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Jul 2026
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Home/Insights/Retailers/2ndswing.com
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

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11.2M
Revenue
Jul 26
2.4M
Sessions
Jul 26
1.0-1.5%
Conv. rate
Jul 26
$300-325
AOV
Jul 26
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2ndswing.com is an online platform that specializes in selling a range of golf equipment, including clubs, bags, balls, and accessories. Their inventory consists of both new and used products from various brands. The website provides a user-friendly interface for easy browsing and purchasing options for golf enthusiasts.

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2ndswing.com Annual Revenue and Growth

2ndswing.com's annual sales on its online store amounted to $88.8M in 2025, up 50%+ from the previous year. For 2026, revenue is expected to remain broadly in line with last year.

Annual Revenue (GMV)2025
$88.8M
Annual growth forecast2025/2026
0-5%
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eCommerce Revenue
2ndswing.com revenue by year

2ndswing.com's monthly revenueOVER TIME
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Over the past three months, 2ndswing.com revenue has experienced growth of 44%, compared to the preceding three months.

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2ndswing.com revenue growth for last six months
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OVERVIEW
In July 2026, 2ndswing.com, a leader in the golf category, generated $11.2 million in online sales, significantly exceeding the average store in the golf category, which earns around $126,000 monthly. Its conversion rate of 1.00-1.50% falls within the typical range of 0.76% to 3.22%. The average order value (AOV) is $300-325, comfortably within the typical range of $108 to $566. Additionally, 2ndswing.com attracted 2.4 million sessions, compared to the average store in the golf category, which sees about 53,300 sessions monthly.
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2ndswing.com competitors

In July 2026, globalgolf.com generated $6.8 million in revenue from 17,400 transactions over 1.1 million sessions, leading to an average order value (AOV) of $375-400 and a conversion rate of 1.50-2.00%. In comparison, 2ndswing.com outperformed globalgolf.com significantly, with a revenue of $11.2 million, 35,100 transactions, and 2.4 million sessions, marking a lead of $4.4 million in revenue and 17,700 transactions. Additionally, 2ndswing.com maintained a competitive AOV of $300-325, while its conversion rate of 1.00-1.50% slightly trailed globalgolf.com. Other competitors like rockbottomgolf.com and tgw.com fell far behind, with revenues of $1.3 million and $3.2 million, respectively, showcasing 2ndswing.com's dominant position in the market.

globalgolf.com screenshot
#1 globalgolf.com
6.8M
Revenue
1.1M
Sessions
1.5-2.0%
Conv. rate
$375-400
AOV
rockbottomgolf.com screenshot
#2 rockbottomgolf.com
1.3M
Revenue
478.3K
Sessions
1.0-1.5%
Conv. rate
$175-200
AOV
golfavenue.com screenshot
#3 golfavenue.com
388.3K
Revenue
139.3K
Sessions
1.0-1.5%
Conv. rate
$200-225
AOV
mikesgolfoutlet.com screenshot
#4 mikesgolfoutlet.com
286.9K
Revenue
122.9K
Sessions
0.5-1.0%
Conv. rate
$275-300
AOV
tgw.com screenshot
#5 tgw.com
3.2M
Revenue
330.5K
Sessions
1.5-2.0%
Conv. rate
$500-600
AOV
2ndswing.com vs top market performers
2ndswing.com
top retailers
conversion rate vs average order value for 2ndswing.com and its competitors
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Revenue share by device at 2ndswing.com

In July large majority of sales on 2ndswing.com, 77% was finalized on desktop devices, with 23% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on 2ndswing.com, 77% was finalized on desktop devices, with 23% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries 2ndswing.com operates in

2ndswing.com is tracked across 2 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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2ndswing.com channels

Identify top traffic channels that drive growth for 2ndswing.comand discover how performance of traffic channels has changed over time.

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2ndswing.com Google Ads spend

Evaluate 2ndswing.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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2ndswing.com devices

Review 2ndswing.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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2ndswing.com top markets

Explore 2ndswing.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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2ndswing.com country & global rank

Assess the ranking of 2ndswing.com among other retailers within its primary country and worldwide.

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