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Jul 2026
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TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

Favicon for nelly.comnelly.com

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4M
Revenue
Jul 26
1.8M
Sessions
Jul 26
2.0-2.5%
Conv. rate
Jul 26
$100-125
AOV
Jul 26
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Nelly.com is an online retailer offering a diverse range of fashion products for men and women. The website showcases numerous clothes, shoes, and accessories catering to different styles and preferences. Customers can browse and purchase items conveniently through their user-friendly platform, providing a hassle-free shopping experience.

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nelly.com Annual Revenue and Growth

nelly.com's annual sales on its online store amounted to $45.5M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$45.5M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
nelly.com revenue by year

nelly.com's monthly revenueOVER TIME
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Over the past three months, nelly.com revenue has experienced decline of 1.2%, compared to the preceding three months.

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nelly.com revenue decline for last six months
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OVERVIEW
nelly.com generated $4 million in revenue from online sales in July 2026. This figure is significantly higher than the approximately $71,300 typical for a typical fashion and apparel store. The site achieved a conversion rate of 2.00-2.50%, which falls within the typical range of 0.66% to 3.1%. With an average order value of $100-125, nelly.com is also within the typical AOV range of $84 to $403. Additionally, it recorded 1.8 million sessions, well above the 28,400 sessions typical for a typical fashion and apparel store.
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nelly.com competitors

The most significant gap between nelly.com and its closest competitor is in revenue, with nelly.com trailing asos.com by $90.9 million. As of July 2026, nelly.com generated $4 million from 36,300 transactions and 1.8 million sessions, yielding a conversion rate of 2.00-2.50%. In contrast, na-kd.com reported $6.5 million in revenue, 54,300 transactions, and 2.8 million sessions, with a lower conversion rate of 1.50-2.00%. Meanwhile, boohoo.com outperformed nelly.com significantly, achieving $14.9 million and 217,000 transactions from 7 million sessions, while asos.com dominated the market with $94.9 million, 709,000 transactions, and 70.5 million sessions, but a lower conversion rate of 1.00-1.50%.

na-kd.com screenshot
#1 na-kd.com
6.5M
Revenue
2.8M
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
boohoo.com screenshot
#2 boohoo.com
14.9M
Revenue
7M
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
asos.com screenshot
#3 asos.com
94.9M
Revenue
70.5M
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
hm.com screenshot
#4 hm.com
259.5M
Revenue
111.7M
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
veromoda.com screenshot
#5 veromoda.com
3.6M
Revenue
1.4M
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
nelly.com vs top market performers
nelly.com
top retailers
conversion rate vs average order value for nelly.com and its competitors
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Revenue share by device at nelly.com

In July large majority of sales on nelly.com, 75% was finalized on desktop devices, with 25% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on nelly.com, 75% was finalized on desktop devices, with 25% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries nelly.com operates in

nelly.com is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.

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nelly.com channels

Identify top traffic channels that drive growth for nelly.comand discover how performance of traffic channels has changed over time.

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nelly.com Google Ads spend

Evaluate nelly.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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nelly.com devices

Review nelly.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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nelly.com top markets

Explore nelly.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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nelly.com country & global rank

Assess the ranking of nelly.com among other retailers within its primary country and worldwide.

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