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Oct 2025
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Home/Insights/Retailers/underwearexpert.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

Favicon for underwearexpert.comunderwearexpert.com

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45.7K
Revenue
Oct 25
59.4K
Sessions
Oct 25
1.0-1.5%
Conv. rate
Oct 25
$75-100
AOV
Oct 25
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Underwearexpert.com is a website that offers various types of underwear for both men and women. The wide range of selection includes briefs, boxers, trunks, and lingerie. It provides unbiased reviews, articles, and tips pertaining to underwear, enabling customers to make informed purchasing decisions.

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underwearexpert.com Annual Revenue and Growth

underwearexpert.com's annual sales on its online store amounted to $1.6M in 2024, up 0-5% from the previous year. For 2025, revenue is expected to decline by 50%+. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$1.6M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
underwearexpert.com revenue by year

underwearexpert.com's monthly revenueOVER TIME
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Over the past three months, underwearexpert.com revenue has experienced decline of 28%, compared to the preceding three months.

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underwearexpert.com revenue decline for last six months
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OVERVIEW
In October 2025, underwearexpert.com generated $45,681 in online sales, significantly below the FASHION AND APPAREL median of $80,524, with a conversion rate of 1.00-1.50%, trailing the industry high of 3.36%. Its average order value (AOV) ranged from $75 to $100, which is slightly above the low end of the sector. The site attracted 59,406 sessions, outperforming the median of 33,163, but falling far short of industry leader shein.com’s staggering 321,650,758 sessions. Overall, underwearexpert.com exhibits moderate performance compared to industry benchmarks in revenue, conversion, and traffic metrics.
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underwearexpert.com competitors

When comparing underwearexpert.com to its competitors in October 2025, it is evident that some competitors outperform in certain metrics. For example, skullandbones.com leads in revenue with $239,854, followed by andrewchristian.com with $500,026. In terms of transactions, andrewchristian.com also excels with 5,248 transactions, while skullandbones.com follows closely behind with 2,511 transactions. However, underwearexpert.com holds its own with a solid revenue of $45,681 and 601 transactions. When looking at conversion rates, mensunderwearstore.com and 2xist.com have higher rates of 2.00-2.50, compared to underwearexpert.com's 1.00-1.50. Overall, while underwearexpert.com may not be the top performer in all metrics, it maintains a competitive position within the market alongside its strong competitors.

skullandbones.com screenshot
#1 skullandbones.com
239.9K
Revenue
96.5K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
mensunderwearstore.com screenshot
#2 mensunderwearstore.com
120.6K
Revenue
67.5K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
freshpair.com screenshot
#3 freshpair.com
62.3K
Revenue
36.4K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
2xist.com screenshot
#4 2xist.com
170.8K
Revenue
91K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
andrewchristian.com screenshot
#5 andrewchristian.com
500K
Revenue
344.4K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
underwearexpert.com vs top market performers
underwearexpert.com
top retailers
conversion rate vs average order value for underwearexpert.com and its competitors
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Revenue share by device at underwearexpert.com

In October large majority of sales on underwearexpert.com, 75% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 25% of sales coming from desktop devices.

In October large majority of sales on underwearexpert.com, 75% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 25% of sales coming from desktop devices.
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underwearexpert.com channels

Identify top traffic channels that drive growth for underwearexpert.comand discover how performance of traffic channels has changed over time.

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underwearexpert.com Google Ads spend

Evaluate underwearexpert.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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underwearexpert.com devices

Review underwearexpert.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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underwearexpert.com top markets

Explore underwearexpert.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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underwearexpert.com country & global rank

Assess the ranking of underwearexpert.com among other retailers within its primary country and worldwide.

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