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Jul 2025
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Home/Insights/Retailers/sugarpill.com
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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15.1K
Revenue
33.1K
Sessions
0.5-1.0%
Conv. rate
$50-75
AOV
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Sugarpill.com is an online platform that offers a wide range of cosmetic products. They specialize in selling vivid and highly pigmented makeup items such as eyeshadows, lipsticks, and highlighters. The website also provides brushes and accessories needed to create unconventional and vibrant looks.

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sugarpill.com's revenueOVER TIME
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Over the past three months, sugarpill.com revenue has experienced decline of 16%, compared to the preceding three months.

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sugarpill.com revenue decline for last six months
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OVERVIEW
sugarpill.com's performance metrics for July 2025 in the BEAUTY AND COSMETICS industry: online sales revenue of $15,090 (median: $48,182), conversion rate of 0.50-1.00% (high: 4.31%, low: 1.0%), AOV of $50-75 (high: $211, low: $51), and 33,124 sessions (highest: 41,064,568 from sephora.com, median: 20,909).
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sugarpill.com competitors

In July 2025, sugarpill.com lagged behind its competitors in terms of revenue and transactions. zpalette.com generated more revenue with fewer transactions, indicating a higher average order value (AOV) and conversion rate. mobbeauty.com surpassed all others with significantly higher revenue, transactions, sessions, and AOV, suggesting a strong customer base and effective marketing strategies. trixiecosmetics.com also outperformed sugarpill.com with higher revenue, transactions, sessions, AOV, and conversion rate. colouredraine.com had a lower revenue but a higher AOV and conversion rate, indicating a niche market or premium product offering. honeybeegardens.com showed similar revenue to sugarpill.com but had a higher AOV and conversion rate, potentially targeting a different customer segment or employing more effective sales tactics. Overall, sugarpill.com needs to improve its performance metrics to compete effectively with its peers in the industry.

zpalette.com screenshot
#1 zpalette.com
19.3K
Revenue
13K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
mobbeauty.com screenshot
#2 mobbeauty.com
154.7K
Revenue
63.9K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
trixiecosmetics.com screenshot
#3 trixiecosmetics.com
448.9K
Revenue
143.6K
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
colouredraine.com screenshot
#4 colouredraine.com
7.4K
Revenue
2.1K
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
honeybeegardens.com screenshot
#5 honeybeegardens.com
55.1K
Revenue
29.6K
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
sugarpill.com vs top market performers
sugarpill.com
top retailers
conversion rate vs average order value for sugarpill.com and its competitors
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Revenue share by device at sugarpill.com

In July large majority of sales on sugarpill.com, 79% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 21% of sales coming from desktop devices.

In July large majority of sales on sugarpill.com, 79% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 21% of sales coming from desktop devices.
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sugarpill.com channels

Identify top traffic channels that drive growth for sugarpill.comand discover how performance of traffic channels has changed over time.

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sugarpill.com Google Ads spend

Evaluate sugarpill.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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sugarpill.com devices

Review sugarpill.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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sugarpill.com top markets

Explore sugarpill.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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sugarpill.com country & global rank

Assess the ranking of sugarpill.com among other retailers within its primary country and worldwide.

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