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Apr 2026
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Home/Insights/Retailers/whataroom.com
TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

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483.4K
Revenue
Apr 26
116.8K
Sessions
Apr 26
0.0-0.5%
Conv. rate
Apr 26
$1000-1100
AOV
Apr 26
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Whataroom.com is a website that specializes in selling a variety of home decor and furniture items. The site offers a wide selection of products ranging from lighting fixtures, rugs, and wall art to sofas, tables, and beds. They aim to provide customers with an extensive range of options to enhance their living space.

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whataroom.com Annual Revenue and Growth

whataroom.com's annual sales on its online store amounted to $3M in 2025, up 0-5% from the previous year. For 2026, revenue is expected to grow by 10-20%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$3M
Annual growth forecast2025/2026
10-20%
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eCommerce Revenue
whataroom.com revenue by year

whataroom.com's monthly revenueOVER TIME
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Over the past three months, whataroom.com revenue has experienced decline of 10%, compared to the preceding three months.

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whataroom.com revenue decline for last six months
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OVERVIEW
In April 2026, whataroom.com, operating in the home and garden/furniture sector, generated online sales revenue of $483,432, significantly exceeding the median of $154,612, yet falling short of industry leader ikea.com's $551,149,294. With a conversion rate of 0.00-0.50%, whataroom.com remains below the very high benchmark of 1.96% but within the range of very low rates, while its average order value (AOV) of $1,025-1,050 is competitive compared to the high of $1,216. The site recorded 116,753 sessions, well above the median of 35,054 but dwarfed by ikea.com's impressive 214,449,321 sessions.
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whataroom.com competitors

In April 2026, whataroom.com generated $483,432 in revenue from 469 transactions over 116,753 sessions, resulting in an average order value (AOV) between $1,025 and $1,050 and a conversion rate of 0.00-0.50%. Competitor morfurniture.com outperformed with $760,948 in revenue, 621 transactions, and a significantly higher AOV of $1,200-1,225, though with a similar conversion rate. Meanwhile, medleyhome.com excelled, achieving $2,199,556 in revenue from 1,949 transactions at an AOV of $1,125-1,150 and a conversion rate of 2.50-3.00%. benchmademodern.com recorded $334,391 with 342 transactions and an AOV of $975-1,000, while apt2b.com showed modest performance with $55,975 in revenue from 42 transactions and an AOV of $1,325-1,350. Lastly, allform.com lagged with just $10,026 in revenue from 8 transactions, but had the highest AOV at $1,275-1,300.

benchmademodern.com screenshot
#1 benchmademodern.com
334.4K
Revenue
99.3K
Sessions
0.0-0.5%
Conv. rate
$900-1000
AOV
morfurniture.com screenshot
#2 morfurniture.com
760.9K
Revenue
276.4K
Sessions
0.0-0.5%
Conv. rate
$1200-1300
AOV
allform.com screenshot
#3 allform.com
10K
Revenue
3.7K
Sessions
0.0-0.5%
Conv. rate
$1200-1300
AOV
apt2b.com screenshot
#4 apt2b.com
56K
Revenue
33.6K
Sessions
0.0-0.5%
Conv. rate
$1300-1400
AOV
medleyhome.com screenshot
#5 medleyhome.com
2.2M
Revenue
66.5K
Sessions
2.5-3.0%
Conv. rate
$1100-1200
AOV
whataroom.com vs top market performers
whataroom.com
top retailers
conversion rate vs average order value for whataroom.com and its competitors
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Revenue share by device at whataroom.com

In April large majority of sales on whataroom.com, 75% was finalized on desktop devices, with 25% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In April large majority of sales on whataroom.com, 75% was finalized on desktop devices, with 25% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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whataroom.com channels

Identify top traffic channels that drive growth for whataroom.comand discover how performance of traffic channels has changed over time.

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whataroom.com Google Ads spend

Evaluate whataroom.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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whataroom.com devices

Review whataroom.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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whataroom.com top markets

Explore whataroom.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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whataroom.com country & global rank

Assess the ranking of whataroom.com among other retailers within its primary country and worldwide.

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