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Oct 2025
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Home/Insights/Retailers/sugarpill.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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15.8K
Revenue
Oct 25
26.2K
Sessions
Oct 25
1.0-1.5%
Conv. rate
Oct 25
$25-50
AOV
Oct 25
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Sugarpill.com is an online platform that offers a wide range of cosmetic products. They specialize in selling vivid and highly pigmented makeup items such as eyeshadows, lipsticks, and highlighters. The website also provides brushes and accessories needed to create unconventional and vibrant looks.

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sugarpill.com Annual Revenue and Growth

sugarpill.com's annual sales on its online store amounted to $710.1K in 2024, down 50%+ from the previous year. For 2025, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$710.1K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
sugarpill.com revenue by year

sugarpill.com's monthly revenueOVER TIME
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Over the past three months, sugarpill.com revenue has experienced growth of 17%, compared to the preceding three months.

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sugarpill.com revenue growth for last six months
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OVERVIEW
In October 2025, sugarpill.com, operating in the BEAUTY AND COSMETICS sector, generated $15,770 in online sales, significantly below the industry median of $41,294, with a conversion rate ranging from 1.00% to 1.50%, which is on the lower end compared to the high of 4.65%. The average order value (AOV) was between $25 and $50, also trailing behind the industry high of $202. With 26,213 sessions, sugarpill.com exceeded the median of 18,156, yet remains far from the leading competitor, sephora.com, which recorded an astonishing 49,510,502 sessions.
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sugarpill.com competitors

In October 2025, sugarpill.com had a revenue of $15,770 with 338 transactions and 26,213 sessions, resulting in an average order value (AOV) of $25-50 and a conversion rate of 1.00-1.50%. In comparison, its competitors had varying levels of performance. zpalette.com had a revenue of $6,911 with 92 transactions and 4,022 sessions, showing a higher AOV of $75-100 and a conversion rate of 2.00-2.50%. mobbeauty.com outperformed sugarpill.com with a revenue of $149,625, 1,923 transactions, and 57,078 sessions, boasting an AOV of $75-100 and a conversion rate of 3.00-3.50%. trixiecosmetics.com excelled with a revenue of $511,647, 6,499 transactions, and 153,188 sessions, demonstrating an AOV of $75-100 and a conversion rate of 4.00-4.50%. colouredraine.com had a revenue of $7,626 with 71 transactions and 2,222 sessions, a higher AOV of $100-125, and a conversion rate of 3.00-3.50%. Lastly, honeybeegardens.com achieved a revenue of $30,448 with 588 transactions and 16,606 sessions, showing an AOV of $50-75 and a conversion rate of 3.50-4.00%. Overall, sugarpill.com performed well in terms of revenue and transactions compared to some competitors but lagged behind in sessions, AOV,

zpalette.com screenshot
#1 zpalette.com
6.9K
Revenue
4K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
mobbeauty.com screenshot
#2 mobbeauty.com
149.6K
Revenue
57.1K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
trixiecosmetics.com screenshot
#3 trixiecosmetics.com
511.6K
Revenue
153.2K
Sessions
4.0-4.5%
Conv. rate
$75-100
AOV
colouredraine.com screenshot
#4 colouredraine.com
7.6K
Revenue
2.2K
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
honeybeegardens.com screenshot
#5 honeybeegardens.com
30.4K
Revenue
16.6K
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
sugarpill.com vs top market performers
sugarpill.com
top retailers
conversion rate vs average order value for sugarpill.com and its competitors
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Revenue share by device at sugarpill.com

In October large majority of sales on sugarpill.com, 80% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 20% of sales coming from desktop devices.

In October large majority of sales on sugarpill.com, 80% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 20% of sales coming from desktop devices.
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sugarpill.com channels

Identify top traffic channels that drive growth for sugarpill.comand discover how performance of traffic channels has changed over time.

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sugarpill.com Google Ads spend

Evaluate sugarpill.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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sugarpill.com devices

Review sugarpill.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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sugarpill.com top markets

Explore sugarpill.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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sugarpill.com country & global rank

Assess the ranking of sugarpill.com among other retailers within its primary country and worldwide.

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