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Dec 2025
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Home/Insights/Retailers/skullandbones.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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155K
Revenue
Dec 25
71.8K
Sessions
Dec 25
2.0-2.5%
Conv. rate
Dec 25
$75-100
AOV
Dec 25
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Skullandbones.com is an online platform offering a variety of products. Their inventory includes apparel, accessories, and art. These items feature designs related to skulls and bones, catering to individuals fond of alternative fashion and dark aesthetics. The website provides a convenient shopping experience with straightforward navigation and secure payment options.

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skullandbones.com Annual Revenue and Growth

skullandbones.com's annual sales on its online store amounted to $2.5M in 2024, down 0-5% from the previous year. For 2025, revenue is expected to decline by 10-20%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$2.5M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
skullandbones.com revenue by year

skullandbones.com's monthly revenueOVER TIME
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Over the past three months, skullandbones.com revenue has experienced decline of 12%, compared to the preceding three months.

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skullandbones.com revenue decline for last six months
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OVERVIEW
In December 2025, skullandbones.com generated online sales revenue of $154,981, exceeding the industry median of $144,307, with a conversion rate of 2.00-2.50%, below the high of 3.96%. The average order value (AOV) ranged from $75 to $100, while sessions totaled 71,790, surpassing the median of 51,536. Despite performing well against competitors like nintendo.com, which leads the industry with $284,802,824 in revenue and 78,208,767 sessions, skullandbones.com demonstrates solid metrics, indicating a growing presence in the games, video games, consoles, and accessories market.
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skullandbones.com competitors

In December 2025, skullandbones.com had a revenue of $154,981 with 1,724 transactions and 71,790 sessions, boasting an average order value (AOV) of $75-$100 and a conversion rate of 2.00-2.50%. Compared to its competitors, marcomarcounderwear.com had a lower revenue of $7,853 but a higher AOV of $125-$150 and a similar conversion rate of 2.50-3.00%. mensunderwearstore.com had a revenue of $101,182 with 1,338 transactions and 68,099 sessions, matching skullandbones.com in AOV and falling slightly behind in conversion rate at 1.50-2.00%. 2xist.com outperformed skullandbones.com with a revenue of $298,189, 3,809 transactions, and 152,595 sessions, but shared a similar AOV and conversion rate range. timoteo.net had a revenue of $96,756, 838 transactions, and 56,356 sessions, along with a higher AOV range of $100-$125 but a lower conversion rate of 1.00-1.50%. mensuas.com excelled with a revenue of $402,169, 4,692 transactions, and 87,663 sessions, demonstrating the highest conversion rate range of 5.00-5.50% despite sharing the same AOV as skullandbones.com.

marcomarcounderwear.com screenshot
#1 marcomarcounderwear.com
7.9K
Revenue
1.9K
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
mensunderwearstore.com screenshot
#2 mensunderwearstore.com
101.2K
Revenue
68.1K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
2xist.com screenshot
#3 2xist.com
298.2K
Revenue
152.6K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
timoteo.net screenshot
#4 timoteo.net
96.8K
Revenue
56.4K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
mensuas.com screenshot
#5 mensuas.com
402.2K
Revenue
87.7K
Sessions
5.0-5.5%
Conv. rate
$75-100
AOV
skullandbones.com vs top market performers
skullandbones.com
top retailers
conversion rate vs average order value for skullandbones.com and its competitors
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Revenue share by device at skullandbones.com

In December large majority of sales on skullandbones.com, 51% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 49% of sales coming from desktop devices.

In December large majority of sales on skullandbones.com, 51% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 49% of sales coming from desktop devices.
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skullandbones.com channels

Identify top traffic channels that drive growth for skullandbones.comand discover how performance of traffic channels has changed over time.

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skullandbones.com Google Ads spend

Evaluate skullandbones.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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skullandbones.com devices

Review skullandbones.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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skullandbones.com top markets

Explore skullandbones.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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skullandbones.com country & global rank

Assess the ranking of skullandbones.com among other retailers within its primary country and worldwide.

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