harborfreight.com
Harborfreight.com is a business-to-consumer online store that offers a wide range of tools, machinery, equipment, automotive parts, household goods, and accessories. The website enables customers to explore and purchase products related to construction, gardening, welding, power tools, lighting, storage, and more. It provides nationwide shipping and features weekly discounts.
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harborfreight.com's revenueOVER TIME
Over the past three months, harborfreight.com revenue has experienced decline of 7%, compared to the preceding three months.
harborfreight.com competitors
In July 2025, Harbor Freight's revenue of $119,284,383 and 467,022 transactions outshine its competitors in some aspects. Northern Tool's revenue is significantly lower at $3,964,968 with 19,050 transactions, while Ace Hardware leads in revenue with $120,182,453 and 713,807 transactions. However, Harbor Freight surpasses Tractor Supply in revenue, with Tractor Supply at $43,790,162 and 355,305 transactions. Menards falls behind Harbor Freight in revenue at $67,536,834 with 310,210 transactions. In terms of sessions, Harbor Freight leads the pack with 44,287,292 sessions. Conversion rates for Harbor Freight range from 1.00-1.50, similar to Menards, while Ace Hardware boasts the highest conversion rate of 2.50-3.00. Overall, Harbor Freight holds its own among competitors in revenue and transactions, with a strong session count, indicating a solid online presence and customer engagement.
Revenue share by device at harborfreight.com
In July large majority of sales on harborfreight.com, 65% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 35% of sales coming from desktop devices.
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harborfreight.com channels
Identify top traffic channels that drive growth for harborfreight.comand discover how performance of traffic channels has changed over time.
harborfreight.com Google Ads spend
Evaluate harborfreight.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
harborfreight.com devices
Review harborfreight.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
