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Oct 2025
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Home/Insights/Retailers/freshpair.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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62.3K
Revenue
Oct 25
36.4K
Sessions
Oct 25
2.5-3.0%
Conv. rate
Oct 25
$50-75
AOV
Oct 25
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Freshpair.com is an online retailer offering a broad range of undergarments and lingerie for both men and women. Their inventory includes various styles of Bras, underwear, shapewear, loungewear, and swimwear. The website strives to provide shoppers with an extensive selection of undergarments from numerous brands, catering to diverse preferences and needs.

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freshpair.com Annual Revenue and Growth

freshpair.com's annual sales on its online store amounted to $2.6M in 2024, up 5-10% from the previous year. For 2025, revenue is expected to decline by 50%+. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$2.6M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
freshpair.com revenue by year

freshpair.com's monthly revenueOVER TIME
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Over the past three months, freshpair.com revenue has experienced decline of 18%, compared to the preceding three months.

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freshpair.com revenue decline for last six months
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OVERVIEW
In October 2025, freshpair.com, operating in the FASHION AND APPAREL sector, generated $62,267 in online sales, falling short of the industry median of $80,524, while the leading competitor, shein.com, achieved an impressive $977,396,912. The site maintained a conversion rate of 2.50-3.00%, slightly below the high benchmark of 3.36%, with an average order value (AOV) ranging from $50-75, compared to the sector's high of $378. freshpair.com attracted 36,408 sessions, surpassing the median of 33,163 but far behind shein.com's overwhelming 321,650,758 sessions, highlighting the competitive landscape.
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freshpair.com competitors

freshpair.com, with a revenue of $62,267 from 932 transactions and 36,408 sessions in October 2025, competes with several key players in the online underwear market. mensunderwearstore.com outperforms Freshpair in terms of revenue, with $120,569 from 1,641 transactions and 67,508 sessions. mensuas.com leads in revenue with $254,092 from 2,648 transactions and 47,335 sessions, boasting a high conversion rate of 5.50-6.00%. erogenos.com falls behind Freshpair in revenue at $78,888 but has a higher average order value (AOV) of $125-150. 2xist.com surpasses Freshpair in revenue with $170,766 and a higher number of transactions and sessions. skiviez.com lags in revenue compared to Freshpair, with $69,781 from 760 transactions and 41,659 sessions. Despite strong competition, Freshpair maintains a solid performance with a balanced AOV and conversion rate.

mensunderwearstore.com screenshot
#1 mensunderwearstore.com
120.6K
Revenue
67.5K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
mensuas.com screenshot
#2 mensuas.com
254.1K
Revenue
47.3K
Sessions
5.5-6.0%
Conv. rate
$75-100
AOV
erogenos.com screenshot
#3 erogenos.com
78.9K
Revenue
26.1K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
2xist.com screenshot
#4 2xist.com
170.8K
Revenue
91K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
skiviez.com screenshot
#5 skiviez.com
69.8K
Revenue
41.7K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
freshpair.com vs top market performers
freshpair.com
top retailers
conversion rate vs average order value for freshpair.com and its competitors
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Revenue share by device at freshpair.com

In October large majority of sales on freshpair.com, 89% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 11% of sales coming from desktop devices.

In October large majority of sales on freshpair.com, 89% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 11% of sales coming from desktop devices.
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freshpair.com channels

Identify top traffic channels that drive growth for freshpair.comand discover how performance of traffic channels has changed over time.

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freshpair.com Google Ads spend

Evaluate freshpair.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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freshpair.com devices

Review freshpair.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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freshpair.com top markets

Explore freshpair.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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freshpair.com country & global rank

Assess the ranking of freshpair.com among other retailers within its primary country and worldwide.

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