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Sep 2025
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Home/Insights/Retailers/sugarpill.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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15.6K
Revenue
Sep 25
34.5K
Sessions
Sep 25
0.5-1.0%
Conv. rate
Sep 25
$25-50
AOV
Sep 25
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Sugarpill.com is an online platform that offers a wide range of cosmetic products. They specialize in selling vivid and highly pigmented makeup items such as eyeshadows, lipsticks, and highlighters. The website also provides brushes and accessories needed to create unconventional and vibrant looks.

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sugarpill.com Annual Revenue and Growth

sugarpill.com's annual sales on its online store amounted to $710.1K in 2024, down 50%+ from the previous year. For 2025, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$710.1K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
sugarpill.com revenue by year

sugarpill.com's monthly revenueOVER TIME
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Over the past three months, sugarpill.com revenue has experienced growth of 17%, compared to the preceding three months.

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sugarpill.com revenue growth for last six months
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OVERVIEW
In September 2025, sugarpill.com generated $15,618 in online sales, significantly below the BEAUTY AND COSMETICS median of $40,540, with a conversion rate of 0.50-1.00%, trailing behind the high industry rate of 4.54%. Their average order value (AOV) ranged from $25-50, compared to a high of $203 in the sector. The site recorded 34,529 sessions, above the median of 18,928 but far from sephora.com’s impressive 45,764,193 sessions, indicating potential areas for improvement in traffic and conversion strategies within this competitive market.
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sugarpill.com competitors

In September 2025, sugarpill.com generated $15,618 in revenue from 324 transactions with 34,529 sessions. With an Average Order Value (AOV) between $25-50 and a conversion rate of 0.50-1.00, it competes with similar beauty brands like zpalette.com, which had $4,630 in revenue from 59 transactions and 2,499 sessions, boasting a higher AOV of $75-100 and a conversion rate of 2.00-2.50. However, sugarpill.com falls behind competitors like trixiecosmetics.com, which raked in $744,474 in revenue from 8,633 transactions and 203,096 sessions, with an AOV of $75-100 and a conversion rate of 4.00-4.50. While sugarpill.com may have a lower revenue compared to some competitors, its AOV and conversion rate still put it in a competitive position within the beauty industry.

zpalette.com screenshot
#1 zpalette.com
4.6K
Revenue
2.5K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
mobbeauty.com screenshot
#2 mobbeauty.com
207.4K
Revenue
85K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
trixiecosmetics.com screenshot
#3 trixiecosmetics.com
744.5K
Revenue
203.1K
Sessions
4.0-4.5%
Conv. rate
$75-100
AOV
colouredraine.com screenshot
#4 colouredraine.com
3.1K
Revenue
752
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
honeybeegardens.com screenshot
#5 honeybeegardens.com
44.9K
Revenue
27.4K
Sessions
3.0-3.5%
Conv. rate
$25-50
AOV
sugarpill.com vs top market performers
sugarpill.com
top retailers
conversion rate vs average order value for sugarpill.com and its competitors
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Revenue share by device at sugarpill.com

In September large majority of sales on sugarpill.com, 80% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 20% of sales coming from desktop devices.

In September large majority of sales on sugarpill.com, 80% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 20% of sales coming from desktop devices.
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sugarpill.com channels

Identify top traffic channels that drive growth for sugarpill.comand discover how performance of traffic channels has changed over time.

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sugarpill.com Google Ads spend

Evaluate sugarpill.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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sugarpill.com devices

Review sugarpill.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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sugarpill.com top markets

Explore sugarpill.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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sugarpill.com country & global rank

Assess the ranking of sugarpill.com among other retailers within its primary country and worldwide.

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