vitaminshoppe.com
Vitaminshoppe.com is an online platform that sells a wide variety of health and wellness products, including vitamins, supplements, herbal remedies, sports nutrition, and beauty care items. Visitors can find a range of brands and products to support and enhance their overall well-being and lifestyle choices on the site.
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vitaminshoppe.com Annual Revenue and Growth
vitaminshoppe.com's annual sales on its online store amounted to $78M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.
vitaminshoppe.com's monthly revenueOVER TIME
Over the past three months, vitaminshoppe.com revenue has experienced growth of 57%, compared to the preceding three months.
vitaminshoppe.com competitors
In March 2026, when comparing vitaminshoppe.com to its competitors in the online vitamin and supplement space, some key metrics stand out. vitaminshoppe.com generated $12,127,099 in revenue from 112,223 transactions and 2,956,810 sessions with an average order value (AOV) of $100-$125 and a conversion rate of 3.50-4.00%. In comparison, gnc.com had higher revenue at $15,368,838 but with more transactions and sessions, while iherb.com dominated with $198,792,745 in revenue from 1,864,573 transactions and 43,456,810 sessions, showcasing a higher AOV and competitive conversion rate. vitacost.com excelled in conversion rate at 8.00-8.50% with a higher AOV, while swansonvitamins.com had a respectable conversion rate. pureformulas.com, although lower in revenue, maintained a steady conversion rate similar to vitaminshoppe.com. Overall, vitaminshoppe.com holds its ground in the market with its performance metrics.
Revenue share by device at vitaminshoppe.com
In March large majority of sales on vitaminshoppe.com, 62% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 38% of sales coming from desktop devices.
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vitaminshoppe.com channels
Identify top traffic channels that drive growth for vitaminshoppe.comand discover how performance of traffic channels has changed over time.
vitaminshoppe.com Google Ads spend
Evaluate vitaminshoppe.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
vitaminshoppe.com devices
Review vitaminshoppe.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
