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May 2025
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TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

Favicon for nelly.comnelly.com

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4.3M
Revenue
1.5M
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
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Nelly.com is an online retailer offering a diverse range of fashion products for men and women. The website showcases numerous clothes, shoes, and accessories catering to different styles and preferences. Customers can browse and purchase items conveniently through their user-friendly platform, providing a hassle-free shopping experience.

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nelly.com's revenueOVER TIME
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Over the past three months, nelly.com revenue has experienced growth of 16%, compared to the preceding three months.

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nelly.com revenue growth for last six months
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OVERVIEW
In May 2025, nelly.com, a FASHION AND APPAREL online retailer, reported a revenue of $4,314,064 with a conversion rate of 2.50-3.00% and an average order value (AOV) of $100-125. This places them below the industry median revenue of $81,783, the high AOV of $415, and the high conversion rate of 3.09%. Despite this, nelly.com had a significant number of sessions at 1,515,112, though it pales in comparison to the industry leader shein.com with 224,142,058 sessions. The median number of sessions in the FASHION AND APPAREL category is 33,223, highlighting the competitive landscape in the industry.
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nelly.com competitors

In May 2025, nelly.com recorded a revenue of $4,314,064 with 38,912 transactions and 1,515,112 sessions. Their average order value (AOV) ranges from $100-125, and they have a conversion rate of 2.50-3.00%. Comparing nelly.com to its competitors, it is clear that asos.com leads the pack with a revenue of $99,695,645 from 674,560 transactions and 60,493,121 sessions. Their AOV falls in the range of $125-150, but they have a lower conversion rate of 1.00-1.50%. boohoo.com also stands out with $14,741,068 in revenue, 231,829 transactions, and 8,486,967 sessions, offering a lower AOV of $50-75 but matching nelly.com's conversion rate of 2.50-3.00%. Overall, nelly.com remains competitive in terms of conversion rate within its industry but may need to increase its revenue and number of transactions to catch up to the top players like asos.com and zara.com.

na-kd.com screenshot
#1 na-kd.com
7.1M
Revenue
3M
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
boohoo.com screenshot
#2 boohoo.com
14.7M
Revenue
8.5M
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
asos.com screenshot
#3 asos.com
99.7M
Revenue
60.5M
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
zara.com screenshot
#4 zara.com
210M
Revenue
93.7M
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
zalando.se screenshot
#5 zalando.se
21.4M
Revenue
7.9M
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
nelly.com vs top market performers
nelly.com
top retailers
conversion rate vs average order value for nelly.com and its competitors
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Revenue share by device at nelly.com

In May large majority of sales on nelly.com, 72% was finalized on desktop devices, with 28% of sales coming from mobile devices.

In May large majority of sales on nelly.com, 72% was finalized on desktop devices, with 28% of sales coming from mobile devices.
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brands overtime comparison

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nelly.com channels

Identify top traffic channels that drive growth for nelly.comand discover how performance of traffic channels has changed over time.

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nelly.com Google Ads spend

Evaluate nelly.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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nelly.com devices

Review nelly.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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nelly.com top markets

Explore nelly.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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nelly.com country & global rank

Assess the ranking of nelly.com among other retailers within its primary country and worldwide.

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