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Sep 2026
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TRANSACTION INTELLIGENCE - SEP 2026 GLOBALLY

Favicon for snapon.comsnapon.com

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7.2M
Revenue
Sep 26
1.8M
Sessions
Sep 26
0.5-1.0%
Conv. rate
Sep 26
$400-500
AOV
Sep 26
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  • Main country of store: UNITED STATES
  • Website category: HOME AND GARDEN

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snapon.com Annual Revenue and Growth

snapon.com's annual sales on its online store amounted to $65.5M in 2025, down 5-10% from the previous year. For 2026, revenue is expected to grow by 0-5%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$65.5M
Annual growth forecast2025/2026
0-5%
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eCommerce Revenue
snapon.com revenue by year

snapon.com's monthly revenueOVER TIME
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Over the past three months, snapon.com revenue has experienced growth of 15%, compared to the preceding three months.

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snapon.com revenue growth for last six months
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OVERVIEW
snapon.com operates in the home and garden category, generating significant metrics for September 2026. The site recorded $7.2 million in online sales, well above the typical home and garden store's $110,000 monthly revenue. With a conversion rate of 0.50-1.00%, snapon.com falls within the typical range of 0.64% to 3.34%. Its average order value (AOV) of $450-475 also sits within the typical home and garden category range of $98 to $681. Furthermore, the site attracted 1.8 million sessions, dramatically higher than a typical home and garden store's 30,400 sessions, showcasing its notable presence in the market.
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snapon.com competitors

The competitive set includes snapon.com, matcotools.com, tekton.com, decked.com, nationaltoolwarehouse.com, and jbtools.com. In September 2026, snapon.com generated a revenue of $7.2 million, ranking second in this group, while leading with 15,800 transactions and 1.8 million sessions. matcotools.com, with a revenue of $1.4 million, saw 3,121 transactions and 459,000 sessions, significantly trailing in all metrics. tekton.com reported $1.8 million in revenue with 9,561 transactions and 430,000 sessions, falling short of snapon.com. decked.com surpassed snapon.com with a revenue of $8.7 million but had fewer transactions at 8,902 and sessions at 633,000. Meanwhile, nationaltoolwarehouse.com struggled with only $102,000 in revenue from 271 transactions and 60,000 sessions. jbtools.com achieved $2.8 million in revenue and 6,817 transactions, alongside 550,000 sessions, but still did not match snapon.com’s overall performance.

matcotools.com screenshot
#1 matcotools.com
1.4M
Revenue
459.2K
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
tekton.com screenshot
#2 tekton.com
1.8M
Revenue
430.2K
Sessions
2.0-2.5%
Conv. rate
$175-200
AOV
decked.com screenshot
#3 decked.com
8.7M
Revenue
633.1K
Sessions
1.0-1.5%
Conv. rate
$900-1000
AOV
nationaltoolwarehouse.com screenshot
#4 nationaltoolwarehouse.com
101.8K
Revenue
60K
Sessions
0.0-0.5%
Conv. rate
$375-400
AOV
jbtools.com screenshot
#5 jbtools.com
2.8M
Revenue
550K
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
snapon.com vs top market performers
snapon.com
top retailers
conversion rate vs average order value for snapon.com and its competitors
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Revenue share by device at snapon.com

In September large majority of sales on snapon.com, 65% was finalized on desktop devices, with 35% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on snapon.com, 65% was finalized on desktop devices, with 35% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries snapon.com operates in

snapon.com is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.

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snapon.com channels

Identify top traffic channels that drive growth for snapon.comand discover how performance of traffic channels has changed over time.

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snapon.com Google Ads spend

Evaluate snapon.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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snapon.com devices

Review snapon.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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snapon.com top markets

Explore snapon.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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snapon.com country & global rank

Assess the ranking of snapon.com among other retailers within its primary country and worldwide.

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