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May 2025
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Home/Insights/Retailers/roughtrade.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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740.2K
Revenue
725.6K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
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Rough Trade is an online platform known for selling a diverse range of music, including vinyl records, CDs, and digital downloads. They also offer a broad selection of books and magazines focusing on music, as well as merchandise, music equipment, and concert tickets. Satisfaction ratings and customer reviews provide helpful insights for buyers.

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roughtrade.com's revenueOVER TIME
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Over the past three months, roughtrade.com revenue has experienced growth of 17%, compared to the preceding three months.

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roughtrade.com revenue growth for last six months
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OVERVIEW
In May 2025, roughtrade.com in the MUSIC industry had online sales revenue of $740,168, with a median of $42,905. The conversion rate ranged from 1.50-2.00%, while the highest and lowest in the category were 3.48% and 0.76% respectively. The average order value (AOV) was between $50-75, with a high of $668 and a low of $54 in the industry. The site had 725,607 sessions, while the top performer, reverb.com, had 15,539,607 sessions. The median number of sessions in MUSIC was 12,845.
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roughtrade.com competitors

In May 2025, roughtrade.com had a revenue of $740,168 from 12,274 transactions and 725,607 sessions, with an average order value (AOV) ranging between $50-75 and a conversion rate of 1.50-2.00%. Comparing this to its competitors, hmv.com leads in revenue with $2,199,672 from 47,125 transactions and 1,886,914 sessions, with an AOV of $25-50 and a conversion rate of 2.00-2.50%. merchbar.com follows with $3,859,321 revenue from 39,365 transactions and 2,769,865 sessions, boasting an AOV of $75-100 but a lower conversion rate of 1.00-1.50%. juno.co.uk has a higher AOV of $125-150 but falls behind in revenue compared to merchbar.com. The Sound of Vinyl and assai.co.uk have lower revenues compared to roughtrade.com, but with similar AOV and conversion rates. Overall, roughtrade.com holds its own in terms of revenue and performance metrics against its competitors in the music and vinyl industry.

juno.co.uk screenshot
#1 juno.co.uk
2.6M
Revenue
934.9K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
assai.co.uk screenshot
#2 assai.co.uk
140.5K
Revenue
98.5K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
hmv.com screenshot
#3 hmv.com
2.2M
Revenue
1.9M
Sessions
2.0-2.5%
Conv. rate
$25-50
AOV
merchbar.com screenshot
#4 merchbar.com
3.9M
Revenue
2.8M
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
thesoundofvinyl.com screenshot
#5 thesoundofvinyl.com
209.2K
Revenue
171.4K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
roughtrade.com vs top market performers
roughtrade.com
top retailers
conversion rate vs average order value for roughtrade.com and its competitors
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Revenue share by device at roughtrade.com

In May large majority of sales on roughtrade.com, 72% was finalized on desktop devices, with 28% of sales coming from mobile devices.

In May large majority of sales on roughtrade.com, 72% was finalized on desktop devices, with 28% of sales coming from mobile devices.
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roughtrade.com channels

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roughtrade.com Google Ads spend

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roughtrade.com devices

Review roughtrade.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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roughtrade.com top markets

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roughtrade.com country & global rank

Assess the ranking of roughtrade.com among other retailers within its primary country and worldwide.

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