gnc.com
GNC.com is an e-commerce platform that specializes in selling health and wellness products. Their extensive collection includes vitamins, supplements, protein powders, weight management solutions, sports nutrition, and beauty products. With a focus on supporting customers well-being, GNC.com offers convenient access to a wide range of products to help maintain healthy lifestyles.
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gnc.com Annual Revenue and Growth
gnc.com's annual sales on its online store amounted to $139.2M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 10-20%. The trend is expected to moderate.
gnc.com's monthly revenueOVER TIME
Over the past three months, gnc.com revenue has experienced growth of 22%, compared to the preceding three months.
gnc.com competitors
In November 2025, gnc.com stands out in terms of revenue compared to its competitors. With a revenue of $17,625,042, gnc.com surpasses vitaminshoppe.com, bodybuilding.com, and campusprotein.com. However, gnc.com falls behind iherb.com and vitacost.com in terms of revenue, with iherb.com leading the pack at $180,086,664. When it comes to transactions and sessions, gnc.com also lags behind iherb.com and vitacost.com but outperforms vitaminshoppe.com, bodybuilding.com, and campusprotein.com in these metrics. Additionally, gnc.com has a higher average order value (AOV) compared to vitaminshoppe.com, iherb.com, bodybuilding.com, and campusprotein.com, but falls short of vitacost.com. In terms of conversion rate, gnc.com falls in the mid-range compared to its competitors, with vitacost.com leading the group in this domain.
Revenue share by device at gnc.com
In November large majority of sales on gnc.com, 51% was finalized on desktop devices, with 49% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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gnc.com channels
Identify top traffic channels that drive growth for gnc.comand discover how performance of traffic channels has changed over time.
gnc.com Google Ads spend
Evaluate gnc.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
gnc.com devices
Review gnc.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
