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Nov 2025
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TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

Favicon for zalando.bezalando.be

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36.2M
Revenue
Nov 25
10.1M
Sessions
Nov 25
3.5-4.0%
Conv. rate
Nov 25
$75-100
AOV
Nov 25
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Zalando.be is an online platform that offers a wide range of products from numerous brands. Their inventory includes clothing, shoes, accessories, and beauty items for men, women, and children. Additionally, customers can find various home goods and sports equipment on the website.

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zalando.be Annual Revenue and Growth

zalando.be's annual sales on its online store amounted to $273.3M in 2024, down 0-5% from the previous year. For 2025, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2024
$273.3M
Annual growth forecast2024/2025
10-20%
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eCommerce Revenue
zalando.be revenue by year

zalando.be's monthly revenueOVER TIME
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Over the past three months, zalando.be revenue has experienced growth of 0.09%, compared to the preceding three months.

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zalando.be revenue growth for last six months
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OVERVIEW
In November 2025, zalando.be generated online sales revenue of $36,236,833, significantly higher than the FASHION AND APPAREL median of $93,064, though far behind the industry leader, shein.com at $916,157,774. With a conversion rate of 3.50-4.00%, zalando.be exceeds the high benchmark of 3.37% in its category, while its average order value (AOV) ranges between $75-100, just below the very high AOV of $375. The platform recorded 10,149,139 sessions, markedly higher than the median of 36,492 but still dwarfed by shein.com’s impressive 342,497,064 sessions.
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zalando.be competitors

In November 2025, zalando.be generated a revenue of 36,236,833 with 389,093 transactions and 10,149,139 sessions. The average order value (AOV) ranged between 75-100, and the conversion rate was 3.50-4.00. When comparing zalando.be to its competitors, it is clear that it falls behind in terms of revenue and transactions. For example, hm.com outperformed zalando.be with a revenue of 356,999,826 and 4,621,697 transactions, although they had a similar AOV and conversion rate. nike.com also surpassed zalando.be in revenue and transactions. However, zalando.be performed better in terms of sessions compared to some competitors like farfetch.com. Overall, while zalando.be may not be the leader in revenue or transactions, it remains competitive in terms of AOV and conversion rate within the online fashion retail sector in November 2025.

asos.com screenshot
#1 asos.com
159.3M
Revenue
63.6M
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
hm.com screenshot
#2 hm.com
357M
Revenue
129.2M
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
nike.com screenshot
#3 nike.com
400M
Revenue
147.2M
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
farfetch.com screenshot
#4 farfetch.com
139.1M
Revenue
26.1M
Sessions
1.5-2.0%
Conv. rate
$275-300
AOV
wehkamp.nl screenshot
#5 wehkamp.nl
30.3M
Revenue
5M
Sessions
4.0-4.5%
Conv. rate
$125-150
AOV
zalando.be vs top market performers
zalando.be
top retailers
conversion rate vs average order value for zalando.be and its competitors
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Revenue share by device at zalando.be

In November large majority of sales on zalando.be, 55% was finalized on desktop devices, with 45% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on zalando.be, 55% was finalized on desktop devices, with 45% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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zalando.be channels

Identify top traffic channels that drive growth for zalando.beand discover how performance of traffic channels has changed over time.

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zalando.be Google Ads spend

Evaluate zalando.be's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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zalando.be devices

Review zalando.be's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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zalando.be top markets

Explore zalando.be's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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zalando.be country & global rank

Assess the ranking of zalando.be among other retailers within its primary country and worldwide.

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