sportsdirect.com
Sportsdirect.com is an online platform that offers a wide variety of sporting goods for sale. Their product range includes apparel, footwear, and accessories for different sports such as football, basketball, and tennis. Additionally, they offer equipment like gym gear, fitness machines, and outdoor essentials, catering to various sports enthusiasts needs.
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sportsdirect.com Annual Revenue and Growth
sportsdirect.com's annual sales on its online store amounted to $742.8M in 2025, up 20-50% from the previous year. For 2026, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.
sportsdirect.com's monthly revenueOVER TIME
Over the past three months, sportsdirect.com revenue has experienced growth of 22%, compared to the preceding three months.
sportsdirect.com competitors
In June 2026, sportsdirect.com reported a revenue of $61,532,862 with 780,109 transactions across 20,319,837 sessions, achieving an impressive conversion rate of 3.50-4.00%. In comparison, jdsports.co.uk generated $63,336,939, albeit with only 346,735 transactions from 12,492,064 sessions and a lower conversion rate of 2.50-3.00%. houseoffraser.co.uk trailed significantly, generating $12,138,051 with 128,917 transactions from 3,372,934 sessions, maintaining the same conversion rate as sportsdirect.com. nike.com led the field with a remarkable revenue of $336,816,251 and 2,689,378 transactions, but its conversion rate was comparatively lower at 2.00-2.50%. Lastly, decathlon.co.uk achieved $18,654,605 with 159,868 transactions, demonstrating the weakest conversion rate at 1.50-2.00%. Overall, sportsdirect.com competes effectively in a crowded market, showing robust performance relative to its competitors.
Revenue share by device at sportsdirect.com
In June large majority of sales on sportsdirect.com, 60% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 40% of sales coming from desktop devices.
Industries sportsdirect.com operates in
sportsdirect.com is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.
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sportsdirect.com channels
Identify top traffic channels that drive growth for sportsdirect.comand discover how performance of traffic channels has changed over time.
sportsdirect.com Google Ads spend
Evaluate sportsdirect.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
sportsdirect.com devices
Review sportsdirect.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
