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Grips
Sep 2024
All countries
TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

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16.7M
Revenue
8.5M
Sessions
3.0-3.5%
Conversion rate
$50-75
Average order value
Online only revenue for boohoo.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Boohoo.com is an online retailer offering a wide range of stylish and affordable clothing, footwear, and accessories for individuals seeking the latest fashion trends. The website features a diverse selection of items for men and women, including dresses, jackets, shoes, jewelry, and more.

boohoo.com’s revenueOVER TIME
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Over the past three months, boohoo.com revenue has experienced decline of 27%, compared to the preceding three months.

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boohoo.com revenue decline for last six months
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OVERVIEW
In September 2024, boohoo.com's online sales revenue was $16,650,665 with a conversion rate of 3.00-3.50% and an average order value (AOV) of $50-75. The store had 8,452,293 sessions, below the industry median of 36,862. The largest competitor, shein.com, had a revenue of $621,844,493, a conversion rate of 3.32%, an AOV of $399, and 175,831,303 sessions. boohoo.com's performance metrics indicate a strong presence in the FASHION AND APPAREL industry, although there is room for improvement in increasing revenue, conversion rate, AOV, and sessions to reach the industry median.
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boohoo.com competitors

Compare boohoo.com's performance against the competition worldwide. boohoo.com has
conversion rate of 3.0-3.5% and average order value of $50-75.

#1 prettylittlething.com
5.7M
Revenue
4.8M
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
#2 newlook.com
28.8M
Revenue
8.4M
Sessions
4.5-5.0%
Conv. rate
$50-75
AOV
#3 asos.com
112.3M
Revenue
52.6M
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
#4 debenhams.com
25.1M
Revenue
11.1M
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
#5 hm.com
201.3M
Revenue
101.3M
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
boohoo.com vs top market performers
boohoo.com
top retailers
conversion rate vs average order value for boohoo.com and its competitors
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boohoo.com brandsby revenue

boohoo.com categoriesby revenue

1
Health & Beauty
2
Arts & Entertainment
3
Home & Garden
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brands overtime comparison

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boohoo.com channels

Identify top traffic channels that drive growth for boohoo.comand discover how performance of traffic channels has changed over time.

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boohoo.com Google Ads spend

Evaluate boohoo.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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boohoo.com devices

Review boohoo.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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boohoo.com top markets

Explore boohoo.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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boohoo.com country & global rank

Assess the ranking of boohoo.com among other retailers within its primary country and worldwide.

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