vitaminshoppe.com
Vitaminshoppe.com is an online platform that sells a wide variety of health and wellness products, including vitamins, supplements, herbal remedies, sports nutrition, and beauty care items. Visitors can find a range of brands and products to support and enhance their overall well-being and lifestyle choices on the site.
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vitaminshoppe.com Annual Revenue and Growth
vitaminshoppe.com's annual sales on its online store amounted to $78M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.
vitaminshoppe.com's monthly revenueOVER TIME
Over the past three months, vitaminshoppe.com revenue has experienced decline of 8%, compared to the preceding three months.
vitaminshoppe.com competitors
In May 2026, vitaminshoppe.com generated $5,963,798 in revenue from 78,577 transactions across 2,612,308 sessions, resulting in a conversion rate of 3.00-3.50%. In comparison, gnc.com achieved a higher revenue of $17,632,156 with 229,323 transactions from 4,529,159 sessions, showcasing a better conversion rate of 5.00-5.50%. iherb.com stands out significantly, with an impressive revenue of $177,802,685 and 1,744,548 transactions from 46,184,801 sessions, achieving a conversion rate of 3.50-4.00%. Meanwhile, vitacost.com had revenue of $17,317,695, indicating a higher average order value with a conversion rate of 6.50-7.00%. swansonvitamins.com and pureformulas.com reported revenues of $6,906,231 and $1,966,357, respectively, but with lower traffic and conversion rates, illustrating vitaminshoppe.com’s competitive positioning in the vitamin retail landscape.
Revenue share by device at vitaminshoppe.com
In May large majority of sales on vitaminshoppe.com, 62% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 38% of sales coming from desktop devices.
Industries vitaminshoppe.com operates in
vitaminshoppe.com is tracked across 10 e-commerce industries. Explore market size, leading retailers and benchmarks for each.
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vitaminshoppe.com channels
Identify top traffic channels that drive growth for vitaminshoppe.comand discover how performance of traffic channels has changed over time.
vitaminshoppe.com Google Ads spend
Evaluate vitaminshoppe.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
vitaminshoppe.com devices
Review vitaminshoppe.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
