Get Your Free 2024 Daily Holiday Revenue Report

Grips
Sep 2024
All countries
Home/Insights/Retailers/colourpop.com
TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

Favicon for colourpop.comcolourpop.com

Get colourpop.com updates
Book a demo
4M
Revenue
2.4M
Sessions
2.5-3.0%
Conversion rate
$50-75
Average order value
Online only revenue for colourpop.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Colourpop.com is an e-commerce platform offering a wide range of cosmetics. The website features a vast collection of makeup products including lipsticks, eyeshadows, blushes, and foundations. They aim to provide an extensive selection of vibrant shades and high-quality products for makeup enthusiasts to explore and incorporate into their beauty routines.

colourpop.com’s revenueOVER TIME
View real-time data

Over the past three months, colourpop.com revenue has experienced decline of 0.22%, compared to the preceding three months.

View real-time data
colourpop.com revenue decline for last six months
Talk to a product specialist to get monthly figures and review YoY comparison
Book a demo
OVERVIEW
In September 2024, colourpop.com, an online store in the BEAUTY AND COSMETICS industry, generated $4,000,701 in revenue with a conversion rate of 2.50-3.00% and an average order value (AOV) of $50-75. They received 2,395,073 sessions. The highest revenue in the category was $114,902,798 from ulta.com, while the highest conversion rate was 4.62% and the highest AOV was $191. sephora.com had the most sessions with 41,256,765, and the median revenue and sessions in the industry were $53,315 and 22,216 respectively.
Read more

colourpop.com competitors

In comparison to its competitors, colourpop.com stands out with a significantly higher revenue of $4,000,701 and a large number of transactions at 67,444 from 2,395,073 sessions in September 2024. The average order value (AOV) for ColourPop falls in the range of $50-$75, and they have a conversion rate of 2.50-3.00%. Looking at similar domains, makeupforever.com comes closest in revenue with $1,601,322, but with only 12,681 transactions from 467,112 sessions. revolutionbeauty.us has a higher AOV at $200-$225, but a lower conversion rate at 4.50-5.00%. glambot.com and fourthraybeauty.com have similar AOV and conversion rates to ColourPop, but significantly lower revenue. zpalette.com lags behind with the lowest revenue and metrics across the board. Overall, ColourPop demonstrates strong performance in revenue and transactions compared to its competitors.

#1 glambot.com
49.2K
Revenue
43.7K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
#2 zpalette.com
9.6K
Revenue
4.8K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
#3 makeupforever.com
1.6M
Revenue
467.1K
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
#4 revolutionbeauty.us
586K
Revenue
56.8K
Sessions
4.5-5.0%
Conv. rate
$200-225
AOV
#5 fourthraybeauty.com
23.1K
Revenue
12.5K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
colourpop.com vs top market performers
colourpop.com
top retailers
conversion rate vs average order value for colourpop.com and its competitors
Talk to a product specialist to see all the competitors
Book a demo

Top products on colourpop.comby revenue

#1 Pokémon x ColourPop Collection
$153.2
Price
$969.7K
Revenue
#2 Twilight
$22.8
Price
$532.2K
Revenue
#3 Twilight x ColourPop Full Collection
$93.2
Price
$440.5K
Revenue
#4 Pallet Town
$28.9
Price
Revenue
#5 Major Mystery Palette Bundle
$15
Price
Revenue
#6 Flowers Moves
$49
Price
Revenue
#7 Hunny Pot
$16
Price
Revenue
#8 Mystery Boo Box
$49
Price
Revenue
#9 Secret Summer
$49
Price
Revenue
#10 Winx Club Forever
$166.2
Price
Revenue
#1 Pokémon x ColourPop Collection
$153.2
Price
$969.7K
Revenue
#2 Twilight
$22.8
Price
$532.2K
Revenue
#3 Twilight x ColourPop Full Collection
$93.2
Price
$440.5K
Revenue
Get access to full product performance analysisBook a demo

colourpop.com brandsby revenue

1
Logo for colourpopColourpop
2
Logo for sol bodySol Body
3
Logo for fourth ray beautyFourth Ray Beauty

colourpop.com categoriesby revenue

Review the entire assortment of this retailer and thousands of others in the Grips app
Book a demo
brands overtime comparison

Gain even more insights with the Grips app

colourpop.com channels

Identify top traffic channels that drive growth for colourpop.comand discover how performance of traffic channels has changed over time.

Book a demo

colourpop.com Google Ads spend

Evaluate colourpop.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Book a demo

colourpop.com devices

Review colourpop.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Book a demo

colourpop.com top markets

Explore colourpop.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Book a demo

colourpop.com country & global rank

Assess the ranking of colourpop.com among other retailers within its primary country and worldwide.

Book a demo
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard