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Nov 2025
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Home/Insights/Retailers/theflyshop.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

Favicon for theflyshop.comtheflyshop.com

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283.7K
Revenue
Nov 25
38.5K
Sessions
Nov 25
2.5-3.0%
Conv. rate
Nov 25
$275-300
AOV
Nov 25
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Theflyshop.com is an online platform that offers fly fishing enthusiasts a wide variety of products for their hobby. The website sells a range of fishing gear including fly rods, reels, lines, and tackle. They also provide outdoor clothing, footwear, and accessories which cater to the needs of fishermen.

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theflyshop.com Annual Revenue and Growth

theflyshop.com's annual sales on its online store amounted to $3.8M in 2024, up 5-10% from the previous year. For 2025, revenue is expected to decline by 0-5%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$3.8M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
theflyshop.com revenue by year

theflyshop.com's monthly revenueOVER TIME
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Over the past three months, theflyshop.com revenue has experienced decline of 17%, compared to the preceding three months.

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theflyshop.com revenue decline for last six months
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OVERVIEW
In November 2025, theflyshop.com, operating in the SPORTS industry, generated online sales revenue of $283,726, significantly surpassing the median of $40,255, but trailing behind the leading competitor pennfishing.com's $599,050. theflyshop.com achieved a conversion rate of 2.50-3.00%, close to the industry high of 3.9%, while its average order value (AOV) ranged from $275-300, under the high benchmark of $382. With 38,466 sessions, it outperformed the median of 7,208 in its sector but fell short of the top competitor's impressive 230,665 sessions, indicating potential growth opportunities.
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theflyshop.com competitors

In November 2025, theflyshop.com generated $283,726 in revenue from 1,017 transactions and 38,466 sessions, with an average order value (AOV) ranging from $275 to $300 and a conversion rate of 2.50-3.00%. Comparing this to its competitors, madriveroutfitters.com outperformed in revenue with $381,015, but had fewer transactions (886) and sessions (37,178) with a higher AOV of $425-$450. tcoflyfishing.com had significantly lower revenue at $28,650 with 142 transactions and 28,263 sessions, while reelflyrod.com and avidmax.com also had lower revenue but similar conversion rates to theflyshop.com. flyfishfood.com had a higher number of transactions and sessions with $226,073 in revenue, but a lower AOV of $75-$100. Overall, theflyshop.com remains competitive in terms of revenue and conversion rate compared to its competitors in the fly fishing industry.

madriveroutfitters.com screenshot
#1 madriveroutfitters.com
381K
Revenue
37.2K
Sessions
2.0-2.5%
Conv. rate
$400-500
AOV
tcoflyfishing.com screenshot
#2 tcoflyfishing.com
28.6K
Revenue
28.3K
Sessions
0.5-1.0%
Conv. rate
$200-225
AOV
reelflyrod.com screenshot
#3 reelflyrod.com
12.9K
Revenue
12.3K
Sessions
0.0-0.5%
Conv. rate
$200-225
AOV
avidmax.com screenshot
#4 avidmax.com
226.8K
Revenue
40.8K
Sessions
2.5-3.0%
Conv. rate
$175-200
AOV
flyfishfood.com screenshot
#5 flyfishfood.com
226.1K
Revenue
96.7K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
theflyshop.com vs top market performers
theflyshop.com
top retailers
conversion rate vs average order value for theflyshop.com and its competitors
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Revenue share by device at theflyshop.com

In November large majority of sales on theflyshop.com, 73% was finalized on desktop devices, with 27% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on theflyshop.com, 73% was finalized on desktop devices, with 27% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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theflyshop.com channels

Identify top traffic channels that drive growth for theflyshop.comand discover how performance of traffic channels has changed over time.

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theflyshop.com Google Ads spend

Evaluate theflyshop.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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theflyshop.com devices

Review theflyshop.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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theflyshop.com top markets

Explore theflyshop.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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theflyshop.com country & global rank

Assess the ranking of theflyshop.com among other retailers within its primary country and worldwide.

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