vitaminshoppe.com
Vitaminshoppe.com is an online platform that sells a wide variety of health and wellness products, including vitamins, supplements, herbal remedies, sports nutrition, and beauty care items. Visitors can find a range of brands and products to support and enhance their overall well-being and lifestyle choices on the site.
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vitaminshoppe.com Annual Revenue and Growth
vitaminshoppe.com's annual sales on its online store amounted to $105.3M in 2024, up 0-5% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.
vitaminshoppe.com's monthly revenueOVER TIME
Over the past three months, vitaminshoppe.com revenue has experienced decline of 20%, compared to the preceding three months.
vitaminshoppe.com competitors
In September 2025, when comparing vitaminshoppe.com to its competitors, it is evident that while Vitamin Shoppe has a respectable revenue of $4,374,392, with 58,808 transactions and 2,292,326 sessions, it falls behind some key competitors. gnc.com leads the pack with a revenue of $7,388,278 from 100,545 transactions and 2,414,315 sessions, boasting a higher conversion rate of 4.00-4.50. Similarly, iherb.com outshines Vitamin Shoppe significantly with a staggering revenue of $166,091,348 from 1,465,928 transactions and 45,467,088 sessions, with an AOV of 100-125. vitacost.com, swansonvitamins.com, and pureformulas.com also surpass Vitamin Shoppe in terms of revenue, transactions, sessions, AOV, and conversion rate. This indicates that Vitamin Shoppe may need to implement strategies to compete more effectively in the market and improve its performance metrics.
Revenue share by device at vitaminshoppe.com
In September large majority of sales on vitaminshoppe.com, 53% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 47% of sales coming from desktop devices.
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vitaminshoppe.com channels
Identify top traffic channels that drive growth for vitaminshoppe.comand discover how performance of traffic channels has changed over time.
vitaminshoppe.com Google Ads spend
Evaluate vitaminshoppe.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
vitaminshoppe.com devices
Review vitaminshoppe.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
