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May 2025
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Home/Insights/Retailers/freepeople.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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49.7M
Revenue
15M
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
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Freepeople.com is an online commercial platform offering a diverse range of clothing, accessories, and lifestyle products. The website caters to a wide audience, selling trendy, bohemian, and eclectic designs suitable for individuals seeking unique and fashionable outfits. It also provides editorial content and serves as a platform for interaction within its community.

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freepeople.com's revenueOVER TIME
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Over the past three months, freepeople.com revenue has experienced growth of 8.1%, compared to the preceding three months.

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freepeople.com revenue growth for last six months
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OVERVIEW
In May 2025, freepeople.com in the FASHION AND APPAREL industry had a revenue of $49,720,407, with a median revenue of $81,783. Their conversion rate ranged from 1.50-2.00%, while the highest in the category was 3.09% and the lowest was 0.67%. The average order value (AOV) for freepeople.com was between $150-175, compared to a high of $415 and a low of $82 in the industry. They had 14,961,735 sessions, whereas the store with the highest sessions was shein.com at 224,142,058, and the median for the industry was 33,223 sessions.
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freepeople.com competitors

In May 2025, freepeople.com generated a revenue of $49,720,407 from 287,894 transactions with 14,961,735 sessions. Their average order value (AOV) ranged between $150-$175, and their conversion rate was 1.50-2.00%. Compared to its competitors, freepeople.com falls behind urbanoutfitters.com in terms of revenue and transactions but surpasses shopbop.com. urbanoutfitters.com recorded $71,334,384 in revenue from 336,908 transactions and 21,342,173 sessions, with an AOV of $200-$225 and a similar conversion rate. On the other hand, shopbop.com only saw $10,591,814 in revenue from 27,399 transactions and 3,427,433 sessions, with a higher AOV of $375-$400 but a lower conversion rate. Overall, freepeople.com sits somewhere in the middle compared to its competitors in terms of performance metrics.

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freepeople.com vs top market performers
freepeople.com
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conversion rate vs average order value for freepeople.com and its competitors
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Revenue share by device at freepeople.com

In May large majority of sales on freepeople.com, 78% was finalized on desktop devices, with 22% of sales coming from mobile devices.

In May large majority of sales on freepeople.com, 78% was finalized on desktop devices, with 22% of sales coming from mobile devices.
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freepeople.com channels

Identify top traffic channels that drive growth for freepeople.comand discover how performance of traffic channels has changed over time.

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freepeople.com Google Ads spend

Evaluate freepeople.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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freepeople.com devices

Review freepeople.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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freepeople.com top markets

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freepeople.com country & global rank

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