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Aug 2025
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TRANSACTION INTELLIGENCE - AUG 2025 GLOBALLY

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11.2M
Revenue
4M
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
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Zalando.dk is an e-commerce website focusing on retail fashion products. They offer a wide range of clothing, shoes, and accessories for men, women, and children. Customers can find various brands and trendy styles on the website, which provides a convenient platform for online shopping within Denmark.

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zalando.dk's revenueOVER TIME
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Over the past three months, zalando.dk revenue has experienced decline of 1.7%, compared to the preceding three months.

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zalando.dk revenue decline for last six months
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OVERVIEW
In August 2025, zalando.dk in the FASHION AND APPAREL industry had a revenue of $11,220,487, with a conversion rate of 3.50-4.00% and an AOV of $75-100. The store's total sessions reached 4,042,886, with the highest session count of 323,426,413 coming from shein.com. The median revenue in the industry is $77,469, the median conversion rate is 3.01%, the highest AOV is $393, and the median sessions are 36,717.
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zalando.dk competitors

In August 2025, zalando.dk reported a revenue of 11,220,487 DKK from 142,491 transactions with 4,042,886 sessions, boasting an average order value (AOV) of 75-100 DKK and a conversion rate of 3.50-4.00%. When compared to its competitors, Zalando's revenue falls significantly below that of nike.com, which recorded 294,786,529 DKK in revenue from 2,327,924 transactions and 113,396,706 sessions. However, Zalando's conversion rate outperforms that of asos.com and farfetch.com, even though these competitors have higher revenues. In terms of AOV, Zalando is on par with hm.com and zara.com. Overall, while Zalando may not have the highest revenue among its competitors, its strong conversion rate and comparable AOV indicate a loyal customer base and efficient marketing strategies.

asos.com screenshot
#1 asos.com
110.8M
Revenue
56.1M
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
hm.com screenshot
#2 hm.com
154.3M
Revenue
90.1M
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
farfetch.com screenshot
#3 farfetch.com
86M
Revenue
24.7M
Sessions
1.0-1.5%
Conv. rate
$300-325
AOV
zara.com screenshot
#4 zara.com
128.7M
Revenue
80.2M
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
nike.com screenshot
#5 nike.com
294.8M
Revenue
113.4M
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
zalando.dk vs top market performers
zalando.dk
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conversion rate vs average order value for zalando.dk and its competitors
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Revenue share by device at zalando.dk

In August large majority of sales on zalando.dk, 82% was finalized on desktop devices, with 18% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In August large majority of sales on zalando.dk, 82% was finalized on desktop devices, with 18% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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zalando.dk channels

Identify top traffic channels that drive growth for zalando.dkand discover how performance of traffic channels has changed over time.

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zalando.dk Google Ads spend

Evaluate zalando.dk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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zalando.dk devices

Review zalando.dk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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zalando.dk top markets

Explore zalando.dk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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zalando.dk country & global rank

Assess the ranking of zalando.dk among other retailers within its primary country and worldwide.

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