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May 2026
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TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

Favicon for nelly.comnelly.com

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5.1M
Revenue
May 26
2.3M
Sessions
May 26
2.0-2.5%
Conv. rate
May 26
$100-125
AOV
May 26
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Nelly.com is an online retailer offering a diverse range of fashion products for men and women. The website showcases numerous clothes, shoes, and accessories catering to different styles and preferences. Customers can browse and purchase items conveniently through their user-friendly platform, providing a hassle-free shopping experience.

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nelly.com Annual Revenue and Growth

nelly.com's annual sales on its online store amounted to $45.5M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 10-20%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$45.5M
Annual growth forecast2025/2026
10-20%
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eCommerce Revenue
nelly.com revenue by year

nelly.com's monthly revenueOVER TIME
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Over the past three months, nelly.com revenue has experienced growth of 14%, compared to the preceding three months.

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nelly.com revenue growth for last six months
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OVERVIEW
In May 2026, nelly.com generated $5,100,398 in online sales, significantly surpassing the FASHION AND APPAREL median of $74,720, with a conversion rate between 2.00-2.50%, below the industry high of 3.18%. The Average Order Value (AOV) ranged from $100-125, lower than the high of $405, while total sessions reached 2,280,010, greatly exceeding the median of 29,212 but still far from the leading store, shein.com, which boasts 309,473,559 sessions and $869,380,784 in revenue, highlighting both strong performance and room for growth in this competitive market.
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nelly.com competitors

As of May 2026, nelly.com generated a revenue of $5,100,398 with a conversion rate of 2.00-2.50%, translating to 48,037 transactions from 2,280,010 sessions. In comparison, na-kd.com reported higher revenue at $6,762,046 with a slightly lower conversion rate of 1.50-2.00%, but more transactions at 57,328 from 2,900,172 sessions. boohoo.com stands out significantly, achieving $14,639,620 in revenue from 230,804 transactions, with an impressive conversion rate of 3.00-3.50%. The leader in this space, asos.com, dwarfs all competitors with revenue reaching $91,596,950, but its conversion rate of 1.00-1.50% indicates room for improvement in attracting customers compared to others. Overall, while nelly.com performs adequately, its competitors have varying strengths in revenue and transaction metrics.

na-kd.com screenshot
#1 na-kd.com
6.8M
Revenue
2.9M
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
boohoo.com screenshot
#2 boohoo.com
14.6M
Revenue
7.4M
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
asos.com screenshot
#3 asos.com
91.6M
Revenue
64.2M
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
hm.com screenshot
#4 hm.com
200.7M
Revenue
109.1M
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
veromoda.com screenshot
#5 veromoda.com
3.7M
Revenue
1.8M
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
nelly.com vs top market performers
nelly.com
top retailers
conversion rate vs average order value for nelly.com and its competitors
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Revenue share by device at nelly.com

In May large majority of sales on nelly.com, 75% was finalized on desktop devices, with 25% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In May large majority of sales on nelly.com, 75% was finalized on desktop devices, with 25% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries nelly.com operates in

nelly.com is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.

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nelly.com channels

Identify top traffic channels that drive growth for nelly.comand discover how performance of traffic channels has changed over time.

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nelly.com Google Ads spend

Evaluate nelly.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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nelly.com devices

Review nelly.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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nelly.com top markets

Explore nelly.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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nelly.com country & global rank

Assess the ranking of nelly.com among other retailers within its primary country and worldwide.

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