gnc.com
GNC.com is an e-commerce platform that specializes in selling health and wellness products. Their extensive collection includes vitamins, supplements, protein powders, weight management solutions, sports nutrition, and beauty products. With a focus on supporting customers well-being, GNC.com offers convenient access to a wide range of products to help maintain healthy lifestyles.
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gnc.com Annual Revenue and Growth
gnc.com's annual sales on its online store amounted to $127.4M in 2025, down 5-10% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.
gnc.com's monthly revenueOVER TIME
Over the past three months, gnc.com revenue has experienced growth of 16%, compared to the preceding three months.
gnc.com competitors
In March 2026, gnc.com reported a revenue of $15,368,838 with 194,935 transactions and 4,110,333 sessions, boasting an average order value (AOV) of $75-100 and a conversion rate of 4.50-5.00%. When compared to its competitors, gnc.com falls behind iherb.com in revenue, which recorded an impressive $198,792,745 with 1,864,573 transactions and 43,456,810 sessions. However, gnc.com outperformed bodybuilding.com and campusprotein.com in terms of revenue, transactions, and sessions. vitacost.com showcased the highest AOV range of $125-150, while vitaminshoppe.com and bodybuilding.com displayed lower AOV ranges of $100-125 and $50-75 respectively. In terms of conversion rates, gnc.com was on par with iherb.com, while vitacost.com exhibited the highest conversion rate range of 8.00-8.50%. Overall, gnc.com holds its ground in the competitive landscape of online supplement retailers.
Revenue share by device at gnc.com
In March large majority of sales on gnc.com, 51% was finalized on desktop devices, with 49% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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gnc.com channels
Identify top traffic channels that drive growth for gnc.comand discover how performance of traffic channels has changed over time.
gnc.com Google Ads spend
Evaluate gnc.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
gnc.com devices
Review gnc.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
