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Aug 2025
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Home/Insights/Retailers/skullcandy.ca
TRANSACTION INTELLIGENCE - AUG 2025 GLOBALLY

Favicon for skullcandy.caskullcandy.ca

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232.4K
Revenue
Aug 25
120.5K
Sessions
Aug 25
2.0-2.5%
Conv. rate
Aug 25
$75-100
AOV
Aug 25
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  • Main country of store: CANADA
  • Website category: MARKETPLACE
  • D2C

Skullcandy.ca is an online platform that offers a diverse range of audio products. They sell headphones, earbuds, wireless speakers, and accessories. Their products vary in design, features, and pricing, catering to different preferences and budgets. The website provides detailed product information and allows secure online purchase and delivery.

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skullcandy.ca Annual Revenue and Growth

skullcandy.ca's annual sales on its online store amounted to $5.8M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$5.8M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
skullcandy.ca revenue by year

skullcandy.ca's monthly revenueOVER TIME
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Over the past three months, skullcandy.ca revenue has experienced decline of 49%, compared to the preceding three months.

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skullcandy.ca revenue decline for last six months
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OVERVIEW
In August 2025, skullcandy.ca in the MARKETPLACE industry had a revenue of $232,442, a conversion rate of 2.00-2.50%, an AOV of $75-100, and 120,514 sessions. Compared to the median revenue of $262,043, the highest revenue from amazon.com was $13,327,172,929. The highest conversion rate was 3.94%, while the lowest was 0.87%. A very high AOV was $306 and a very low AOV was $52. The store with the highest sessions was amazon.com with 2,711,651,630, while the median sessions were 137,896.
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skullcandy.ca competitors

In August 2025, skullcandy.ca, with revenue of $232,442 and 2,655 transactions from 120,514 sessions, had an average order value (AOV) ranging from $75 to $100 and a conversion rate of 2.00% to 2.50%. Comparing this data to its competitors, skullcandy.com stood out with revenue of $10,118,612 from 46,373 transactions and 1,680,141 sessions, boasting a higher AOV of $200 to $225 and a conversion rate of 2.50% to 3.00%. On the other hand, skullcandy.eu had revenue of $448,875 from 4,201 transactions and 294,093 sessions, with an AOV of $100 to $125 and a conversion rate of 1.00% to 1.50%. pcna.com and headphonesaddict.com also showed strong performance, while bang-olufsen.com lagged behind in terms of revenue, transactions, and conversion rate. Overall, skullcandy.ca's metrics fell within the range of its competitors but had room for growth, especially in increasing conversion rate and AOV.

skullcandy.com screenshot
#1 skullcandy.com
10.1M
Revenue
1.7M
Sessions
2.5-3.0%
Conv. rate
$200-225
AOV
skullcandy.eu screenshot
#2 skullcandy.eu
448.9K
Revenue
294.1K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
pcna.com screenshot
#3 pcna.com
3M
Revenue
286.1K
Sessions
2.5-3.0%
Conv. rate
$400-500
AOV
headphonesaddict.com screenshot
#4 headphonesaddict.com
211.5K
Revenue
174.6K
Sessions
0.5-1.0%
Conv. rate
$200-225
AOV
bang-olufsen.com screenshot
#5 bang-olufsen.com
1.7M
Revenue
923.6K
Sessions
0.0-0.5%
Conv. rate
$900-1000
AOV
skullcandy.ca vs top market performers
skullcandy.ca
top retailers
conversion rate vs average order value for skullcandy.ca and its competitors
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Revenue share by device at skullcandy.ca

In August large majority of sales on skullcandy.ca, 58% was finalized on desktop devices, with 42% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In August large majority of sales on skullcandy.ca, 58% was finalized on desktop devices, with 42% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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skullcandy.ca channels

Identify top traffic channels that drive growth for skullcandy.caand discover how performance of traffic channels has changed over time.

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skullcandy.ca Google Ads spend

Evaluate skullcandy.ca's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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skullcandy.ca devices

Review skullcandy.ca's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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skullcandy.ca top markets

Explore skullcandy.ca's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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skullcandy.ca country & global rank

Assess the ranking of skullcandy.ca among other retailers within its primary country and worldwide.

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