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Jul 2025
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TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

Favicon for roolee.comroolee.com

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180.4K
Revenue
138.4K
Sessions
0.5-1.0%
Conv. rate
$150-175
AOV
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Roolee.com is an online platform that offers a range of products for women, including clothing, accessories, and home decor. Their inventory includes trendy and fashionable items, allowing customers to explore a variety of options to suit their style preferences. The website provides a convenient shopping experience for buyers seeking trendy and stylish products.

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roolee.com's revenueOVER TIME
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Over the past three months, roolee.com revenue has experienced decline of 28%, compared to the preceding three months.

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roolee.com revenue decline for last six months
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OVERVIEW
In July 2025, roolee.com in the FASHION AND APPAREL industry had a revenue of $180,383 with a median of $82,875, a conversion rate of 0.50-1.00% compared to a high of 2.96% and a low of 0.62%, an AOV of $150-175 with a high of $402 and a low of $82, and 138,395 sessions while the highest store had 294,721,604 sessions.
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roolee.com competitors

In July 2025, roolee.com generated $180,383 in revenue from 1,102 transactions and 138,395 sessions, with an Average Order Value (AOV) of $150-175 and a conversion rate of 0.50-1.00. Compared to its competitors, piperandscoot.com had higher revenue of $234,767 from 1,258 transactions and 103,407 sessions, with an AOV of $175-200 and a conversion rate of 1.00-1.50. loveoliveco.com outperformed Roolee with revenue of $287,280 from 1,179 transactions and 55,850 sessions, with an AOV of $225-250 and a conversion rate of 2.00-2.50. daintyjewells.com had similar revenue to Roolee at $289,359, but with more transactions (2,135) and sessions (137,263), a lower AOV of $125-150, and a conversion rate of 1.50-2.00. Overall, roolee.com competes well in terms of revenue but may need to focus on increasing its AOV and conversion rate to match its competitors.

piperandscoot.com screenshot
#1 piperandscoot.com
234.8K
Revenue
103.4K
Sessions
1.0-1.5%
Conv. rate
$175-200
AOV
milkandbaby.com screenshot
#2 milkandbaby.com
103.5K
Revenue
45.6K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
loveoliveco.com screenshot
#3 loveoliveco.com
287.3K
Revenue
55.8K
Sessions
2.0-2.5%
Conv. rate
$225-250
AOV
daintyjewells.com screenshot
#4 daintyjewells.com
289.4K
Revenue
137.3K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
neeseesdresses.com screenshot
#5 neeseesdresses.com
63.3K
Revenue
40.6K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
roolee.com vs top market performers
roolee.com
top retailers
conversion rate vs average order value for roolee.com and its competitors
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Revenue share by device at roolee.com

In July large majority of sales on roolee.com, 56% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 44% of sales coming from desktop devices.

In July large majority of sales on roolee.com, 56% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 44% of sales coming from desktop devices.
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roolee.com channels

Identify top traffic channels that drive growth for roolee.comand discover how performance of traffic channels has changed over time.

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roolee.com Google Ads spend

Evaluate roolee.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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roolee.com devices

Review roolee.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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roolee.com top markets

Explore roolee.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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roolee.com country & global rank

Assess the ranking of roolee.com among other retailers within its primary country and worldwide.

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