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Nov 2025
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Home/Insights/Retailers/riogrande.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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10.9M
Revenue
Nov 25
1.1M
Sessions
Nov 25
2.5-3.0%
Conv. rate
Nov 25
$350-375
AOV
Nov 25
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riogrande.com is a website that offers an extensive range of products related to jewelry making and metalworking. Their inventory includes tools, equipment, findings, beads, gemstones, and supplies. They also provide educational resources, such as tutorials and workshops, to support and instruct individuals in the craft of jewelry making.

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riogrande.com Annual Revenue and Growth

riogrande.com's annual sales on its online store amounted to $79.2M in 2024, up 50%+ from the previous year. For 2025, revenue is expected to grow by 50%+. The trend is expected to moderate.

Annual Revenue (GMV)2024
$79.2M
Annual growth forecast2024/2025
50%+
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eCommerce Revenue
riogrande.com revenue by year

riogrande.com's monthly revenueOVER TIME
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Over the past three months, riogrande.com revenue has experienced growth of 11%, compared to the preceding three months.

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riogrande.com revenue growth for last six months
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OVERVIEW
In November 2025, riogrande.com generated $10,947,227 in online sales, significantly surpassing the median revenue of $89,238 for the LUXURY industry. With a conversion rate of 2.50-3.00%, it closely aligns with the high benchmark of 2.95%. The average order value (AOV) ranged from $350 to $375, while industry highs reach $975. The site attracted 1,063,773 sessions, although the highest-performing competitor, pandora.net, had 26,095,375 sessions, well above the industry median of 27,171. Overall, riogrande.com demonstrates strong performance metrics, highlighting its competitiveness within the jewelry and luxury product sector.
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riogrande.com competitors

In November 2025, riogrande.com stood out among its competitors in terms of revenue, with a total of $10,947,227. This placed it above jewelrysupply.com ($73,646), ottofrei.com ($388,068), halsteadbead.com ($65,144), and pepetools.com ($975,234). riogrande.com also had a high number of transactions (30,119) and sessions (1,063,773), surpassing jewelrysupply.com, ottofrei.com, and halsteadbead.com in these categories. However, riogrande.com's average order value (AOV) fell within the range of $350-375, which was lower than stuller.com ($550-575) and pepetools.com ($450-475). In terms of conversion rate, riogrande.com performed in the middle of the pack with a rate of 2.50-3.00, placing it between jewelrysupply.com, ottofrei.com, halsteadbead.com, and pepetools.com. Overall, while riogrande.com excelled in revenue and traffic metrics, there is room for improvement in AOV and conversion rate compared to some competitors.

jewelrysupply.com screenshot
#1 jewelrysupply.com
73.6K
Revenue
50.2K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
ottofrei.com screenshot
#2 ottofrei.com
388.1K
Revenue
58.6K
Sessions
1.5-2.0%
Conv. rate
$375-400
AOV
stuller.com screenshot
#3 stuller.com
44.3M
Revenue
860.6K
Sessions
8.5-9.0%
Conv. rate
$500-600
AOV
halsteadbead.com screenshot
#4 halsteadbead.com
65.1K
Revenue
67.3K
Sessions
2.0-2.5%
Conv. rate
$25-50
AOV
pepetools.com screenshot
#5 pepetools.com
975.2K
Revenue
63.8K
Sessions
3.0-3.5%
Conv. rate
$400-500
AOV
riogrande.com vs top market performers
riogrande.com
top retailers
conversion rate vs average order value for riogrande.com and its competitors
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Revenue share by device at riogrande.com

In November large majority of sales on riogrande.com, 91% was finalized on desktop devices, with 8.9% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on riogrande.com, 91% was finalized on desktop devices, with 8.9% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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riogrande.com channels

Identify top traffic channels that drive growth for riogrande.comand discover how performance of traffic channels has changed over time.

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riogrande.com Google Ads spend

Evaluate riogrande.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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riogrande.com devices

Review riogrande.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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riogrande.com top markets

Explore riogrande.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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riogrande.com country & global rank

Assess the ranking of riogrande.com among other retailers within its primary country and worldwide.

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