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Dec 2025
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Home/Insights/Retailers/skullcandy.ca
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

Favicon for skullcandy.caskullcandy.ca

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525.2K
Revenue
Dec 25
166.8K
Sessions
Dec 25
3.0-3.5%
Conv. rate
Dec 25
$75-100
AOV
Dec 25
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  • Main country of store: CANADA
  • Website category: MARKETPLACE
  • D2C

Skullcandy.ca is an online platform that offers a diverse range of audio products. They sell headphones, earbuds, wireless speakers, and accessories. Their products vary in design, features, and pricing, catering to different preferences and budgets. The website provides detailed product information and allows secure online purchase and delivery.

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skullcandy.ca Annual Revenue and Growth

skullcandy.ca's annual sales on its online store amounted to $5.8M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$5.8M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
skullcandy.ca revenue by year

skullcandy.ca's monthly revenueOVER TIME
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Over the past three months, skullcandy.ca revenue has experienced growth of 110%, compared to the preceding three months.

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skullcandy.ca revenue growth for last six months
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OVERVIEW
In December 2025, skullcandy.ca, operating in the e-commerce and shopping marketplace, generated online sales revenue of $525,165, slightly below the median of $558,585, with a conversion rate of 3.00-3.50%, close to the sector's average but below the high benchmark of 4.66%. The site's average order value (AOV) ranged from $75 to $100, significantly lower than the high AOV of $293. Additionally, skullcandy.ca recorded 166,789 sessions, compared to the median of 184,801 in the industry, while Amazon remains the dominant player with staggering figures of $14.7 billion in revenue and over 3 billion sessions.
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skullcandy.ca competitors

In December 2025, skullcandy.ca had a revenue of $525,165 with 5,807 transactions and 166,789 sessions. Their average order value (AOV) ranged from $75-100, and they had a conversion rate of 3.00-3.50%. Comparing this to its competitors, skullcandy.com outperformed with a revenue of $15,499,783, 67,258 transactions, and 1,973,573 sessions. Their AOV was higher at $225-250, but they had a similar conversion rate. skullcandy.eu had lower revenue at $803,588 with 6,611 transactions and 467,568 sessions, and a lower AOV and conversion rate. pcna.com had revenue of $2,688,484 with 7,125 transactions and 283,334 sessions, with a higher AOV but slightly lower conversion rate. headphonesaddict.com and bang-olufsen.com also had varying performances compared to skullcandy.ca, showcasing the competitive landscape in the audio accessories industry.

skullcandy.com screenshot
#1 skullcandy.com
15.5M
Revenue
2M
Sessions
3.0-3.5%
Conv. rate
$225-250
AOV
skullcandy.eu screenshot
#2 skullcandy.eu
803.6K
Revenue
467.6K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
pcna.com screenshot
#3 pcna.com
2.7M
Revenue
283.3K
Sessions
2.5-3.0%
Conv. rate
$375-400
AOV
headphonesaddict.com screenshot
#4 headphonesaddict.com
200.4K
Revenue
163.3K
Sessions
0.5-1.0%
Conv. rate
$225-250
AOV
bang-olufsen.com screenshot
#5 bang-olufsen.com
2.4M
Revenue
1.2M
Sessions
0.0-0.5%
Conv. rate
$800-900
AOV
skullcandy.ca vs top market performers
skullcandy.ca
top retailers
conversion rate vs average order value for skullcandy.ca and its competitors
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Revenue share by device at skullcandy.ca

In December large majority of sales on skullcandy.ca, 58% was finalized on desktop devices, with 42% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on skullcandy.ca, 58% was finalized on desktop devices, with 42% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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skullcandy.ca channels

Identify top traffic channels that drive growth for skullcandy.caand discover how performance of traffic channels has changed over time.

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skullcandy.ca Google Ads spend

Evaluate skullcandy.ca's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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skullcandy.ca devices

Review skullcandy.ca's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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skullcandy.ca top markets

Explore skullcandy.ca's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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skullcandy.ca country & global rank

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