freshpair.com
Freshpair.com is an online retailer offering a broad range of undergarments and lingerie for both men and women. Their inventory includes various styles of Bras, underwear, shapewear, loungewear, and swimwear. The website strives to provide shoppers with an extensive selection of undergarments from numerous brands, catering to diverse preferences and needs.
GRIPS CUSTOMERS & RESEARCH PARTNERS
freshpair.com Annual Revenue and Growth
freshpair.com's annual sales on its online store amounted to $2.6M in 2024, up 5-10% from the previous year. For 2025, revenue is expected to decline by 50%+. This would mark a reversal from last year's growth.
freshpair.com's monthly revenueOVER TIME
Over the past three months, freshpair.com revenue has experienced growth of 197%, compared to the preceding three months.
freshpair.com competitors
In August 2025, freshpair.com generated a revenue of $96,365 from 1,275 transactions and 51,841 sessions, with an average order value (AOV) of $75-$100 and a conversion rate of 2.00-2.50%. Compared to its competitors, mensunderwearstore.com had a higher revenue of $115,094 with 1,484 transactions and 69,244 sessions, maintaining similar AOV and conversion rates. On the other hand, mensuas.com outperformed freshpair.com in revenue with $147,803, 1,579 transactions, and 30,279 sessions, showcasing a higher conversion rate of 5.00-5.50%. erogenos.com, 2xist.com, and skiviez.com also displayed varying performances in revenue, transactions, sessions, AOV, and conversion rates when compared to freshpair.com, highlighting the diverse landscape of the online men's underwear market in 2025.
Revenue share by device at freshpair.com
In August large majority of sales on freshpair.com, 89% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 11% of sales coming from desktop devices.
Gain even more insights with the Grips app
freshpair.com channels
Identify top traffic channels that drive growth for freshpair.comand discover how performance of traffic channels has changed over time.
freshpair.com Google Ads spend
Evaluate freshpair.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
freshpair.com devices
Review freshpair.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
