harborfreight.com
Harborfreight.com is a business-to-consumer online store that offers a wide range of tools, machinery, equipment, automotive parts, household goods, and accessories. The website enables customers to explore and purchase products related to construction, gardening, welding, power tools, lighting, storage, and more. It provides nationwide shipping and features weekly discounts.
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harborfreight.com Annual Revenue and Growth
harborfreight.com's annual sales on its online store amounted to $1.7B in 2024, up 10-20% from the previous year. For 2025, revenue is expected to decline by 5-10%. This would mark a reversal from last year's growth.
harborfreight.com's monthly revenueOVER TIME
Over the past three months, harborfreight.com revenue has experienced growth of 30%, compared to the preceding three months.
harborfreight.com competitors
When comparing harborfreight.com to its competitors in December 2025, we see that harborfreight.com has the highest revenue at $174,146,976. In terms of transactions, harborfreight.com also leads with 685,048 transactions. However, in terms of sessions, acehardware.com takes the lead with 29,599,132 sessions compared to harborfreight.com's 44,684,251 sessions. When looking at average order value (AOV), grainger.com has the highest AOV range of $475-500, while harborfreight.com falls in the range of $250-275. The conversion rate for harborfreight.com falls within the average range at 1.50-2.00%. Overall, harborfreight.com demonstrates strong revenue and transaction numbers compared to its competitors, but there are areas where competitors excel, such as sessions and AOV.
Revenue share by device at harborfreight.com
In December large majority of sales on harborfreight.com, 65% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 35% of sales coming from desktop devices.
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harborfreight.com channels
Identify top traffic channels that drive growth for harborfreight.comand discover how performance of traffic channels has changed over time.
harborfreight.com Google Ads spend
Evaluate harborfreight.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
harborfreight.com devices
Review harborfreight.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
