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Apr 2026
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Home/Insights/Retailers/truebotanicals.com
TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

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179.7K
Revenue
Apr 26
107.3K
Sessions
Apr 26
1.5-2.0%
Conv. rate
Apr 26
$100-125
AOV
Apr 26
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True Botanicals sells skincare and body care products made with natural and organic ingredients. The website offers a range of products, including cleansers, serums, oils, masks, and creams that are formulated to improve skin health. They focus on clean beauty and sustainable practices in their product development.

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truebotanicals.com Annual Revenue and Growth

truebotanicals.com's annual sales on its online store amounted to $2.5M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$2.5M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
truebotanicals.com revenue by year

truebotanicals.com's monthly revenueOVER TIME
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Over the past three months, truebotanicals.com revenue has experienced growth of 3.9%, compared to the preceding three months.

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truebotanicals.com revenue growth for last six months
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OVERVIEW
In April 2026, truebotanicals.com generated $179,709 in online sales, significantly exceeding the BEAUTY AND COSMETICS median of $40,161, while its conversion rate of 1.50-2.00% is above the low end of the industry range but below the high benchmark of 4.38%. The average order value (AOV) ranged from $100-125, contrasting with the high of $195, and the site attracted 107,342 sessions, notably higher than the median of 20,819 but far behind sephora.com’s impressive 84,653,344 sessions, showcasing truebotanicals’ competitive position within the beauty and cosmetics market.
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truebotanicals.com competitors

In April 2026, truebotanicals.com generated $179,709 in revenue from 1,795 transactions, with sessions totaling 107,342 and an average order value (AOV) between $100 and $125. In comparison, credobeauty.com leads the market significantly, amassing $3,426,097 in revenue with a conversion rate of 5.00-5.50% from 540,832 sessions. thedetoxmarket.com follows with $281,829 and a higher conversion rate of 3.00-3.50%. Meanwhile, naturium.com also outperforms truebotanicals.com, generating $1,499,236 from 612,244 sessions and a 2.00-2.50% conversion rate. fekkai.com and clarksbotanicals.com lag with revenues of $25,576 and $32,225, respectively. Notably, clarksbotanicals.com has the highest AOV at $125-150 but still shows lower transaction volume. Overall, truebotanicals.com maintains a competitive position but must enhance its conversion efficiency to keep pace with larger competitors.

thedetoxmarket.com screenshot
#1 thedetoxmarket.com
281.8K
Revenue
104K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
credobeauty.com screenshot
#2 credobeauty.com
3.4M
Revenue
540.8K
Sessions
5.0-5.5%
Conv. rate
$100-125
AOV
fekkai.com screenshot
#3 fekkai.com
25.6K
Revenue
21.1K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
clarksbotanicals.com screenshot
#4 clarksbotanicals.com
32.2K
Revenue
4.1K
Sessions
5.5-6.0%
Conv. rate
$125-150
AOV
naturium.com screenshot
#5 naturium.com
1.5M
Revenue
612.2K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
truebotanicals.com vs top market performers
truebotanicals.com
top retailers
conversion rate vs average order value for truebotanicals.com and its competitors
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Revenue share by device at truebotanicals.com

In April large majority of sales on truebotanicals.com, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In April large majority of sales on truebotanicals.com, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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truebotanicals.com channels

Identify top traffic channels that drive growth for truebotanicals.comand discover how performance of traffic channels has changed over time.

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truebotanicals.com Google Ads spend

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truebotanicals.com devices

Review truebotanicals.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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truebotanicals.com top markets

Explore truebotanicals.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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truebotanicals.com country & global rank

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