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Aug 2026
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TRANSACTION INTELLIGENCE - AUG 2026 GLOBALLY

Favicon for smeguk.comsmeguk.com

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1.3M
Revenue
Aug 26
234.2K
Sessions
Aug 26
1.5-2.0%
Conv. rate
Aug 26
$325-350
AOV
Aug 26
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  • Main country of store: UNITED KINGDOM
  • Website category: HOME AND GARDEN

Smeg - United Kingdom. Discover the exclusive collection of luxury kitchen appliances from built-in ovens to freestanding fridges to kettles and toasters.

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smeguk.com Annual Revenue and Growth

smeguk.com's annual sales on its online store amounted to $15.6M in 2025, up 20-50% from the previous year. For 2026, revenue is expected to grow by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$15.6M
Annual growth forecast2025/2026
10-20%
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eCommerce Revenue
smeguk.com revenue by year

smeguk.com's monthly revenueOVER TIME
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Over the past three months, smeguk.com revenue has experienced growth of 17%, compared to the preceding three months.

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smeguk.com revenue growth for last six months
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OVERVIEW
In August 2026, smeguk.com attracted 234,000 sessions, significantly exceeding the typical home and garden retailer's 36,700 sessions. The site's revenue from online sales reached $1.3 million, well above the typical home and garden retailer's $130,000. With a conversion rate of 1.50-2.00%, smeguk.com falls within the typical home and garden retailer range of 0.64% to 3.35%. Its average order value (AOV) of $325-350 also sits within the typical range of $98 to $688, highlighting its strong performance in the home and garden category.
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smeguk.com competitors

The competitive set includes smeguk.com, appliancecity.co.uk, rdo.co.uk, rangecookers.co.uk, appliancesdirect.co.uk, and caple.co.uk. In August 2026, smeguk.com generated $1.3 million in revenue, ranking third among its peers. It processed 3,812 transactions, surpassing appliancecity.co.uk, which had 1,996 transactions. With 234,000 sessions, smeguk.com trails only appliancesdirect.co.uk's 1.8 million sessions and matches its 1.50-2.00% conversion rate, sharing the highest rate with that competitor. smeguk.com has an average order value (AOV) of $325-350, well below rdo.co.uk's $1,325-1,350 but exceeding rangecookers.co.uk's AOV of $725-750. Overall, while smeguk.com holds a strong position, appliancesdirect.co.uk is well ahead in revenue, sessions, and transactions.

appliancecity.co.uk screenshot
#1 appliancecity.co.uk
1.5M
Revenue
217K
Sessions
0.5-1.0%
Conv. rate
$700-800
AOV
rdo.co.uk screenshot
#2 rdo.co.uk
882.3K
Revenue
79.3K
Sessions
0.5-1.0%
Conv. rate
$1300-1400
AOV
rangecookers.co.uk screenshot
#3 rangecookers.co.uk
290.2K
Revenue
51.7K
Sessions
0.5-1.0%
Conv. rate
$700-800
AOV
appliancesdirect.co.uk screenshot
#4 appliancesdirect.co.uk
6.9M
Revenue
1.8M
Sessions
1.5-2.0%
Conv. rate
$225-250
AOV
caple.co.uk screenshot
#5 caple.co.uk
445.8K
Revenue
51.1K
Sessions
1.0-1.5%
Conv. rate
$800-900
AOV
smeguk.com vs top market performers
smeguk.com
top retailers
conversion rate vs average order value for smeguk.com and its competitors
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Revenue share by device at smeguk.com

In August large majority of sales on smeguk.com, 69% was finalized on desktop devices, with 31% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In August large majority of sales on smeguk.com, 69% was finalized on desktop devices, with 31% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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smeguk.com channels

Identify top traffic channels that drive growth for smeguk.comand discover how performance of traffic channels has changed over time.

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smeguk.com Google Ads spend

Evaluate smeguk.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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smeguk.com devices

Review smeguk.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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smeguk.com top markets

Explore smeguk.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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smeguk.com country & global rank

Assess the ranking of smeguk.com among other retailers within its primary country and worldwide.

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