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Mar 2026
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Home/Insights/Retailers/nordstrom.com
TRANSACTION INTELLIGENCE - MAR 2026 GLOBALLY

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210.8M
Revenue
Mar 26
46.7M
Sessions
Mar 26
1.5-2.0%
Conv. rate
Mar 26
$225-250
AOV
Mar 26
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nordstrom.com Annual Revenue and Growth

nordstrom.com's annual sales on its online store amounted to $2.4B in 2025, down 10-20% from the previous year. For 2026, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$2.4B
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
nordstrom.com revenue by year

nordstrom.com's monthly revenueOVER TIME
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Over the past three months, nordstrom.com revenue has experienced decline of 73%, compared to the preceding three months.

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nordstrom.com revenue decline for last six months
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OVERVIEW
In March 2026, nordstrom.com generated $210,759,117 in online sales, significantly surpassing the FASHION AND APPAREL median of $83,040. With 46,673,720 sessions, it maintains a solid conversion rate of 1.50-2.00%, though below the high benchmark of 3.14%. The average order value (AOV) ranges from $225 to $250, falling short of the sector's peak AOV of $377. Compared to the leading online retailer in the category, shein.com, which garnered $945,812,338 in revenue and 298,145,068 sessions, nordstrom.com demonstrates robust performance while highlighting areas for potential growth and improvement.
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nordstrom.com competitors

In March 2026, nordstrom.com reported a revenue of $210,759,117 from 855,043 transactions and 46,673,720 sessions, with an average order value (AOV) ranging between $225-$250 and a conversion rate of 1.50-2.00%. Compared to its competitors, Macy's led in revenue with $453,490,944 from 2,108,192 transactions and 83,650,731 sessions, boasting an AOV of $200-$225 and a conversion rate of 2.50-3.00%. Bloomingdales followed closely behind with $237,595,266 in revenue, while Nordstrom Rack, Dillard's, and Zappos lagged behind with revenues of $61,102,409, $42,328,557, and $63,569,704 respectively. Each competitor had its own unique strengths and weaknesses in terms of AOV and conversion rates, but nordstrom.com stood out for its loyal customer base and consistent performance despite facing stiff competition.

macys.com screenshot
#1 macys.com
453.5M
Revenue
83.7M
Sessions
2.5-3.0%
Conv. rate
$200-225
AOV
bloomingdales.com screenshot
#2 bloomingdales.com
237.6M
Revenue
27.6M
Sessions
2.5-3.0%
Conv. rate
$300-325
AOV
nordstromrack.com screenshot
#3 nordstromrack.com
61.1M
Revenue
32M
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
dillards.com screenshot
#4 dillards.com
42.3M
Revenue
13.8M
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
zappos.com screenshot
#5 zappos.com
63.6M
Revenue
19.6M
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
nordstrom.com vs top market performers
nordstrom.com
top retailers
conversion rate vs average order value for nordstrom.com and its competitors
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Revenue share by device at nordstrom.com

In March large majority of sales on nordstrom.com, 72% was finalized on desktop devices, with 28% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In March large majority of sales on nordstrom.com, 72% was finalized on desktop devices, with 28% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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nordstrom.com channels

Identify top traffic channels that drive growth for nordstrom.comand discover how performance of traffic channels has changed over time.

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nordstrom.com Google Ads spend

Evaluate nordstrom.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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nordstrom.com devices

Review nordstrom.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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nordstrom.com top markets

Explore nordstrom.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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nordstrom.com country & global rank

Assess the ranking of nordstrom.com among other retailers within its primary country and worldwide.

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