wayfair.de
Wayfair.de is a website that sells a wide range of products for homes and offices. Their inventory consists of furniture, decor, lighting, kitchen appliances, bedding, and bathroom accessories. They offer an extensive selection of styles, sizes, and designs, aiming to meet various preferences and needs.
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wayfair.de's revenueOVER TIME
Over the past three months, wayfair.de revenue has experienced decline of 50%, compared to the preceding three months.
wayfair.de competitors
In July 2025, wayfair.de reported a revenue of 374,648 with 1,379 transactions and 118,152 sessions, boasting an average order value (AOV) of 250-275 and a conversion rate of 1.00-1.50. Compared to its competitors, manomano.de leads the pack with a revenue of 13,988,720 from 99,805 transactions and 2,647,315 sessions, offering an AOV of 125-150 and a conversion rate of 3.50-4.00. home24.de follows closely with 21,689,197 revenue, 67,473 transactions, and 4,814,763 sessions, featuring an AOV of 300-325 and a conversion rate of 1.00-1.50. xxxlutz.de surpasses wayfair.de in revenue with 46,144,523, 125,009 transactions, and 7,026,358 sessions, showcasing an AOV of 350-375 and a conversion rate of 1.50-2.00. ikea.com dominates the market with a staggering revenue of 904,379,801, 2,622,359 transactions, and 243,283,438 sessions, offering an AOV of 325-350 and a conversion rate of 1.00-1.50. roller.de falls behind wayfair.de in revenue with 4,313,780, 15,333 transactions, and 1,828,301 sessions, presenting an AOV of 275-300 and a conversion rate of 0.50-1.00.
Revenue share by device at wayfair.de
In July large majority of sales on wayfair.de, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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wayfair.de channels
Identify top traffic channels that drive growth for wayfair.deand discover how performance of traffic channels has changed over time.
wayfair.de Google Ads spend
Evaluate wayfair.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
wayfair.de devices
Review wayfair.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
