Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Grips
Jan 2026
All countries
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

Favicon for smeguk.comsmeguk.com

Start benchmarking for free
Sign in with GoogleSign up with Google
1.7M
Revenue
Jan 26
303.2K
Sessions
Jan 26
1.5-2.0%
Conv. rate
Jan 26
$325-350
AOV
Jan 26
Loading...
  • Main country of store: UNITED KINGDOM
  • Website category: HOME AND GARDEN

Smeg - United Kingdom. Discover the exclusive collection of luxury kitchen appliances from built-in ovens to freestanding fridges to kettles and toasters.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

smeguk.com Annual Revenue and Growth

smeguk.com's annual sales on its online store amounted to $15.6M in 2025, up 20-50% from the previous year. For 2026, revenue is expected to decline by 0-5%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$15.6M
Annual growth forecast2025/2026
<0%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
smeguk.com revenue by year

smeguk.com's monthly revenueOVER TIME
View real-time data

Over the past three months, smeguk.com revenue has experienced growth of 18%, compared to the preceding three months.

View real-time data
smeguk.com revenue growth for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In January 2026, smeguk.com generated $1,671,132 in online sales, significantly surpassing the median revenue of $122,772 in the home_and_garden category, although still trailing behind industry leader homedepot.com. With a conversion rate between 1.50-2.00%, smeguk.com is slightly below the high benchmark of 3.41%. The average order value (AOV) ranges from $325-350, also under the high threshold of $677. The site attracted 303,190 sessions, well above the median of 34,453 but a fraction of homedepot.com's impressive 138,848,672 sessions, reflecting a strong performance within its niche.
Read more

smeguk.com competitors

In January 2026, smeguk.com reported a revenue of $1,671,132 with 5,066 transactions and 303,190 sessions, boasting an average order value (AOV) range of $325-350 and a conversion rate of 1.50-2.00%. Comparing this to its competitors, Appliance City had the highest revenue at $3,393,610, followed by Appliances Direct at $8,217,099. However, smeguk.com had a higher conversion rate range compared to Appliance City and Caple. rangecookers.co.uk had the lowest revenue at $424,823, while Caple had the lowest number of transactions and sessions. Despite not having the highest revenue among its competitors, smeguk.com's solid conversion rate indicates a strong ability to convert sessions into transactions efficiently.

appliancecity.co.uk screenshot
#1 appliancecity.co.uk
3.4M
Revenue
358.4K
Sessions
1.0-1.5%
Conv. rate
$800-900
AOV
rangecookers.co.uk screenshot
#2 rangecookers.co.uk
424.8K
Revenue
81.7K
Sessions
0.5-1.0%
Conv. rate
$700-800
AOV
appliancesdirect.co.uk screenshot
#3 appliancesdirect.co.uk
8.2M
Revenue
2M
Sessions
1.5-2.0%
Conv. rate
$250-275
AOV
caple.co.uk screenshot
#4 caple.co.uk
524.1K
Revenue
68.4K
Sessions
0.5-1.0%
Conv. rate
$800-900
AOV
applianceworldonline.com screenshot
#5 applianceworldonline.com
1.9M
Revenue
142.3K
Sessions
1.0-1.5%
Conv. rate
$900-1000
AOV
smeguk.com vs top market performers
smeguk.com
top retailers
conversion rate vs average order value for smeguk.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at smeguk.com

In January large majority of sales on smeguk.com, 69% was finalized on desktop devices, with 31% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on smeguk.com, 69% was finalized on desktop devices, with 31% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

smeguk.com channels

Identify top traffic channels that drive growth for smeguk.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

smeguk.com Google Ads spend

Evaluate smeguk.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

smeguk.com devices

Review smeguk.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

smeguk.com top markets

Explore smeguk.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

smeguk.com country & global rank

Assess the ranking of smeguk.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard