spend

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relaxdays.de devices

Review relaxdays.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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relaxdays.de top markets

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relaxdays.de country & global rank

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