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Home/Insights/Retailers/appliancesdirect.co.uk
TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

Favicon for appliancesdirect.co.ukappliancesdirect.co.uk

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7M
Revenue
Mar 26
1.7M
Sessions
Mar 26
1.0-1.5%
Conv. rate
Mar 26
$275-300
AOV
Mar 26
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  • Main country of store: UNITED KINGDOM
  • Website category: E COMMERCE AND SHOPPING

Appliancesdirect.co.uk is an online platform offering a wide range of household appliances from reputable brands. The website serves as a one-stop shop for customers looking to purchase appliances ranging from washing machines and refrigerators to kitchen gadgets and home entertainment systems.

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appliancesdirect.co.uk Annual Revenue and Growth

appliancesdirect.co.uk's annual sales on its online store amounted to $73.4M in 2025, down 5-10% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$73.4M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
appliancesdirect.co.uk revenue by year

appliancesdirect.co.uk's monthly revenueOVER TIME
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Over the past three months, appliancesdirect.co.uk revenue has experienced decline of 4.3%, compared to the preceding three months.

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appliancesdirect.co.uk revenue decline for last six months
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OVERVIEW
In March 2026, appliancesdirect.co.uk generated $6,971,198 in online sales, significantly surpassing the e-commerce median of $87,386, yet still below qvc.com's $110,955,292. The site achieved a conversion rate of 1.00-1.50%, underperforming compared to the industry high of 3.76%. Its average order value (AOV) ranged between $275-300, while the sector's high AOV is $323. With 1,674,591 sessions, appliancesdirect.co.uk is well below boots.com, the leader at 29,131,775 sessions, and above the median of 37,859, indicating a competitive but challenging position within the e-commerce landscape.
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appliancesdirect.co.uk competitors

appliancesdirect.co.uk, with a revenue of $6,971,198 and a conversion rate of 1.00-1.50%, falls behind in revenue compared to its competitors. appliancecity.co.uk has a lower revenue of $1,949,170 but a higher average order value (AOV) of 800-825$. currys.co.uk dominates the market with a revenue of $248,515,668, significantly higher than the rest, and a high conversion rate of 3.00-3.50%. richersounds.com also outperforms appliancesdirect.co.uk with a revenue of $18,925,768 and a conversion rate of 2.50-3.00%. lg.com boasts a revenue of $164,322,746 and a high AOV of 900-925$, while rdo.co.uk lags behind with a revenue of $438,509 and a lower conversion rate of 0.50-1.00%. Overall, appliancesdirect.co.uk faces tough competition in the market based on revenue and conversion rate metrics as of March 2026.

appliancecity.co.uk screenshot
#1 appliancecity.co.uk
1.9M
Revenue
247.4K
Sessions
0.5-1.0%
Conv. rate
$800-900
AOV
currys.co.uk screenshot
#2 currys.co.uk
248.5M
Revenue
20.7M
Sessions
3.0-3.5%
Conv. rate
$325-350
AOV
samsung.com screenshot
#3 samsung.com
1.7B
Revenue
847.9M
Sessions
0.0-0.5%
Conv. rate
$600-700
AOV
richersounds.com screenshot
#4 richersounds.com
18.9M
Revenue
1.4M
Sessions
2.5-3.0%
Conv. rate
$400-500
AOV
lg.com screenshot
#5 lg.com
164.3M
Revenue
25.6M
Sessions
0.5-1.0%
Conv. rate
$900-1000
AOV
appliancesdirect.co.uk vs top market performers
appliancesdirect.co.uk
top retailers
conversion rate vs average order value for appliancesdirect.co.uk and its competitors
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Revenue share by device at appliancesdirect.co.uk

In March large majority of sales on appliancesdirect.co.uk, 64% was finalized on desktop devices, with 36% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In March large majority of sales on appliancesdirect.co.uk, 64% was finalized on desktop devices, with 36% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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appliancesdirect.co.uk channels

Identify top traffic channels that drive growth for appliancesdirect.co.ukand discover how performance of traffic channels has changed over time.

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appliancesdirect.co.uk Google Ads spend

Evaluate appliancesdirect.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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appliancesdirect.co.uk devices

Review appliancesdirect.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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appliancesdirect.co.uk top markets

Explore appliancesdirect.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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appliancesdirect.co.uk country & global rank

Assess the ranking of appliancesdirect.co.uk among other retailers within its primary country and worldwide.

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