harborfreight.com
Harborfreight.com is a business-to-consumer online store that offers a wide range of tools, machinery, equipment, automotive parts, household goods, and accessories. The website enables customers to explore and purchase products related to construction, gardening, welding, power tools, lighting, storage, and more. It provides nationwide shipping and features weekly discounts.
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harborfreight.com Annual Revenue and Growth
harborfreight.com's annual sales on its online store amounted to $1.6B in 2025, down 5-10% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.
harborfreight.com's monthly revenueOVER TIME
Over the past three months, harborfreight.com revenue has experienced growth of 5.3%, compared to the preceding three months.
harborfreight.com competitors
In June 2026, harborfreight.com significantly outperformed its competitors with a revenue of $162,013,901, fueled by 535,630 transactions and 50,459,185 sessions, leading to an average order value (AOV) of $300-325 and a conversion rate of 1.00-1.50%. In contrast, acehardware.com, while close in revenue at $148,539,911, achieved more transactions (761,239) but with a lower AOV of $175-200 and a higher conversion rate of 2.00-2.50%. grainger.com showed strong AOV at $450-475, yet its revenue was only $79,937,513 from 170,117 transactions. northerntool.com lagged significantly, earning $4,548,471 with just 18,653 transactions. tractorsupply.com and menards.com had revenues of $64,940,784 and $85,544,113, respectively, but both demonstrated lower AOV and conversion rates compared to harborfreight.com, showcasing its robust market position.
Revenue share by device at harborfreight.com
In June large majority of sales on harborfreight.com, 65% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 35% of sales coming from desktop devices.
Industries harborfreight.com operates in
harborfreight.com is tracked across 5 e-commerce industries. Explore market size, leading retailers and benchmarks for each.
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harborfreight.com channels
Identify top traffic channels that drive growth for harborfreight.comand discover how performance of traffic channels has changed over time.
harborfreight.com Google Ads spend
Evaluate harborfreight.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
harborfreight.com devices
Review harborfreight.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
