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Dec 2025
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Home/Insights/Retailers/underwearexpert.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

Favicon for underwearexpert.comunderwearexpert.com

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118.5K
Revenue
Dec 25
66.4K
Sessions
Dec 25
2.0-2.5%
Conv. rate
Dec 25
$75-100
AOV
Dec 25
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Underwearexpert.com is a website that offers various types of underwear for both men and women. The wide range of selection includes briefs, boxers, trunks, and lingerie. It provides unbiased reviews, articles, and tips pertaining to underwear, enabling customers to make informed purchasing decisions.

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underwearexpert.com Annual Revenue and Growth

underwearexpert.com's annual sales on its online store amounted to $1.6M in 2024, up 0-5% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$1.6M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
underwearexpert.com revenue by year

underwearexpert.com's monthly revenueOVER TIME
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Over the past three months, underwearexpert.com revenue has experienced growth of 49%, compared to the preceding three months.

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underwearexpert.com revenue growth for last six months
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OVERVIEW
In December 2025, underwearexpert.com generated $118,522 in online sales, surpassing the lifestyle/fashion and apparel median of $92,600, with a conversion rate between 2.00-2.50%, slightly below the industry high of 3.17%. The average order value (AOV) ranged from $75-100, aligning with the lower threshold in the sector. With 66,372 sessions, it outperformed the median of 39,789 but fell short compared to top competitor shein.com, which had 304,519,814 sessions. Despite the competitive landscape, underwearexpert.com showcases solid performance metrics within its niche, indicating potential for growth.
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underwearexpert.com competitors

In December 2025, underwearexpert.com had a revenue of $118,522 from 1,460 transactions and 66,372 sessions with a conversion rate of 2.00-2.50%. Comparing this to its competitors, skullandbones.com had a higher revenue of $154,981 from 1,724 transactions and 71,790 sessions with a similar conversion rate. mensunderwearstore.com had a lower revenue of $101,182 with 1,338 transactions and 68,099 sessions, but a slightly lower conversion rate. freshpair.com performed well with a revenue of $145,323, 1,809 transactions, 82,105 sessions, and a comparable conversion rate. 2xist.com outperformed all competitors with a revenue of $298,189, 3,809 transactions, 152,595 sessions, and the same conversion rate as underwearexpert.com. andrewchristian.com had a revenue of $140,620 with 1,211 transactions, 160,230 sessions, a higher average order value, and a lower conversion rate.

skullandbones.com screenshot
#1 skullandbones.com
155K
Revenue
71.8K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
mensunderwearstore.com screenshot
#2 mensunderwearstore.com
101.2K
Revenue
68.1K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
freshpair.com screenshot
#3 freshpair.com
145.3K
Revenue
82.1K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
2xist.com screenshot
#4 2xist.com
298.2K
Revenue
152.6K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
andrewchristian.com screenshot
#5 andrewchristian.com
140.6K
Revenue
160.2K
Sessions
0.5-1.0%
Conv. rate
$100-125
AOV
underwearexpert.com vs top market performers
underwearexpert.com
top retailers
conversion rate vs average order value for underwearexpert.com and its competitors
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Revenue share by device at underwearexpert.com

In December large majority of sales on underwearexpert.com, 75% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 25% of sales coming from desktop devices.

In December large majority of sales on underwearexpert.com, 75% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 25% of sales coming from desktop devices.
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underwearexpert.com channels

Identify top traffic channels that drive growth for underwearexpert.comand discover how performance of traffic channels has changed over time.

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underwearexpert.com Google Ads spend

Evaluate underwearexpert.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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underwearexpert.com devices

Review underwearexpert.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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underwearexpert.com top markets

Explore underwearexpert.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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underwearexpert.com country & global rank

Assess the ranking of underwearexpert.com among other retailers within its primary country and worldwide.

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