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May 2026
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Home/Insights/Retailers/breuninger.com
TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

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22.1M
Revenue
May 26
7M
Sessions
May 26
1.5-2.0%
Conv. rate
May 26
$175-200
AOV
May 26
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Breuninger.com is an online retail platform offering a diverse range of products. They sell clothing, accessories, and footwear for men, women, and children, along with beauty and home goods. Customers can find a wide selection of internationally recognized brands on their website for convenient online shopping.

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breuninger.com Annual Revenue and Growth

breuninger.com's annual sales on its online store amounted to $343M in 2025, up 0-5% from the previous year. For 2026, revenue is expected to decline by 0-5%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2025
$343M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
breuninger.com revenue by year

breuninger.com's monthly revenueOVER TIME
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Over the past three months, breuninger.com revenue has experienced decline of 38%, compared to the preceding three months.

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breuninger.com revenue decline for last six months
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OVERVIEW
In May 2026, breuninger.com generated online sales revenue of $22,130,537, significantly lower than the FASHION AND APPAREL median of $74,720, with a conversion rate between 1.50-2.00%, below the high industry standard of 3.18%. Its average order value (AOV) ranged from $175 to $200, while the industry peak is $405. The site recorded 7,018,660 sessions, far outpaced by shein.com's 309,473,559 sessions, yet surpassing the lifestyle median of 29,212. Overall, breuninger.com faces competitive challenges in conversion, revenue, and AOV compared to the industry's leading players.
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breuninger.com competitors

In May 2026, breuninger.com generated $22,130,537 in revenue from 113,600 transactions across 7,018,660 sessions, with an average order value (AOV) of $175-200 and a conversion rate of 1.50-2.00%. Its competitor, peek-cloppenburg.de, reported significantly lower revenue at $6,715,936 with 59,406 transactions and 4,574,736 sessions, reflecting an AOV of $100-125 and a conversion rate of 1.00-1.50%. aboutyou.de outperformed breuninger.com in revenue at $28,286,049 from 169,126 transactions, though it had a higher session count of 13,954,253 and a slightly lower AOV of $150-175 with a conversion rate of 1.00-1.50%. In contrast, farfetch.com dominated in revenue at $105,168,220 but had the lowest conversion rate of 0.50-1.00%. baur.de had strong metrics too, with $26,066,147 in revenue, a higher AOV of $200-225, and an impressive conversion rate of 2.50-3.00%.

peek-cloppenburg.de screenshot
#1 peek-cloppenburg.de
6.7M
Revenue
4.6M
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
aboutyou.de screenshot
#2 aboutyou.de
28.3M
Revenue
14M
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
farfetch.com screenshot
#3 farfetch.com
105.2M
Revenue
32.2M
Sessions
0.5-1.0%
Conv. rate
$350-375
AOV
baur.de screenshot
#4 baur.de
26.1M
Revenue
4.4M
Sessions
2.5-3.0%
Conv. rate
$200-225
AOV
asos.com screenshot
#5 asos.com
91.6M
Revenue
64.2M
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
breuninger.com vs top market performers
breuninger.com
top retailers
conversion rate vs average order value for breuninger.com and its competitors
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Revenue share by device at breuninger.com

In May large majority of sales on breuninger.com, 57% was finalized on desktop devices, with 43% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In May large majority of sales on breuninger.com, 57% was finalized on desktop devices, with 43% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries breuninger.com operates in

breuninger.com is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.

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brands overtime comparison

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breuninger.com channels

Identify top traffic channels that drive growth for breuninger.comand discover how performance of traffic channels has changed over time.

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breuninger.com Google Ads spend

Evaluate breuninger.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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breuninger.com devices

Review breuninger.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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breuninger.com top markets

Explore breuninger.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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breuninger.com country & global rank

Assess the ranking of breuninger.com among other retailers within its primary country and worldwide.

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