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Jul 2026
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Home/Insights/Retailers/sallyhansen.com
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

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385.8K
Revenue
Jul 26
247K
Sessions
Jul 26
1.0-1.5%
Conv. rate
Jul 26
$125-150
AOV
Jul 26
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Sally Hansen

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GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

sallyhansen.com Annual Revenue and Growth

sallyhansen.com's annual sales on its online store amounted to $2M in 2025, up 10-20% from the previous year. For 2026, revenue is expected to grow by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$2M
Annual growth forecast2025/2026
10-20%
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eCommerce Revenue
sallyhansen.com revenue by year

sallyhansen.com's monthly revenueOVER TIME
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Over the past three months, sallyhansen.com revenue has experienced growth of 62%, compared to the preceding three months.

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sallyhansen.com revenue growth for last six months
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OVERVIEW
sallyhansen.com experienced 247,000 sessions in July 2026, significantly higher than the average store in the beauty and cosmetics category, which sees around 17,100 sessions. This traffic translated into online sales revenue of $386,000, markedly above the average store in the beauty and cosmetics category's $39,200 monthly revenue. The site's conversion rate ranged from 1.00% to 1.50%, falling within the category's typical range of 1.1% to 4.37%. Additionally, sallyhansen.com had an average order value (AOV) of $125 to $150, also within the beauty and cosmetics category's typical range of $52 to $207, reflecting solid performance across these metrics.
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sallyhansen.com competitors

The competitive set includes sallybeauty.com, vitabox.com, londontownusa.com, beautyjoint.com, and ellamila.com. In July 2026, sallyhansen.com generated $386,000 in revenue from 2,751 transactions and 247,000 sessions, giving it an average order value (AOV) of $125-150 and a conversion rate of 1.00-1.50%. Comparatively, sallybeauty.com outperformed with $11.6 million in revenue, 185,000 transactions, and 6.1 million sessions, trailing sallyhansen.com by $11.2 million, 182,000 transactions, and 5.9 million sessions. londontownusa.com followed closely, with $467,000 in revenue and 5,239 transactions. While sallyhansen.com ranks third overall, it shares its conversion rate range with londontownusa.com and ellamila.com, both at 1.00-1.50%. vitabox.com and beautyjoint.com excel in conversion rates at 3.50-4.00% and 4.00-4.50%, respectively, but have much lower overall revenue and transactions compared to sallyhansen.com.

sallybeauty.com screenshot
#1 sallybeauty.com
11.6M
Revenue
6.1M
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
vitabox.com screenshot
#2 vitabox.com
3.2K
Revenue
1.7K
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
londontownusa.com screenshot
#3 londontownusa.com
467.3K
Revenue
403.4K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
beautyjoint.com screenshot
#4 beautyjoint.com
33.6K
Revenue
12.7K
Sessions
4.0-4.5%
Conv. rate
$50-75
AOV
ellamila.com screenshot
#5 ellamila.com
90.7K
Revenue
64.2K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
sallyhansen.com vs top market performers
sallyhansen.com
top retailers
conversion rate vs average order value for sallyhansen.com and its competitors
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Industries sallyhansen.com operates in

sallyhansen.com is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.

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sallyhansen.com channels

Identify top traffic channels that drive growth for sallyhansen.comand discover how performance of traffic channels has changed over time.

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sallyhansen.com Google Ads spend

Evaluate sallyhansen.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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sallyhansen.com devices

Review sallyhansen.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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sallyhansen.com top markets

Explore sallyhansen.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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sallyhansen.com country & global rank

Assess the ranking of sallyhansen.com among other retailers within its primary country and worldwide.

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