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Nov 2025
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Home/Insights/Retailers/skullcandy.ca
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

Favicon for skullcandy.caskullcandy.ca

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636.7K
Revenue
Nov 25
182.7K
Sessions
Nov 25
3.5-4.0%
Conv. rate
Nov 25
$75-100
AOV
Nov 25
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  • Main country of store: CANADA
  • Website category: MARKETPLACE
  • D2C

Skullcandy.ca is an online platform that offers a diverse range of audio products. They sell headphones, earbuds, wireless speakers, and accessories. Their products vary in design, features, and pricing, catering to different preferences and budgets. The website provides detailed product information and allows secure online purchase and delivery.

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skullcandy.ca Annual Revenue and Growth

skullcandy.ca's annual sales on its online store amounted to $5.8M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$5.8M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
skullcandy.ca revenue by year

skullcandy.ca's monthly revenueOVER TIME
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Over the past three months, skullcandy.ca revenue has experienced growth of 78%, compared to the preceding three months.

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skullcandy.ca revenue growth for last six months
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OVERVIEW
In November 2025, skullcandy.ca generated $636,684 in online sales, surpassing the e-commerce and shopping marketplace median of $470,147. The site's conversion rate ranged from 3.50% to 4.00%, notably above the low end of 1.13% but below the high of 4.97%. Its average order value (AOV) was between $75 and $100, well above the low of $55 but below the high of $285. The site attracted 182,683 sessions, exceeding the median of 159,615 but far below the 2.8 billion sessions of the leading competitor, amazon.com. Overall, skullcandy.ca shows strong performance within its niche.
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skullcandy.ca competitors

When comparing skullcandy.ca to its competitors in November 2025, it is evident that skullcandy.com leads in terms of revenue, with $15,421,202 compared to skullcandy.ca's $636,684. In terms of transactions, skullcandy.com also surpasses skullcandy.ca with 68,974 transactions compared to 7,054. However, skullcandy.ca has a higher average order value (AOV) of $75-100 compared to skullcandy.com's $200-225. skullcandy.ca and pcna.com have a similar conversion rate of 3.50-4.00, while headphonesaddict.com and bang-olufsen.com have lower conversion rates. Despite not leading in revenue or transactions, skullcandy.ca holds its own with a decent AOV and competitive conversion rate when compared to its competitors in the industry.

skullcandy.com screenshot
#1 skullcandy.com
15.4M
Revenue
1.8M
Sessions
3.5-4.0%
Conv. rate
$200-225
AOV
skullcandy.eu screenshot
#2 skullcandy.eu
590.9K
Revenue
343.9K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
pcna.com screenshot
#3 pcna.com
3.2M
Revenue
329.1K
Sessions
2.0-2.5%
Conv. rate
$400-500
AOV
headphonesaddict.com screenshot
#4 headphonesaddict.com
165.7K
Revenue
143K
Sessions
0.5-1.0%
Conv. rate
$200-225
AOV
bang-olufsen.com screenshot
#5 bang-olufsen.com
2.9M
Revenue
1M
Sessions
0.0-0.5%
Conv. rate
$800-900
AOV
skullcandy.ca vs top market performers
skullcandy.ca
top retailers
conversion rate vs average order value for skullcandy.ca and its competitors
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Revenue share by device at skullcandy.ca

In November large majority of sales on skullcandy.ca, 58% was finalized on desktop devices, with 42% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on skullcandy.ca, 58% was finalized on desktop devices, with 42% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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skullcandy.ca channels

Identify top traffic channels that drive growth for skullcandy.caand discover how performance of traffic channels has changed over time.

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skullcandy.ca Google Ads spend

Evaluate skullcandy.ca's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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skullcandy.ca devices

Review skullcandy.ca's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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skullcandy.ca top markets

Explore skullcandy.ca's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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skullcandy.ca country & global rank

Assess the ranking of skullcandy.ca among other retailers within its primary country and worldwide.

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