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Oct 2025
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Home/Insights/Retailers/skullcandy.ca
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

Favicon for skullcandy.caskullcandy.ca

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374.8K
Revenue
Oct 25
125.8K
Sessions
Oct 25
3.0-3.5%
Conv. rate
Oct 25
$75-100
AOV
Oct 25
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  • Main country of store: CANADA
  • Website category: MARKETPLACE
  • D2C

Skullcandy.ca is an online platform that offers a diverse range of audio products. They sell headphones, earbuds, wireless speakers, and accessories. Their products vary in design, features, and pricing, catering to different preferences and budgets. The website provides detailed product information and allows secure online purchase and delivery.

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skullcandy.ca Annual Revenue and Growth

skullcandy.ca's annual sales on its online store amounted to $5.8M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$5.8M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
skullcandy.ca revenue by year

skullcandy.ca's monthly revenueOVER TIME
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Over the past three months, skullcandy.ca revenue has experienced growth of 14%, compared to the preceding three months.

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skullcandy.ca revenue growth for last six months
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OVERVIEW
In October 2025, skullcandy.ca generated $374,804 in online sales, slightly above the e-commerce marketplace median of $373,562. Its conversion rate ranged from 3.00% to 3.50%, notably lower than the industry's high of 4.48%, while the average order value (AOV) fell between $75 and $100, below the peak AOV of $301. The site attracted 125,772 sessions, considerably fewer than the median of 158,011 and dwarfed by Amazon's staggering 2.78 billion sessions, highlighting the competitive landscape in the e-commerce and shopping marketplace. Overall, skullcandy.ca maintains solid performance amid challenging industry standards.
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skullcandy.ca competitors

In October 2025, skullcandy.ca had a revenue of $374,804 with 4,102 transactions and 125,772 sessions, boasting an average order value (AOV) of $75-100 and a conversion rate of 3.00-3.50%. In comparison, its competitors had varying levels of performance. skullcandy.com led the pack with a revenue of $9,752,025 from 43,197 transactions and 1,566,854 sessions, with an AOV of $225-250 and a conversion rate of 2.50-3.00%. pcna.com followed with $3,199,366 in revenue from 7,825 transactions and 309,845 sessions, featuring an AOV of $400-425 and a conversion rate of 2.50-3.00%. headphonesaddict.com had a revenue of $177,127 with 826 transactions and 157,908 sessions, showing an AOV of $200-225 and a conversion rate of 0.50-1.00%. bang-olufsen.com generated $2,239,397 in revenue from 2,503 transactions and 1,042,409 sessions, with an AOV of $875-900 and a conversion rate of 0.00-0.50%. Overall, while skullcandy.ca had respectable performance, it lagged behind some competitors in revenue, transactions, sessions, AOV, and conversion rate.

skullcandy.com screenshot
#1 skullcandy.com
9.8M
Revenue
1.6M
Sessions
2.5-3.0%
Conv. rate
$225-250
AOV
skullcandy.eu screenshot
#2 skullcandy.eu
489.6K
Revenue
294.7K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
pcna.com screenshot
#3 pcna.com
3.2M
Revenue
309.8K
Sessions
2.5-3.0%
Conv. rate
$400-500
AOV
headphonesaddict.com screenshot
#4 headphonesaddict.com
177.1K
Revenue
157.9K
Sessions
0.5-1.0%
Conv. rate
$200-225
AOV
bang-olufsen.com screenshot
#5 bang-olufsen.com
2.2M
Revenue
1M
Sessions
0.0-0.5%
Conv. rate
$800-900
AOV
skullcandy.ca vs top market performers
skullcandy.ca
top retailers
conversion rate vs average order value for skullcandy.ca and its competitors
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Revenue share by device at skullcandy.ca

In October large majority of sales on skullcandy.ca, 58% was finalized on desktop devices, with 42% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on skullcandy.ca, 58% was finalized on desktop devices, with 42% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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skullcandy.ca channels

Identify top traffic channels that drive growth for skullcandy.caand discover how performance of traffic channels has changed over time.

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skullcandy.ca Google Ads spend

Evaluate skullcandy.ca's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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skullcandy.ca devices

Review skullcandy.ca's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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skullcandy.ca top markets

Explore skullcandy.ca's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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skullcandy.ca country & global rank

Assess the ranking of skullcandy.ca among other retailers within its primary country and worldwide.

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