Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Grips
May 2025
All countries
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

Favicon for roolee.comroolee.com

Start benchmarking for free
Sign in with GoogleSign up with Google
224.9K
Revenue
115.9K
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
Loading...

Roolee.com is an online platform that offers a range of products for women, including clothing, accessories, and home decor. Their inventory includes trendy and fashionable items, allowing customers to explore a variety of options to suit their style preferences. The website provides a convenient shopping experience for buyers seeking trendy and stylish products.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

roolee.com's revenueOVER TIME
View real-time data

Over the past three months, roolee.com revenue has experienced growth of 8.9%, compared to the preceding three months.

View real-time data
roolee.com revenue growth for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In May 2025, roolee.com in the FASHION AND APPAREL industry had a revenue of $224,910 with a conversion rate of 1.00-1.50% and an average order value (AOV) of $150-175. The store had 115,906 sessions, while shein.com had the highest sessions at 224,142,058. The median revenue for FASHION AND APPAREL was $81,783, a conversion rate of 3.09%, and an AOV of $415. The lowest conversion rate in the industry was 0.67% with an AOV of $82, and the largest online store revenue was shein.com with $731,622,726.
Read more

roolee.com competitors

In May 2025, roolee.com generated a revenue of $224,910 from 1,386 transactions with 115,906 sessions, boasting an average order value (AOV) of $150-175 and a conversion rate of 1.00-1.50%. Compared to its competitors, roolee.com falls behind in revenue when looking at loveoliveco.com at $326,387 and daintyjewells.com at $300,498. However, roolee.com surpasses neeseesdresses.com and milkandbaby.com in revenue. In terms of transactions, roolee.com is outperformed by daintyjewells.com with 2,257 transactions. roolee.com has a higher AOV compared to neeseesdresses.com and milkandbaby.com but lags behind loveoliveco.com. Conversion rate-wise, roolee.com is on par with piperandscoot.com and daintyjewells.com but lower than neeseesdresses.com. Overall, roolee.com competes well in the market, with strong performance in certain metrics while trailing in others compared to its competitors in May 2025.

piperandscoot.com screenshot
#1 piperandscoot.com
253.9K
Revenue
103.3K
Sessions
1.0-1.5%
Conv. rate
$175-200
AOV
milkandbaby.com screenshot
#2 milkandbaby.com
127.8K
Revenue
46.1K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
loveoliveco.com screenshot
#3 loveoliveco.com
326.4K
Revenue
75.3K
Sessions
1.5-2.0%
Conv. rate
$225-250
AOV
daintyjewells.com screenshot
#4 daintyjewells.com
300.5K
Revenue
144.9K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
neeseesdresses.com screenshot
#5 neeseesdresses.com
121.4K
Revenue
53K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
roolee.com vs top market performers
roolee.com
top retailers
conversion rate vs average order value for roolee.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at roolee.com

In May large majority of sales on roolee.com, 60% was finalized on mobile devices, with 40% of sales coming from desktop devices.

In May large majority of sales on roolee.com, 60% was finalized on mobile devices, with 40% of sales coming from desktop devices.
Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

roolee.com channels

Identify top traffic channels that drive growth for roolee.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

roolee.com Google Ads spend

Evaluate roolee.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

roolee.com devices

Review roolee.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

roolee.com top markets

Explore roolee.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

roolee.com country & global rank

Assess the ranking of roolee.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard