sportsdirect.com
Sportsdirect.com is an online platform that offers a wide variety of sporting goods for sale. Their product range includes apparel, footwear, and accessories for different sports such as football, basketball, and tennis. Additionally, they offer equipment like gym gear, fitness machines, and outdoor essentials, catering to various sports enthusiasts needs.
GRIPS CUSTOMERS & RESEARCH PARTNERS
sportsdirect.com Annual Revenue and Growth
sportsdirect.com's annual sales on its online store amounted to $519.6M in 2024, up 5-10% from the previous year. For 2025, revenue is expected to grow by 20-50%. The trend is expected to accelerate.
sportsdirect.com's monthly revenueOVER TIME
Over the past three months, sportsdirect.com revenue has experienced growth of 9.1%, compared to the preceding three months.
sportsdirect.com competitors
In October 2025, sportsdirect.com outperformed some of its competitors in terms of revenue and transactions. While sportsdirect.com had a revenue of £82,736,648 and 1,039,516 transactions, JD Sports (jdsports.co.uk) trailed behind with £47,675,055 in revenue and 334,558 transactions. However, Nike (nike.com) surpassed sportsdirect.com in revenue, bringing in £269,171,720 with 2,176,731 transactions. In terms of conversion rate, sportsdirect.com falls in the middle of the pack at 4.00-4.50%, whereas Zalando (zalando.co.uk) had the lowest conversion rate at 1.50-2.00%. Overall, sportsdirect.com holds its ground among its competitors in the sports retail sector, showcasing strong revenue and transaction numbers.
Revenue share by device at sportsdirect.com
In October large majority of sales on sportsdirect.com, 60% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 40% of sales coming from desktop devices.
Gain even more insights with the Grips app
sportsdirect.com channels
Identify top traffic channels that drive growth for sportsdirect.comand discover how performance of traffic channels has changed over time.
sportsdirect.com Google Ads spend
Evaluate sportsdirect.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
sportsdirect.com devices
Review sportsdirect.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
