smeguk.com
Smeg - United Kingdom. Discover the exclusive collection of luxury kitchen appliances from built-in ovens to freestanding fridges to kettles and toasters.
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smeguk.com Annual Revenue and Growth
smeguk.com's annual sales on its online store amounted to $15.6M in 2025, up 20-50% from the previous year. For 2026, revenue is expected to grow by 5-10%. The trend is expected to moderate.
smeguk.com's monthly revenueOVER TIME
Over the past three months, smeguk.com revenue has experienced decline of 13%, compared to the preceding three months.
smeguk.com competitors
In April 2026, smeguk.com generated $1,189,501 in revenue with 3,649 transactions and an average order value (AOV) of $325-350, achieving a conversion rate of 1.50-2.00% over 241,526 sessions. In comparison, appliancecity.co.uk led in revenue at $1,561,234, but with a much higher AOV of $775-800 and a lower conversion rate of 0.50-1.00%. Meanwhile, appliancesdirect.co.uk significantly outperformed in terms of revenue, totaling $6,459,775 with 23,208 transactions, yet had a lower AOV of $275-300. Competitors like rdo.co.uk and rangecookers.co.uk lagged in revenue at $376,012 and $369,219 respectively, with conversion rates remaining at 0.50-1.00%. Overall, while smeguk.com has a respectable conversion rate and AOV, it faces stiff competition from larger players like appliancesdirect.co.uk, highlighting the varying strategies and customer engagement levels in this market.
Revenue share by device at smeguk.com
In April large majority of sales on smeguk.com, 69% was finalized on desktop devices, with 31% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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smeguk.com channels
Identify top traffic channels that drive growth for smeguk.comand discover how performance of traffic channels has changed over time.
smeguk.com Google Ads spend
Evaluate smeguk.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
smeguk.com devices
Review smeguk.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
