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Jan 2026
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Home/Insights/Retailers/whataroom.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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300.5K
Revenue
Jan 26
104.1K
Sessions
Jan 26
0.0-0.5%
Conv. rate
Jan 26
$1000-1100
AOV
Jan 26
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Whataroom.com is a website that specializes in selling a variety of home decor and furniture items. The site offers a wide selection of products ranging from lighting fixtures, rugs, and wall art to sofas, tables, and beds. They aim to provide customers with an extensive range of options to enhance their living space.

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whataroom.com Annual Revenue and Growth

whataroom.com's annual sales on its online store amounted to $3M in 2025, up 0-5% from the previous year. For 2026, revenue is expected to grow by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$3M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
whataroom.com revenue by year

whataroom.com's monthly revenueOVER TIME
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Over the past three months, whataroom.com revenue has experienced growth of 28%, compared to the preceding three months.

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whataroom.com revenue growth for last six months
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OVERVIEW
In January 2026, whataroom.com generated $300,544 in online sales, significantly above the FURNITURE median of $182,912, yet far below industry leader ikea.com at $892,676,681. The site experienced a conversion rate between 0.00-0.50%, which is below the high benchmark of 2.05% and above the low of 0.27%. Its average order value (AOV) ranged from $1,025 to $1,050, falling short of the high AOV of $1,213 and above the low of $274. With 104,081 sessions, whataroom.com surpassed the median of 40,858 but lagged behind ikea.com's staggering 286,062,444 sessions.
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whataroom.com competitors

In January 2026, whataroom.com reported a revenue of $300,544 from 289 transactions and 104,081 sessions, with an Average Order Value (AOV) ranging between $1025-$1050 and a conversion rate of 0.00-0.50%. Compared to its competitors, whataroom.com falls behind in revenue with medleyhome.com leading the pack at $2,983,332. However, whataroom.com's AOV is similar to morfurniture.com and benchmademodern.com, ranging from $1025-$1050. In terms of conversion rate, whataroom.com is in line with all the competitors at 0.00-0.50%. Despite the lower revenue compared to some competitors like apt2b.com and medleyhome.com, whataroom.com's performance in AOV and conversion rate is competitive in the furniture e-commerce market.

benchmademodern.com screenshot
#1 benchmademodern.com
641.5K
Revenue
122.1K
Sessions
0.0-0.5%
Conv. rate
$1100-1200
AOV
morfurniture.com screenshot
#2 morfurniture.com
235.9K
Revenue
210.3K
Sessions
0.0-0.5%
Conv. rate
$1000-1100
AOV
allform.com screenshot
#3 allform.com
8.3K
Revenue
5.7K
Sessions
0.0-0.5%
Conv. rate
$1100-1200
AOV
apt2b.com screenshot
#4 apt2b.com
719.2K
Revenue
180.3K
Sessions
0.0-0.5%
Conv. rate
$1400-1500
AOV
medleyhome.com screenshot
#5 medleyhome.com
3M
Revenue
82K
Sessions
3.0-3.5%
Conv. rate
$1100-1200
AOV
whataroom.com vs top market performers
whataroom.com
top retailers
conversion rate vs average order value for whataroom.com and its competitors
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Revenue share by device at whataroom.com

In January large majority of sales on whataroom.com, 74% was finalized on desktop devices, with 26% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on whataroom.com, 74% was finalized on desktop devices, with 26% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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whataroom.com channels

Identify top traffic channels that drive growth for whataroom.comand discover how performance of traffic channels has changed over time.

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whataroom.com Google Ads spend

Evaluate whataroom.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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whataroom.com devices

Review whataroom.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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whataroom.com top markets

Explore whataroom.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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whataroom.com country & global rank

Assess the ranking of whataroom.com among other retailers within its primary country and worldwide.

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