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Oct 2025
All countries
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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36.3M
Revenue
Oct 25
5M
Sessions
Oct 25
1.0-1.5%
Conv. rate
Oct 25
$500-600
AOV
Oct 25
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Sonos.com is a website that offers a range of audio products and accessories. Its product portfolio includes wireless speakers, soundbars, and subwoofers designed for seamless integration and multi-room audio streaming. They also provide accessories like mounts, cables, and stands. The site offers product information, customer support, and shopping options.

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sonos.com Annual Revenue and Growth

sonos.com's annual sales on its online store amounted to $444.9M in 2024, up 0-5% from the previous year. For 2025, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$444.9M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
sonos.com revenue by year

sonos.com's monthly revenueOVER TIME
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Over the past three months, sonos.com revenue has experienced growth of 4.7%, compared to the preceding three months.

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sonos.com revenue growth for last six months
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OVERVIEW
In October 2025, sonos.com achieved impressive performance metrics within the consumer electronics sector, generating $36,277,505 in online sales with a conversion rate of 1.00-1.50%, significantly below the industry high of 4.06%. The site's average order value (AOV) ranged from $550-575, again below the high benchmark of $901, while attracting a notable 4,967,059 sessions, vastly exceeding the median of 51,062 in its category, yet trailing behind market leader samsung.com, which garnered 842,073,298 sessions. Overall, sonos.com stands as a significant player, though still distant from industry giants like apple.com.
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sonos.com competitors

In October 2025, sonos.com outperformed some of its competitors in terms of revenue, with $36,277,505 compared to smarthomesounds.co.uk's $820,185 and worldwidestereo.com's $503,359. However, crutchfield.com dominated in revenue with $76,197,218. sonos.com also had a higher number of transactions with 64,361, surpassing most of its competitors, except for crutchfield.com with 116,680 transactions. In terms of average order value (AOV), sonos.com falls within the mid-range at $550-$575, while audioadvice.com had the highest AOV at $1100-$1125. Conversion rates were relatively similar across the competitors, with sonos.com and most competitors falling between 0.50-1.50%, except for crutchfield.com with a conversion rate of 2.00-2.50%. Overall, while sonos.com excelled in certain areas, such as transactions, it faced tough competition from crutchfield.com in terms of revenue and conversion rate.

smarthomesounds.co.uk screenshot
#1 smarthomesounds.co.uk
820.2K
Revenue
182.1K
Sessions
1.0-1.5%
Conv. rate
$325-350
AOV
worldwidestereo.com screenshot
#2 worldwidestereo.com
503.4K
Revenue
100K
Sessions
0.5-1.0%
Conv. rate
$800-900
AOV
crutchfield.com screenshot
#3 crutchfield.com
76.2M
Revenue
5.4M
Sessions
2.0-2.5%
Conv. rate
$600-700
AOV
audioadvice.com screenshot
#4 audioadvice.com
2.4M
Revenue
309K
Sessions
0.5-1.0%
Conv. rate
$1100-1200
AOV
klipsch.com screenshot
#5 klipsch.com
2.4M
Revenue
563.6K
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
sonos.com vs top market performers
sonos.com
top retailers
conversion rate vs average order value for sonos.com and its competitors
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Revenue share by device at sonos.com

In October large majority of sales on sonos.com, 53% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 47% of sales coming from desktop devices.

In October large majority of sales on sonos.com, 53% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 47% of sales coming from desktop devices.
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sonos.com channels

Identify top traffic channels that drive growth for sonos.comand discover how performance of traffic channels has changed over time.

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sonos.com Google Ads spend

Evaluate sonos.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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sonos.com devices

Review sonos.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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sonos.com top markets

Explore sonos.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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sonos.com country & global rank

Assess the ranking of sonos.com among other retailers within its primary country and worldwide.

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