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Sep 2024
All countries
TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

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940.6K
Revenue
197.4K
Sessions
1.0-1.5%
Conversion rate
$375-400
Average order value
Online only revenue for smeguk.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.
  • Main country of store: UNITED KINGDOM
  • Website category: HOME AND GARDEN

Smeg - United Kingdom. Discover the exclusive collection of luxury kitchen appliances from built-in ovens to freestanding fridges to kettles and toasters.

smeguk.com’s revenueOVER TIME
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Over the past three months, smeguk.com revenue has experienced decline of 20%, compared to the preceding three months.

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smeguk.com revenue decline for last six months
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OVERVIEW
In September 2024, smeguk.com in the home_and_garden industry had online sales revenue of $940,605, a conversion rate of 1.00-1.50%, an AOV of $375-400, and 197,404 sessions. The largest online store in this category is homedepot.com with revenue of $1,448,485,203 and sessions of 152,323,099. The median revenue is $143,955, conversion rate is 3.34%, AOV is $713, and sessions are 38,771. The very low conversion rate in this industry is 0.75% and the very low AOV is $93.
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smeguk.com competitors

When comparing smeguk.com to its competitors in the appliance industry, it is evident that smeguk.com falls behind in terms of revenue, transactions, and sessions. For example, appliancesdirect.co.uk generates significantly higher revenue at £6,486,666 compared to smeguk.com's £940,605. In terms of transactions, appliancesdirect.co.uk also leads with 26,493 transactions compared to smeguk.com's 2,485. Additionally, appliancesdirect.co.uk attracts a larger number of sessions at 1,913,091, while smeguk.com only has 197,404 sessions. However, smeguk.com does excel in its Average Order Value (AOV) which falls between £375-£400, compared to most competitors who range between £225-£1350. In terms of conversion rate, smeguk.com falls within the average range of 1.00-1.50% shared by most of its competitors. Overall, while smeguk.com may not be the market leader in terms of revenue and transactions, it does hold its own in AOV and conversion rate compared to its competitors.

#1 appliancecity.co.uk
2.1M
Revenue
247.1K
Sessions
0.5-1.0%
Conv. rate
$800-900
AOV
#2 rdo.co.uk
425.4K
Revenue
64.3K
Sessions
0.0-0.5%
Conv. rate
$1300-1400
AOV
#3 rangecookers.co.uk
221.3K
Revenue
43.5K
Sessions
0.5-1.0%
Conv. rate
$800-900
AOV
#4 appliancesdirect.co.uk
6.5M
Revenue
1.9M
Sessions
1.0-1.5%
Conv. rate
$225-250
AOV
#5 caple.co.uk
354.5K
Revenue
49.1K
Sessions
1.0-1.5%
Conv. rate
$700-800
AOV
smeguk.com vs top market performers
smeguk.com
top retailers
conversion rate vs average order value for smeguk.com and its competitors
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smeguk.com categoriesby revenue

1
Kitchen Appliances
2
Microwave Ovens
3
Office Supplies
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brands overtime comparison

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smeguk.com channels

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smeguk.com Google Ads spend

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smeguk.com devices

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smeguk.com top markets

Explore smeguk.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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smeguk.com country & global rank

Assess the ranking of smeguk.com among other retailers within its primary country and worldwide.

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