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Sep 2026
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Home/Insights/Retailers/sallyhansen.com
TRANSACTION INTELLIGENCE - SEP 2026 GLOBALLY

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288.4K
Revenue
Sep 26
229.8K
Sessions
Sep 26
1.0-1.5%
Conv. rate
Sep 26
$100-125
AOV
Sep 26
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Sally Hansen

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Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

sallyhansen.com Annual Revenue and Growth

sallyhansen.com's annual sales on its online store amounted to $2M in 2025, up 10-20% from the previous year. For 2026, revenue is expected to grow by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$2M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
sallyhansen.com revenue by year

sallyhansen.com's monthly revenueOVER TIME
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Over the past three months, sallyhansen.com revenue has experienced growth of 89%, compared to the preceding three months.

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sallyhansen.com revenue growth for last six months
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OVERVIEW
sallyhansen.com attracted 230,000 sessions in September 2026, significantly outperforming the average store in the beauty and cosmetics category, which sees around 14,500 sessions monthly. The site generated $288,000 in online sales, markedly higher than the typical revenue of $35,500 for its category. Its conversion rate stands at 1.00-1.50%, which is within the category's typical range of 1.06% to 4.56%. Additionally, sallyhansen.com has an average order value (AOV) of $100-125, comfortably within the typical range of $50 to $214 in the beauty and cosmetics category. These metrics highlight sallyhansen.com’s robust performance in a competitive market.
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sallyhansen.com competitors

The competitive set includes sallyhansen.com, sallybeauty.com, vitabox.com, londontownusa.com, beautyjoint.com, and ellamila.com. In September 2026, sallyhansen.com generated $288,000 in revenue with 2,723 transactions from 230,000 sessions, achieving a conversion rate between 1.00% and 1.50%. In contrast, sallybeauty.com significantly outperformed the competition with $12.1 million in revenue, 179,000 transactions, and 6.1 million sessions, showcasing its robust market presence. londontownusa.com, while ranking closely with sallyhansen.com, reported $318,000 in revenue and 4,175 transactions, indicating a stronger performance in both metrics. beautyjoint.com and ellamila.com trailed with revenues of $30,400 and $70,200, respectively. Notably, while sallyhansen.com and ellamila.com have the same AOV range of $100-125, the former's overall metrics are behind competitors. Overall, sallyhansen.com ranks third in revenue, transactions, and sessions within this competitive landscape.

sallybeauty.com screenshot
#1 sallybeauty.com
12.1M
Revenue
6.1M
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
vitabox.com screenshot
#2 vitabox.com
5.4K
Revenue
1.7K
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
londontownusa.com screenshot
#3 londontownusa.com
317.6K
Revenue
400.8K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
beautyjoint.com screenshot
#4 beautyjoint.com
30.4K
Revenue
16.4K
Sessions
4.0-4.5%
Conv. rate
$25-50
AOV
ellamila.com screenshot
#5 ellamila.com
70.2K
Revenue
53.4K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
sallyhansen.com vs top market performers
sallyhansen.com
top retailers
conversion rate vs average order value for sallyhansen.com and its competitors
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Industries sallyhansen.com operates in

sallyhansen.com is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.

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sallyhansen.com channels

Identify top traffic channels that drive growth for sallyhansen.comand discover how performance of traffic channels has changed over time.

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sallyhansen.com Google Ads spend

Evaluate sallyhansen.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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sallyhansen.com devices

Review sallyhansen.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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sallyhansen.com top markets

Explore sallyhansen.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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sallyhansen.com country & global rank

Assess the ranking of sallyhansen.com among other retailers within its primary country and worldwide.

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