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Jan 2026
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Home/Insights/Retailers/truebotanicals.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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134.7K
Revenue
Jan 26
103K
Sessions
Jan 26
1.0-1.5%
Conv. rate
Jan 26
$100-125
AOV
Jan 26
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True Botanicals sells skincare and body care products made with natural and organic ingredients. The website offers a range of products, including cleansers, serums, oils, masks, and creams that are formulated to improve skin health. They focus on clean beauty and sustainable practices in their product development.

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truebotanicals.com Annual Revenue and Growth

truebotanicals.com's annual sales on its online store amounted to $2.5M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$2.5M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
truebotanicals.com revenue by year

truebotanicals.com's monthly revenueOVER TIME
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Over the past three months, truebotanicals.com revenue has experienced growth of 31%, compared to the preceding three months.

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truebotanicals.com revenue growth for last six months
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OVERVIEW
In January 2026, truebotanicals.com generated $134,686 in online sales, significantly outperforming the BEAUTY AND COSMETICS median of $51,477, while also achieving a conversion rate between 1.00-1.50%, lower than the category's high of 4.7%. With an average order value (AOV) of $100-125, truebotanicals.com sits below the high AOV benchmark of $194. The site attracted 103,022 sessions, exceeding the median of 22,631, yet falling short of ulta.com’s impressive 47,691,438 sessions, indicating solid engagement relative to industry norms despite being dwarfed by the leading competitor in the sector.
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truebotanicals.com competitors

In January 2026, truebotanicals.com had a revenue of $134,686 from 1,298 transactions with 103,022 sessions, boasting an average order value (AOV) of $100-125 and a conversion rate of 1.00-1.50%. Compared to its competitors, truebotanicals.com falls behind in revenue generation. thedetoxmarket.com leads the pack with a revenue of $913,281 from 4,780 transactions and 116,321 sessions, with an AOV of $175-200 and a conversion rate of 4.00-4.50%. Similarly, credobeauty.com and naturium.com outperform truebotanicals.com in terms of revenue, transactions, and sessions. clarkbotanicals.com impresses with a high conversion rate of 6.50-7.00%, showcasing its ability to convert sessions into transactions effectively. fekkai.com, on the other hand, has a lower revenue but a similar AOV and conversion rate to truebotanicals.com.

thedetoxmarket.com screenshot
#1 thedetoxmarket.com
913.3K
Revenue
116.3K
Sessions
4.0-4.5%
Conv. rate
$175-200
AOV
credobeauty.com screenshot
#2 credobeauty.com
4.2M
Revenue
489.9K
Sessions
4.0-4.5%
Conv. rate
$175-200
AOV
fekkai.com screenshot
#3 fekkai.com
43K
Revenue
32.1K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
clarksbotanicals.com screenshot
#4 clarksbotanicals.com
56.4K
Revenue
6.9K
Sessions
6.5-7.0%
Conv. rate
$125-150
AOV
naturium.com screenshot
#5 naturium.com
941.3K
Revenue
938.1K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
truebotanicals.com vs top market performers
truebotanicals.com
top retailers
conversion rate vs average order value for truebotanicals.com and its competitors
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Revenue share by device at truebotanicals.com

In January large majority of sales on truebotanicals.com, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on truebotanicals.com, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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truebotanicals.com channels

Identify top traffic channels that drive growth for truebotanicals.comand discover how performance of traffic channels has changed over time.

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truebotanicals.com Google Ads spend

Evaluate truebotanicals.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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truebotanicals.com devices

Review truebotanicals.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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truebotanicals.com top markets

Explore truebotanicals.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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truebotanicals.com country & global rank

Assess the ranking of truebotanicals.com among other retailers within its primary country and worldwide.

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