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May 2026
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Home/Insights/Retailers/truebotanicals.com
TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

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325.8K
Revenue
May 26
151.4K
Sessions
May 26
1.5-2.0%
Conv. rate
May 26
$125-150
AOV
May 26
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True Botanicals sells skincare and body care products made with natural and organic ingredients. The website offers a range of products, including cleansers, serums, oils, masks, and creams that are formulated to improve skin health. They focus on clean beauty and sustainable practices in their product development.

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truebotanicals.com Annual Revenue and Growth

truebotanicals.com's annual sales on its online store amounted to $2.5M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$2.5M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
truebotanicals.com revenue by year

truebotanicals.com's monthly revenueOVER TIME
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Over the past three months, truebotanicals.com revenue has experienced growth of 85%, compared to the preceding three months.

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truebotanicals.com revenue growth for last six months
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OVERVIEW
In May 2026, truebotanicals.com generated $325,757 in online sales, significantly surpassing the BEAUTY AND COSMETICS median of $41,533, while its conversion rate ranged between 1.50-2.00%, below the high benchmark of 4.55% but above the low of 1.21%. The average order value (AOV) stood at $125-150, below the high of $205 yet above the low of $50. With 151,364 sessions, truebotanicals.com outperformed the industry median of 16,416 but fell short compared to sephora.com's staggering 60,095,887 sessions, illustrating its competitive positioning within a thriving market.
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truebotanicals.com competitors

In May 2026, truebotanicals.com generated a revenue of $325,757 from 2,321 transactions across 151,364 sessions, resulting in an average order value (AOV) of $125-150 and a conversion rate of 1.50-2.00%. Comparatively, competitors like thedetoxmarket.com and credobeauty.com excelled with revenues of $1,345,915 and $6,536,831, respectively, showcasing higher conversion rates of 4.00-4.50% and 4.50-5.00%. Notably, naturium.com had a higher revenue at $1,959,800 but a similar AOV of $100-125, maintaining a conversion rate of 1.50-2.00%. In contrast, clarksbotanicals.com outperformed truebotanicals.com with a higher conversion rate of 5.50-6.00% and lower overall metrics. Lastly, fekkai.com struggled with a modest revenue of $59,528, reflecting a conversion rate identical to truebotanicals.com. This highlights the competitive landscape, where truebotanicals.com must improve metrics to enhance market position.

thedetoxmarket.com screenshot
#1 thedetoxmarket.com
1.3M
Revenue
167.3K
Sessions
4.0-4.5%
Conv. rate
$175-200
AOV
credobeauty.com screenshot
#2 credobeauty.com
6.5M
Revenue
572.3K
Sessions
4.5-5.0%
Conv. rate
$225-250
AOV
fekkai.com screenshot
#3 fekkai.com
59.5K
Revenue
24.6K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
clarksbotanicals.com screenshot
#4 clarksbotanicals.com
19.9K
Revenue
2.4K
Sessions
5.5-6.0%
Conv. rate
$125-150
AOV
naturium.com screenshot
#5 naturium.com
2M
Revenue
892.7K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
truebotanicals.com vs top market performers
truebotanicals.com
top retailers
conversion rate vs average order value for truebotanicals.com and its competitors
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Revenue share by device at truebotanicals.com

In May large majority of sales on truebotanicals.com, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In May large majority of sales on truebotanicals.com, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries truebotanicals.com operates in

truebotanicals.com is tracked across 10 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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truebotanicals.com channels

Identify top traffic channels that drive growth for truebotanicals.comand discover how performance of traffic channels has changed over time.

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truebotanicals.com Google Ads spend

Evaluate truebotanicals.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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truebotanicals.com devices

Review truebotanicals.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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truebotanicals.com top markets

Explore truebotanicals.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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truebotanicals.com country & global rank

Assess the ranking of truebotanicals.com among other retailers within its primary country and worldwide.

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