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Mar 2026
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TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

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12.7M
Revenue
Mar 26
4.6M
Sessions
Mar 26
3.5-4.0%
Conv. rate
Mar 26
$75-100
AOV
Mar 26
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Zalando.dk is an e-commerce website focusing on retail fashion products. They offer a wide range of clothing, shoes, and accessories for men, women, and children. Customers can find various brands and trendy styles on the website, which provides a convenient platform for online shopping within Denmark.

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zalando.dk Annual Revenue and Growth

zalando.dk's annual sales on its online store amounted to $139.9M in 2025, down 0-5% from the previous year. For 2026, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$139.9M
Annual growth forecast2025/2026
10-20%
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eCommerce Revenue
zalando.dk revenue by year

zalando.dk's monthly revenueOVER TIME
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Over the past three months, zalando.dk revenue has experienced decline of 13%, compared to the preceding three months.

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zalando.dk revenue decline for last six months
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OVERVIEW
In March 2026, zalando.dk generated $12,728,627 in online sales, significantly surpassing the FASHION AND APPAREL median of $83,040. Its conversion rate of 3.50-4.00% is notably high, compared to the category's average of 3.14%. With an average order value (AOV) ranging from $75-100, zalando.dk remains competitive against a high AOV benchmark of $377. The website attracted 4,627,252 sessions, a substantial figure relative to the median of 36,457 sessions in the industry, yet far from the leading competitor shein.com’s 298,145,068 sessions, underscoring both its performance and growth potential within the market.
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zalando.dk competitors

In March 2026, zalando.dk reported a revenue of $12,728,627 with 167,069 transactions and 4,627,252 sessions, boasting an average order value (AOV) of $75-100 and a conversion rate of 3.50-4.00%. Compared to its competitors, zalando.dk falls behind in terms of revenue and transactions. asos.com leads the pack with a revenue of $93,847,389 and 675,374 transactions, followed closely by zara.com with a revenue of $173,647,150 and 1,917,233 transactions. However, zalando.dk outperforms farfetch.com in terms of revenue, transactions, and conversion rate. When it comes to AOV, zalando.dk is on par with zara.com and slightly ahead of H&m.com. Despite facing tough competition, zalando.dk holds its ground with a decent AOV and conversion rate, indicating strong potential for growth in the online fashion retail sector.

asos.com screenshot
#1 asos.com
93.8M
Revenue
60M
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
hm.com screenshot
#2 hm.com
124.3M
Revenue
97.6M
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
farfetch.com screenshot
#3 farfetch.com
108.8M
Revenue
27.6M
Sessions
1.0-1.5%
Conv. rate
$350-375
AOV
zara.com screenshot
#4 zara.com
173.6M
Revenue
93.6M
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
nike.com screenshot
#5 nike.com
266.3M
Revenue
107.8M
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
zalando.dk vs top market performers
zalando.dk
top retailers
conversion rate vs average order value for zalando.dk and its competitors
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Revenue share by device at zalando.dk

In March large majority of sales on zalando.dk, 81% was finalized on desktop devices, with 19% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In March large majority of sales on zalando.dk, 81% was finalized on desktop devices, with 19% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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zalando.dk channels

Identify top traffic channels that drive growth for zalando.dkand discover how performance of traffic channels has changed over time.

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zalando.dk Google Ads spend

Evaluate zalando.dk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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zalando.dk devices

Review zalando.dk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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zalando.dk top markets

Explore zalando.dk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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zalando.dk country & global rank

Assess the ranking of zalando.dk among other retailers within its primary country and worldwide.

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