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Oct 2025
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Home/Insights/Retailers/breuninger.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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27.8M
Revenue
Oct 25
7.6M
Sessions
Oct 25
1.5-2.0%
Conv. rate
Oct 25
$175-200
AOV
Oct 25
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Breuninger.com is an online retail platform offering a diverse range of products. They sell clothing, accessories, and footwear for men, women, and children, along with beauty and home goods. Customers can find a wide selection of internationally recognized brands on their website for convenient online shopping.

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breuninger.com Annual Revenue and Growth

breuninger.com's annual sales on its online store amounted to $329.9M in 2024, up 0-5% from the previous year. For 2025, revenue is expected to decline by 0-5%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$329.9M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
breuninger.com revenue by year

breuninger.com's monthly revenueOVER TIME
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Over the past three months, breuninger.com revenue has experienced growth of 2.8%, compared to the preceding three months.

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breuninger.com revenue growth for last six months
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OVERVIEW
In October 2025, breuninger.com, a lifestyle and fashion apparel online retailer, generated $27,766,398 in revenue with a conversion rate between 1.50% and 2.00%, both below the industry high of 3.36% and significantly higher than the low of 0.74%. Its average order value (AOV) ranged from $175 to $200, while sessions totaled 7,643,975, considerably lower than the market leader, shein.com, which saw 321,650,758 sessions. Compared to the median revenue of $80,524 and median sessions of 33,163 in the industry, breuninger.com showcases strong performance but highlights room for growth in conversion and traffic.
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breuninger.com competitors

In October 2025, breuninger.com reported a revenue of 27,766,398 with 150,417 transactions and 7,643,975 sessions. Their average order value (AOV) ranged between 175-200, and the conversion rate was 1.50-2.00. Comparing this data to its competitors, we see that peek-cloppenburg.de had lower revenue at 13,833,524 with 123,123 transactions and 4,850,078 sessions. However, their AOV was lower at 100-125, but their conversion rate was higher at 2.50-3.00. On the other hand, aboutyou.de had higher revenue at 43,777,153 with 271,137 transactions and 11,479,794 sessions. Their AOV was similar to breuninger.com at 150-175, but their conversion rate was slightly higher at 2.00-2.50. zalando.de and farfetch.com both outperformed breuninger.com in terms of revenue, transactions, and sessions, but had different AOV and conversion rates. baur.de had a comparable performance to breuninger.com with a similar AOV and conversion rate.

peek-cloppenburg.de screenshot
#1 peek-cloppenburg.de
13.8M
Revenue
4.9M
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
aboutyou.de screenshot
#2 aboutyou.de
43.8M
Revenue
11.5M
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
zalando.de screenshot
#3 zalando.de
126.3M
Revenue
32.9M
Sessions
4.0-4.5%
Conv. rate
$75-100
AOV
farfetch.com screenshot
#4 farfetch.com
105.8M
Revenue
26.1M
Sessions
1.0-1.5%
Conv. rate
$300-325
AOV
baur.de screenshot
#5 baur.de
23.4M
Revenue
4.5M
Sessions
2.0-2.5%
Conv. rate
$200-225
AOV
breuninger.com vs top market performers
breuninger.com
top retailers
conversion rate vs average order value for breuninger.com and its competitors
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Revenue share by device at breuninger.com

In October large majority of sales on breuninger.com, 57% was finalized on desktop devices, with 43% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on breuninger.com, 57% was finalized on desktop devices, with 43% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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breuninger.com channels

Identify top traffic channels that drive growth for breuninger.comand discover how performance of traffic channels has changed over time.

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breuninger.com Google Ads spend

Evaluate breuninger.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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breuninger.com devices

Review breuninger.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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breuninger.com top markets

Explore breuninger.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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breuninger.com country & global rank

Assess the ranking of breuninger.com among other retailers within its primary country and worldwide.

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