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May 2025
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Home/Insights/Retailers/freshpair.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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51.1K
Revenue
24.8K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
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Freshpair.com is an online retailer offering a broad range of undergarments and lingerie for both men and women. Their inventory includes various styles of Bras, underwear, shapewear, loungewear, and swimwear. The website strives to provide shoppers with an extensive selection of undergarments from numerous brands, catering to diverse preferences and needs.

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freshpair.com's revenueOVER TIME
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Over the past three months, freshpair.com revenue has experienced decline of 76%, compared to the preceding three months.

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freshpair.com revenue decline for last six months
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Top products on freshpair.comby revenue

#1 Calvin Klein Intense Power Lounge Long Sleeve Hoodie NM1966
$26
Price
$6.4K
Revenue
#2 Calvin Klein Intense Power Micro Boxer Brief 3-Pack NB2594
$26.2
Price
$5.5K
Revenue
#3 UGG Women Blanche II Robe 1095613
$29.5
Price
$5K
Revenue
#4 Glamorise Wonder Wire Front Close Smoothing Underwire Bra 1247
$29.5
Price
Revenue
#5 Hanky Panky Stretch Original Rise Lace Plus Size Thong 4811X
$9.6
Price
Revenue
#6 Ergo Wear Max XX Boxer Brief EW1290
$44
Price
Revenue
#7 Wacoal Embrace Lace Contour Bra 853191
$66.7
Price
Revenue
#8 Glamorise Women's Magic Lift Front Close Posture Back Bra Black - 1265
$29.2
Price
Revenue
#9 Andrew Christian Massive Leg Harness 3239
$39
Price
Revenue
#10 Glamorise Everyday Seamless Support T-Shirt Bra 1080
$28.2
Price
Revenue
#1 Calvin Klein Intense Power Lounge Long Sleeve Hoodie NM1966
$26
Price
$6.4K
Revenue
#2 Calvin Klein Intense Power Micro Boxer Brief 3-Pack NB2594
$26.2
Price
$5.5K
Revenue
#3 UGG Women Blanche II Robe 1095613
$29.5
Price
$5K
Revenue
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OVERVIEW
freshpair.com, a FASHION AND APPAREL industry website, observed a revenue of $51,132 for online sales in May 2025, with a median revenue of $81,783 in the category. The conversion rate ranged from 2.50% to 3.00%, falling within the range of high and low conversion rates in the industry. The average order value (AOV) was between $50-75, compared to the high AOV of $415 and low AOV of $82 in FASHION AND APPAREL. The website had 24,826 sessions, with the highest recorded at 224,142,058 on shein.com and a median of 33,223 sessions in the industry.
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freshpair.com competitors

In May 2025, freshpair.com generated $51,132 in revenue from 686 transactions and 24,826 sessions, with an Average Order Value (AOV) ranging from $50 to $75 and a conversion rate of 2.50-3.00%. Compared to its competitors, freshpair.com falls behind in terms of revenue and transactions. mensunderwearstore.com leads the pack with $157,679 in revenue from 1,783 transactions and 75,634 sessions, with an AOV of $75-100 and a conversion rate of 2.00-2.50%. Similarly, mensuas.com outperforms freshpair.com with $220,162 in revenue from 2,045 transactions and 38,180 sessions, boasting an AOV of $100-125 and a high conversion rate of 5.00-5.50%. While freshpair.com's AOV and conversion rate are competitive, its revenue and transactions metrics indicate room for growth in order to catch up to the top performers in the online underwear market.

mensunderwearstore.com screenshot
#1 mensunderwearstore.com
157.7K
Revenue
75.6K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
mensuas.com screenshot
#2 mensuas.com
220.2K
Revenue
38.2K
Sessions
5.0-5.5%
Conv. rate
$100-125
AOV
erogenos.com screenshot
#3 erogenos.com
37.4K
Revenue
13.8K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
2xist.com screenshot
#4 2xist.com
280.1K
Revenue
108.3K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
skiviez.com screenshot
#5 skiviez.com
108.1K
Revenue
63.4K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
freshpair.com vs top market performers
freshpair.com
top retailers
conversion rate vs average order value for freshpair.com and its competitors
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Revenue share by device at freshpair.com

In May large majority of sales on freshpair.com, 68% was finalized on mobile devices, with 32% of sales coming from desktop devices.

In May large majority of sales on freshpair.com, 68% was finalized on mobile devices, with 32% of sales coming from desktop devices.
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brands overtime comparison

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freshpair.com channels

Identify top traffic channels that drive growth for freshpair.comand discover how performance of traffic channels has changed over time.

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freshpair.com Google Ads spend

Evaluate freshpair.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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freshpair.com devices

Review freshpair.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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freshpair.com top markets

Explore freshpair.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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freshpair.com country & global rank

Assess the ranking of freshpair.com among other retailers within its primary country and worldwide.

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