Get Your Free 2026 Daily Holiday Revenue Report

2026 Holiday Report

Grips
Dec 2025
All countries
Home/Insights/Retailers/freshpair.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

Favicon for freshpair.comfreshpair.com

Start benchmarking for free
Sign in with GoogleSign up with Google
145.3K
Revenue
Dec 25
82.1K
Sessions
Dec 25
2.0-2.5%
Conv. rate
Dec 25
$75-100
AOV
Dec 25
Loading...

Freshpair.com is an online retailer offering a broad range of undergarments and lingerie for both men and women. Their inventory includes various styles of Bras, underwear, shapewear, loungewear, and swimwear. The website strives to provide shoppers with an extensive selection of undergarments from numerous brands, catering to diverse preferences and needs.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

freshpair.com Annual Revenue and Growth

freshpair.com's annual sales on its online store amounted to $2.6M in 2024, up 5-10% from the previous year. For 2025, revenue is expected to decline by 50%+. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$2.6M
Annual growth forecast2024/2025
<0%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
freshpair.com revenue by year

freshpair.com's monthly revenueOVER TIME
View real-time data

Over the past three months, freshpair.com revenue has experienced decline of 2.4%, compared to the preceding three months.

View real-time data
freshpair.com revenue decline for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In December 2025, freshpair.com generated $145,323 in online sales, significantly surpassing the FASHION AND APPAREL median of $92,600, with a conversion rate between 2.00-2.50%, slightly below the high benchmark of 3.17%. The Average Order Value (AOV) ranged from $75 to $100, matching the lower end of the industry standard, while their sessions totaled 82,105, notably above the median of 39,789, yet far from the highest traffic seen on shein.com at 304,519,814, indicating solid performance within a competitive market.
Read more

freshpair.com competitors

freshpair.com falls in the middle of the pack when compared to its competitors in the online underwear market as of December 2025. While it generated $145,323 in revenue from 1,809 transactions and 82,105 sessions with a conversion rate of 2.00-2.50%, it was outperformed by mensuas.com, which had the highest revenue at $402,169 from 4,692 transactions and 87,663 sessions with a conversion rate of 5.00-5.50%. freshpair.com did, however, outperform mensunderwearstore.com, erogenos.com, 2xist.com, and skiviez.com in terms of revenue. Overall, freshpair.com holds its own in the competitive online underwear market but could potentially improve its conversion rate to compete more effectively with the top performers.

mensunderwearstore.com screenshot
#1 mensunderwearstore.com
101.2K
Revenue
68.1K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
mensuas.com screenshot
#2 mensuas.com
402.2K
Revenue
87.7K
Sessions
5.0-5.5%
Conv. rate
$75-100
AOV
erogenos.com screenshot
#3 erogenos.com
52.1K
Revenue
21K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
2xist.com screenshot
#4 2xist.com
298.2K
Revenue
152.6K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
skiviez.com screenshot
#5 skiviez.com
84.1K
Revenue
51K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
freshpair.com vs top market performers
freshpair.com
top retailers
conversion rate vs average order value for freshpair.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at freshpair.com

In December large majority of sales on freshpair.com, 89% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 11% of sales coming from desktop devices.

In December large majority of sales on freshpair.com, 89% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 11% of sales coming from desktop devices.
Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

freshpair.com channels

Identify top traffic channels that drive growth for freshpair.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

freshpair.com Google Ads spend

Evaluate freshpair.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

freshpair.com devices

Review freshpair.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

freshpair.com top markets

Explore freshpair.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

freshpair.com country & global rank

Assess the ranking of freshpair.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard